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Seen and noted

People shout for Mumbai

 TV   INDIA    July 03, 2012 01:10 (Edited: July 02, 2012 15:10)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa5c5d_0002.png&width=200One of the largest dailies in Mumbai presents a hard hitting, soul stirring film through a series of stories featured in the paper with a notion that for some time now, one voice every morning has been amplifying some of the sounds a city does not get to hear, but should. The politically-motivated university ban of Rohinton Mistry’s book, the milk adulteration fiasco, the horrifying hell of the kavda orphanage, the fight against illegal political posters destroying our cityscape are made heard through the VOICE - MUMBAI MIRROR. The spot via Taproot India, Mumbai brings the unheard voice of a city screaming to be heard with voices personified by angst, anguish, courage and determination jumping headlong into our lives.

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Steinlager keeps it pure

 TV   NEW ZEALAND    July 02, 2012 22:18 (Edited: July 02, 2012 12:18)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F99cb2_0000.png&width=200Historically, Steinlager Pure has relied on big name overseas talent to give their appreciation for the Kiwi way of life. But in somewhat of a step-change for the brand, the latest campaign sees Lion and DDB Group collaborating with local hero Taika Waititi, who directs and stars in his unique interpretation of what it means to Keep It Pure.

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Civic Hatch outsmarts the wind

 TV   AUSTRALIA    July 02, 2012 21:10 (Edited: July 02, 2012 11:10)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/92c3a_0000.png&width=200Draftfcb and The Sweet Shop demonstrate how effectively aerodynamic the all-new Honda Civic Hatch is in this new spot for Honda Australia.

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King of the aglets

 TV   INDIA    July 01, 2012 01:08 (Edited: June 30, 2012 15:08)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc31f1_0000.png&width=200More in the continuing series of ads for Big Rock.com from ideas@work, Mumbai

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It's a women's game too

 TV   USA    July 01, 2012 01:04 (Edited: June 30, 2012 15:04)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9d7fd_0000.png&width=200Celebrating how far women's sports have come Nike "Voices" via Wieden + Kennedy Portland features elite athletes who defied convention Lisa Leslie, Marlen Esparza, Joan Benoit Samuelson, and Diana Taurasi wanted to play sports so badly, they made their own rules. Today's young girls are expressing the pros' same sentiments. Now they make the rules.

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How to park in the paper

 PRINT   SOUTH AFRICA    July 01, 2012 00:58 (Edited: June 30, 2012 14:58)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46222_Hyundai+Tight+Spaces.jpg&width=200The Jupiter Drawing Room Cape Town used the columns and paragraphs of a newspaper article to illustrate the point that `park assist' lets you fit into tight spaces. As newspapers are reluctant to let advertisers intrude on any editorial, some smart negotiating by our media department saw the ad being run in a motoring supplement in two major South African newspapers. The separate elements were supplied to the newspaper, which in turn placed them in the relevant sections of the article.

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Scanning for a partner

 PRINT   AUSTRALIA    July 01, 2012 00:55 (Edited: June 30, 2012 14:55)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46213_Synapse_Press_HR.jpg&width=200Clemenger BBDO, Brisbane print for Synapse

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They work hard for kiss

 TV   USA    July 01, 2012 00:50 (Edited: June 30, 2012 14:50)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F82895.png&width=200Venice-based visual effects studio The Mission proves chocolate and caramel to be an industrious combination in the VFX-laden :15 'Teamwork' for Hershey's out of Arnold, NY. The spot features the iconic Kiss, now infused with caramel, heaving blocks of the golden confection into a warming vat. The animation portion of the spot was directed by The Mission's Piotr Karwas.

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A little Longhorn bedtime story

 TV   USA    July 01, 2012 00:47 (Edited: June 30, 2012 14:47)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc64db_0000.png&width=200Longhorn Network came to the University of Texas,Texas Creative with the task of developing a campaign rooted in fandom that would make a positive emotional connection with fellow Longhorns. Together, after extensive review of the brief and LHN demographics, we determined the "rabid fan" that we were tasked with showcasing was not so much the painted-up-screaming-guy in the stands, but more the everyman fan that is so passionate about Longhorn pride, that they find ways to interject epic fandom into their everyday life.

