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Web Film

Make it Maldron: Save a Tenner


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Publicis Dublin create a quirky new campaign for Maldron Hotels. The campaign was created to raise awareness of the hotel's new booking tool 'Make it Maldron'. When you sign up to the new loyalty scheme, every time you 'Make it Maldron' (book a stay), you save €10. Publicis Dublin brought this idea to life with 30-second VOD, which shows a man suspended from a helicopter, saving a tenor from a rather distressing situation. This campaign also includes digital display and a 30" radio ad.
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Group Brand Manager: Gillian Pierce

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