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Top 6: February 28th 2018
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Lotto NZ: Armoured Truck

Armoured Truck
Top 6: February 28th 2018
Lotto New Zealand has launched the third instalment in its Imagine series, which began with 2015's hugely successful Pops' Gift, followed by the equally poignant Mum's Wish in 2016. This latest instalment under the Imagine platform is inspired by the true story of a Kiwi bloke who won $15 million, honoured a promise made long ago, and went halves with his mate. From that inspiration, DDB NZ crafted the story of Armoured Truck, the hair-raising tale of a mate who kept his promise.
Credits Other credits

Lead Business Partner - Kate Lines

Business Manager - Jemma Western

Chief Marketing Officer - Guy Cousins

Head of Marketing Communications - Keri Merrilees

Senior Marketing Communications Manager - Jonathan Lewis

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