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Dry humour on April Fool's Day

 INTEGRATED   SOUTH AFRICA    July 01, 2012 00:40 (Edited: June 30, 2012 14:40)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/94e43.png&width=200At Savanna, we're known not only for our dry cider, but also for our dry sense of humour. So on April Fool's Day, DraftFCB Cape Town decided to show people just how dry we really are

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How to spot a rugby fan

 TV   SOUTH AFRICA    July 01, 2012 00:37 (Edited: June 30, 2012 14:37)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa6080.png&width=200The seven month-long Vodacom Super Rugby tournament requires huge amounts of passion and dedication from both players and fans. This new Vodacom spot via DraftFCB Cape Town salutes the supporters with 'super gees' (super spirit), whose dedication to their team goes above and beyond a jersey and cap on game day.

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Breaking the sand barrier

 PRINT   NETHERLANDS    June 30, 2012 20:20 (Edited: June 30, 2012 10:20)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46230_GE_WKAMST_Print_JetEngine_Regional_DPS.jpg&width=200Wieden+Kennedy Amsterdam is proud to announce the launch of 'We All Make Progress', their first campaign in partnership with GE Middle East, North Africa and Turkey (MENAT).'We all make progress' is designed to place GE in the driving seat of substantive progress in the Middle East, by celebrating the tangible, human benefits of its technology. Launched across the region in June, the campaign debuts with seven print executions that showcase a unique perspective on real GE technology. And, while the photographic style creates a sense of awe at everything GE accomplishes across the region, the copy uses accessible language to explain the real benefits of its technology.

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The boy in the bubble

 PRINT   BRASIL    June 30, 2012 20:14 (Edited: June 30, 2012 10:14)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46211_GOODYEAR_Bubble_Wrap_Boy_Ciclist_Cow.jpg&width=200A novel print ad from Y&R Sao Paulo for Goodyear

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Best friend locked out

 TV   PERU    June 30, 2012 20:00 (Edited: June 30, 2012 10:00)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fce303_0000.png&width=200What do you need to trust someone? Maybe 45 years of relationship.As this campaign by Y&R Lima suggests.

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Child labour revisited

 TV   CANADA    June 30, 2012 19:53 (Edited: June 30, 2012 09:53)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/608cb_0000.png&width=200In this spot for client Manulife, from DDB Canada the VO asks "if you can't cover the bills who will?"

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Do nothing

 TV   INDIA    June 30, 2012 15:29 (Edited: June 30, 2012 05:29)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc5c2b_0001.png&width=200Waste time with a Helix watch. Agency: JWT Gurgoan.

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Effortless cleaning

 PRINT   BRASIL    June 30, 2012 15:21 (Edited: June 30, 2012 05:21)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46208_LG_BrooomsI.jpg&width=200Y&R Sao Paulo show how house cleaning is no longer in your hands.

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A royal experience

 PRINT   UK    June 30, 2012 15:17 (Edited: June 30, 2012 05:17)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2012/Jun/tn_46192_HSmemories.jpg&width=200Visit Stirling Castle for an experience you won't forget.

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Fast working adhesive

 PRINT   INDIA    June 30, 2012 15:13 (Edited: June 30, 2012 05:13)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/39172.png&width=200Fevikwik the instant adhesive works faster than anything in the world. Agency: O&M Mumbai.

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Fuel imaginations

 DIRECT MARKETING   AUSTRALIA    June 30, 2012 15:09 (Edited: June 30, 2012 05:09)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46187_Arts+Centre_Trots+DM.jpg&width=200The First Call Fund raises funds to give disadvantaged school children access to the performing arts. This fundraising mailer, developed by Ogilvy Melbourne, demonstrates how seeing a live show or performance can fuel a child’s imagination.

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Beer for GILF's

 TV   WORLDWIDE    June 30, 2012 15:04 (Edited: June 30, 2012 05:04)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7662f.png&width=200'Ethel's Brew,' is a beer DDB created for the Cannes Lions International Festival of Creativity, which came to a close last Saturday. Ethel's Brew was an opportunity for DDB to showcase its creative muscle through the development and launch of a product with an intriguing brand story. While ostensibly "Ethel" was an 88-year-old Brooklyn woman reinventing her life by following through with a lifelong passion to become a beer brewer, in reality, Worldwide Chief Creative Officer Amir Kassaei and his team were responsible for the launch of the beer brand, including the creation of Ethel's story, her home decor and fashion, and even Seth, a grandson to lead her beer's marketing efforts. Ethel's Brew was supported by hilarious videos and posters that embraced the concept of GILF in an exceptionally creative brand (visually represented inthe flamboyant, 70s-inspired packaging). Most of the marketing efforts for Ethel's were encompassed in a digital marketing campaign, including social media engagement on Facebook, Twitter, Tumblr, etc., a “PR campaign” introducing Ethel, and outdoor ads in Cannes, France. You can take a look at Ethel’s website and social media presence at ethelsbrew.com

