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Seen and noted
Samsung Galaxy: The First Watch Face For Our Solar System A special innovation has emerged from the collaboration between the European Space Agency (ESA) and the technology company Samsung: Galaxy Time The watch face for our solar system. The Galaxy Time watch face, available for all smartwatches with the Wear OS operating system, showcases a unique minimalist design and provides the local time for all eight planets, VIEW THE CONCEPT myclimate: Carbon Tracker The jet-setting lifestyle of influencers and their excessive air travel cause massive climate-damaging emissions. A large-scale climate protection campaign by the NGO myclimate is now publicly confronting these celebrities â on their own channels. ments are written. VIEW THE 2 CONCEPTS PSA: Hypnovels The decline in reading among Americans poses a sobering reality. A staggering 48% failed to read a single book in 2023, according to the Washington Post, citing reasons ranging from busy-ness to the cognitive challenges posed by neurodiversity, or simply, a waning interest in books. VIEW THE CONCEPT Mentos: Wifi Refresh Mentos wants to make people's daily lives more fun. And there's nothing more annoying than a slow internet connection. So the brand has taught Brazilians how to hack the slow internet. According to a study carried out by Dartmouth University (USA), researchers claim that placing aluminum foil around router antennas can improve the signal and reduce interference. Based on this study, Mentos created the "Wifi Refresh" campaign. VIEW THE CONCEPT Spider Man: Influencers Across The Spiderverse In this universe, we have no superheroes but we have influencers who will do anything for likes and views, even travel to unimaginable places. So, for the release of Spider-Man: Across The Spider-Verse, we took the most popular Spidey-Influencers in Mexico to the most unknown place of all: the multiverse. This way any friendly neighbor could cross the portal to the universe of Spider-Gwen, Miles Morales, Miguel O'hara, the universe of the Spider-Society and even meet the universe of the villain of the week: VIEW THE CONCEPT  From violence and disease to dehydration and starvation, the people of Gaza are facing catastrophic conditions - even the ones who haven't been born yet. This is a pro-bono radio ad for Goal, a humanitarian organisation who are working with local partners to send aid and assistance to Gaza's most vulnerable people. PLAY THE SPOT  The campaign, created with BBH London and produced by its in-house production arm Black Sheep Studios, is celebrating Burger King UK's continued commitment to providing more than just a quick bite and offering a fully satisfying food experience.VIEW THE 3 SPOTS  In the campaign created for Coop, different cultural characteristics merge into one cohesive whole: emotion and reason unite, high quality and reasonable price fit into the same package. Thanks to Coop, you can cook like a Frenchman and spend like a German.VIEW THE 2 SPOTS  To highlight the crucial role that brands can play in society's evolution towards a more responsible driving experience, Norauto trusted BETC Paris for this new brand campaign.VIEW THE SPOT Tourism Tasmania: The Off Season For the 2024 iteration of Tourism Tasmaniaâs award-winning âOff Seasonâ campaign, we wanted to change the way Australians view a winter holiday. Continuing the distinctive black-and-white treatment and with our typically Tassie wry tone of voice, we focused on what it means to be a âwinter personâ. The campaign features a series of winter âheroesâ set against backdrops of unique Tasmanian experiences, from mushroom picking in abandoned railway tunnels or floating on iconic lakes in century old timber kayaks, to live music in underground caves, the Off Season shows how Tasmania does winter like nowhere else in the world. VIEW THE SPOT VIEW 4 OUTDOORS Wake Kotahi: Motorcycles NZ Transport Agency Waka Kotahi (NZTA) have launched their latest motorcycling safety campaign, aiming to motivate even the most seasoned riders to mitigate the risks on every ride. The campaign features experienced riders from across the country talking openly about their own crashes, the near-catastrophic results and the lessons they lived to tell. VIEW THE SPOT  Picture this: an outrageously long and slithering hand embarks on a wild adventure across Australia, all in search of the elusive 'upper hand'. TABtouchâs âThe Reachâ brand campaign says that if youâve got the touch, youâve got a feel for what happens on the field â and if youâve got the touch, you can make things happen on the TABtouch app. VIEW THE 2 SPOTS  âThe Mallâs Ballsâ are an iconic piece of South Australian public art in Adelaideâs most popular shopping strip, Rundle Mall.To raise awareness of breast cancer, and to increase bookings for potentially life-saving breast screens, we turned the âMallâs Ballsâ into the âMallâs Boobsâ. VIEW THE SPOT Squarespace: The Ditch Squarespace has today revealed its first Trans-Tasman brand campaign in both Australia and New Zealand. The new brand campaign underscores Squarespaceâs growth in the region with Australia serving as one of its fastest-growing markets. Squarespace is tapping into the notion that a business