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Seen and noted

Guest Judge: Corinna Falusi, CCO, Ogilvy & Mather, New York

 GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE    July 06, 2015 14:19 (Edited: February 17, 2023 04:19)
BEST TV
Favorite: Horse story: Horse Story is a beautiful piece of film. I'm not a huge fan of horses but clearly this DP knows what he or she is doing.

Runner up: Chicken Licken.

BEST PRINT
Favorite: Puffin Audiobooks. I sympathize with the art director tasked to create something brilliant for Penguin Books. A true icon of graphic design. This is about literature and technology. This could easily have been really dry, but it's very well crafted and shows that the brand has a sense of humor.

Runner up: We Save Lives.

BEST OUTDOOR
Favorite: The Volkswagen Up: This is a great collaboration. You can easily see how both brands came out as winners. Uber has a great sense of humor and VW is innovative and forward thinking.

Runner up: Operation Smile.

BEST INTERACTIVE
Favorite: What3Words: Steve Jobs said that in order to be good designers we need to have a deep understanding of the human experience, or something to that effect. I love this piece of work. It's a beautiful and smart piece of design that clearly emanates from a particular existential insight. It's both surprising and potentially very useful.

Runner up: SOS SMS.



https://www.bestadsontv.com/news/upload/Corinna Color (1).jpg
This week's guest judge is Corinna Falusi, chief creative officer, Ogilvy & Mather Advertising, New York.

Corinna is a globally awarded and recognized chief creative officer with extended experience creating multi-channel campaigns for Global, US and Pan-European brands.

In her time at Ogilvy & Mather Advertising New York, Corinna has led some of the agency's most breakthrough work across Coca-Cola, Fanta, Ikea, Spotify, and most recently Coke Zero.

She began her career working at some of Europe's most creative agencies including Jung von Matt, Germany's most awarded agency, and StawberryFrog, in both Amsterdam and in New York where she led integrated efforts for the launch of a number of Frito Lay brands as well as the global digital Pampers account and worldwide launch campaigns for Heineken, New Balance and others.

Over the course of her career, Corinna has judged various national and international award shows and her work has been recognized by every major award show, including D&AD, Cannes, TED, and One Show. Her work for the non-profit organization Nanhi Kali won nearly every award including a gold and bronze One Show Pencil, 2 Cyber Lions and helped name Strawberryfrog as one of the top 20 best digital agencies 2011 (by Pencilrankings).


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