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Welcome to Roachville

 AMBIENT   SOUTH AFRICA    June 29, 2012 22:03 (Edited: June 29, 2012 12:03)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46197_living_room.jpg&width=200TBWA Hunt Lascaris Johannesburg's brief was to conceptualise an outdoor campaign that illustrates that Doom Fogger gets into every nook and cranny, killing insects before they get too comfortable. Using cracks on outdoor walls, they created a make-believe world, showing cockroaches in different environments. This was achieved by creating miniature furniture and using actual cockroaches to depict real life scenarios inside the cracks.

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Sporting Olympic gold

 POSTERS   UK    June 29, 2012 21:56 (Edited: June 29, 2012 11:56)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46194_gymnast.jpg&width=200Go for Sporting Gold. A winning blend of british Hops.

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Juicy surprises

 TV   VIETNAM    June 29, 2012 21:50 (Edited: June 29, 2012 11:50)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1e816_0002.png&width=200KFC has unveiled its latest dish in Vietnam, 'Big 'n Juicy', a campaign created by BBDO Vietnam. The two TVCs highlight not only the innovative cooking method that keeps the meat tender and juicy - coined 'foilicious', but also the surprisingly large portion of roasted chicken leg served.

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Sony pays homage to lovers of entertainment

 TV   AUSTRALIA    June 29, 2012 20:07 (Edited: June 29, 2012 10:07)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3b866_0001.png&width=200This spot for Sony from Euro RSCG Sydney pays homage to lovers of entertainment.

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Did Chipotle deserve to win the Cannes Film Grand Prix?

 FROM BESTADSONTV   WORLDWIDE    June 29, 2012 17:54 (Edited: June 29, 2012 07:54)
Screen shot 2012-06-29 at 9.23.50 AM.jpgScreen shot 2012-06-29 at 9.26.25 AM.jpgScreen shot 2012-06-29 at 9.30.16 AM.jpgIt's nearly a week after the end of the Cannes International Festival of Creativity, you've had time to mull over the winners, so do you agree with the judges that Chipotle 'Back to the Start', via CAA Los Angeles, was worthy of the Cannes Film Grand Prix?

Or do you think it should have gone to The Guardian 'Three Little Pigs' from BBH London?

Or Canal 'The Bear' via BETC Paris?

Or what about the hilarious BGH Air Conditioners 'Dads in Briefs' via Del Campo Nazca Saatchi & Saatchi Buenos Aires?

Or Doritos 'Dips Desperado' via AMV BBDO London?

Or none of the above (nominate your own Grand Prix choice).

VOTE NOW

Gum with talking dog flavour

 WEB FILM   SOUTH AFRICA    June 28, 2012 19:05 (Edited: June 28, 2012 09:05)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcfa00_0000.png&width=200To launch Stimorol Mega Mystery, Ogilvy, Cape Town created a guess the flavour promo, with a difference.Rather than asking for ordinary flavours, like pineapple, we asked people to suggest the weirdest flavours they could think of.Kung Fu flavour? LOL Cats flavour? Revenge Flavour?
The best suggestions were then featured on our Facebook page, in the form of these online videos.People could also vote for their favourite bizarre flavour.The bizarre flavour with the most votes at the end of the campaign will be printed on the pack and officially launched, forever.

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Roadshow takes a goat cheese detour

 WEB FILM   USA    June 28, 2012 18:57 (Edited: June 28, 2012 08:57)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5a928_0000.png&width=200"Freshpedition" is the name of the new GE Appliances multimedia advertising campaign created by BBDO New York to help introduce the new GE French Door refrigerator. And it's unlike anything in the household appliance category.The campaign consists of a microsite (www.freshpedition.com), TV, five webisodes, social media, digital ads and more and features chef Ben Sargent (host of Hook, Line & Dinner on the Cooking Channel) and real-life GE engineer Justin Berger as the two embark on a 2,000-mile odyssey to the barren deserts of West Texas. Their mission: to deliver a fully stocked, generator-powered refrigerator as a surprise to Ron Thompson, a homesick wildlife biologist who's been doing research in the area for months on end. From beginning to end, it's the "ultimate torture test" all while providing the sense of adventure and drama worthy of a great reality show.

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Housewife wrestles with hormone problem

 TV   USA    June 28, 2012 18:49 (Edited: June 28, 2012 08:49)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb85c6_0000.png&width=200Applegate, makers of organic meat, asks, "What's in your hot dog?" Then makes a hilarious case through Taxi, New York for why you'd probably be better off with one of their organic hot dogs instead.

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The 1987 can man returns

 INTEGRATED   NEW ZEALAND    June 28, 2012 18:42 (Edited: June 28, 2012 08:42)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/28dc4_0000.png&width=200CASE STUDY: As an unconditional supporter, Steinlager has been through the same highs and lows as the fans for the last 25 years. While New Zealand has had that one magic moment, it's been a long time between drinks since they've tasted glory. This spot from DDB Group tells the story of a man and his can, and the journey they've all been through to get to this moment.

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There's more joy on dry land

 RADIO   SOUTH AFRICA    June 28, 2012 18:37 (Edited: June 28, 2012 08:37)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Fimages%2Fradioshot.jpg&width=200A radio campaign from FoxP2 Cape Town for Property24.com, demonstrating that buying a house is still the safest investment you can make.

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Dollars to rupees the closer you get

 POSTERS   INDIA    June 28, 2012 18:30 (Edited: June 28, 2012 08:30)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46175_WesternUnion_1.jpg&width=200Billboards that change currency as you get closer to the billboards. Agency: McCann Worldgroup Mumbai.

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Vitamin's home sweet home

 POSTERS   GERMANY    June 28, 2012 18:23 (Edited: June 28, 2012 08:23)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2012/Jun/tn_46139_amecke_vitamin a.jpg&width=200The juices of Amecke are so nicely processed and securely packed that the vitamins remain preserved for a long time. They just feel comfortable in the pack. To show exactly this, McCann Erickson Dusseldorf take up the point of "home sweet home" and the inside of every Amecke package is transformed into the wonderful and safe home of the vitamins.

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Defeat for racism

 PRINT   BRASIL    June 28, 2012 18:14 (Edited: June 28, 2012 08:14)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46153_Racism.jpg&width=200Heads, Rio de Janerio print ads for Lance newspaper

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One film with a thousand directors

 TV   USA    June 28, 2012 18:03 (Edited: June 28, 2012 08:03)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/7e53e_0000.png&width=200To launch the Focus ST we planned a commercial shoot where two ST's would go head to head through the streets of Key West. Team Detroit asked fans of the ST to film the event with their digital cameras and smartphones and upload their footage to our website. Soon we realized that we didn't need to use our own footage at all and our commercial went from having one director to having thousands.

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Virginty check on the street

 VIRAL   USA    June 28, 2012 17:57 (Edited: June 28, 2012 07:57)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc20aa_0000.png&width=200I AM NOT A VIRGIN is a new denim company that focuses on FIT first and the PLANET second. IANAV makes denim from a 75% cotton and 25% recycled synthetic which includes brown beer bottles.Here's their in house spot.

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BMW in our lives

 TV   GERMANY    June 28, 2012 17:44 (Edited: June 28, 2012 07:44)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc5e17_0000.png&width=200The visual realization of this new brand claim for BMW was created by director John Dolan, agency ]nterone in Munich and academy award winning DOP Dion Beebe. the whole model range of BMW cars have been shipped to Cape Town for a shooting full of fun and special effects

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Stepping out with Samsonite

 TV   HONG KONG    June 28, 2012 10:03 (Edited: June 28, 2012 00:03)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4fb30_0000.png&width=200JWT and Samsonite have launched a new regional ‘Step Out’ campaign that captures that bold, aspiring spirit of breaking out and progressing forward, whether it’s to achieve another landmark, to embrace an inner desire, or simply in search of something new.

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Alcohol: Think Again

 POSTERS   AUSTRALIA    June 28, 2012 05:19 (Edited: June 27, 2012 19:19)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FJun%2Ftn_46137_AlcoholAndPregnancy.jpg&width=200This poster was produced to alert women that drinking whilst pregnant can be harmful to their unborn baby.

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Make mum proud. Win a Fresh Award

 WEB FILM   UK    June 27, 2012 17:21 (Edited: June 27, 2012 07:21)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbb6ff_0000.png&width=200If you don't wear a tie to work, you haven't got a proper job. That's what most mums think. They'll never understand advertising. And no matter what household brand you've worked on, it doesn't compare to the 100m Swimming Badge you won back in school. So what can you do to make mum proud again? Win a Fresh Award of course. That was the idea behind McCann Birmingham's 2012 Fresh Awards identity. The campaign uses actual mothers of well-known UK regional Creative Directors to get across their disappointment in their offspring's chosen career.

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