idea can come from anywhere, encouraging both Aussies and Kiwis to look under their nose for an opportunity to monetise what they already know or have.VIEW THE 2 SPOTS Spider-Man: Influencers: Across the Spider-Verse In this universe, we have no superheroes but we have influencers who will do anything for likes and views, even travel to unimaginable places. So, for the release of Spider-Man: Across The Spider-Verse, we took the most popular Spidey-Influencers in Mexico to the most unknown place of all: the multiverse.VIEW OUTDOOR Freya's: Variety Is Good When it comes bread, Kiwis are boring. Almost universally opting for the same bread day after day. Freya's with its diverse range of breads inspired by Europe, want Kiwis to break out of the loveless, bread-groundhog-day, and add some excitement to their breakfast tables, VIEW THE SPOT  Timed to the NCAA Women's College Basketball Championship, State Farm released a national television commercial saluting the exceptional talent of Caitlin Clark. Titled âCovering Greatness,â the spot showcases remarkable feats performed by Caitlin, both on and off the court during games, with teammates, family members and fans. Voiced over by Hall of Famer and former Player of the Year Lisa Leslie, copy asks, âWhat does it take to achieve greatness, to rewrite history and go places no athlete has ever gone?â VIEW THE SPOT  The new Renault Captur E-Tech full hybrid has been eagerly awaited. As the flagship model in the Renault range, with over 2 million units sold to date, this restyling is an opportunity for the brand and its agency Publicis Conseil to write a new chapter in the saga.VIEW THE SPOT  In a bold narrative, a girl defies her family's tech brand loyalty by choosing Boat's superior sound, sparking a discussion around sound love versus brand loyalty. The film cleverly challenges the giants of the industry, celebrating Boat's triumph in quality and internet acclaim with the mantra: 'Don't be a fanboy, be a Boathead.'VIEW THE SPOT Pepperstone: Don't Be Fine With It Donât be fine with it â a campaign to snap traderâs out of their apathy and consider a switch to Pepperstone, whilst being hit in the face by John McEnroe.VIEW THE SPOT  To launch Simondâs new brand platform 'How Australia Homes', we didnât need to show Australia what that looked like, because for the last 75 years they've showed us.VIEW THE SPOT  Big Mac lovers from the â70s, â80s and â90s will fondly remember the classic chant: âTwo all-beef patties, Special Sauce, lettuce, cheese, pickles, onions on a sesame seed bun.â That legacy of love has been brought to life in a new campaign that pays tribute to the iconic chant and proves the Big Mac truly is #TheOriginalMouthful⢠VIEW THE 4 SPOTS  Audiences will witness this bright transformation on full display within adam&eveDDB and Molson Coorsâ latest campaign, with films that feature a bar that dramatically transforms through an entertaining chain reaction as the result of Blue Moonâs iconic orange garnish and bright beer. VIEW THE 3 SPOTS  The ultimate trash rival, a raccoon, makes an appearance in the launch spot, titled 'The Face Off,' as Cena encourages a woman facing an immovable racoon, while attempting to take out her Hefty Ultra Strong trash bag, ultimately finding the strength to scare it off.VIEW THE SPOT  To launch the new non-carbonated H2oh! Isla agency developed a campaign with a double challenge: to communicate the novelty of the product and recover the brandâs sense of humour, while using a tone that connects well with Argentine idiosyncrasy. VIEW THE SPOT  An actor is ceaselessly reinventing, and reinvented, transcending their own selves to embody the myriad of characters they can become. This is one notion that has connected cinema to Prada throughout its history â both a medium for expression, and an inspiration. Here, the magnetic draw of the movie star is harnessed as a means of connecting to character, to personality, and to that constant shifting of identity that emblematises both film and fashion. VIEW THE SPOT  With a :45 film directed by Sundance-winning director Kate Jean Hollowell, âTrace Like a Motherf*ckerâ is a tribute to the deep care, attention to detail, and obsessive researching that it takes when finding the right supplements â along with a promise that Ritual âtraces like a motherf*ckerâ because theyâre made by a mother â and they do it for you, whether youâre a mother or not. VIEW THE SPOT  Petra Collins has directed this spot celebrating the 10th anniversary of Nike Air Max Day. The spot features the likes of Drake, Billie Eilish and Sha'Carri Richardson, and was created by Nike's in house team.VIEW THE SPOT  In the centenary year of Itaú Unibanco, the 17-year partnership with the Miami Open is celebrated with the renewal of the contract until 2028. To mark the occasion in style, the bank launched a new tradition at the tournament, which was carried out for the first time in tennis history and will continue for future editions of the Miami Open: the ceremonial serve, named "Serves of the Future." VIEW THE SPOT  Cusquena, the beer that keeps alive the ancestral Peruvian culture, bringing the richness of our historical past to the present, alongside Backus, has been developing a unique environmental project as a solution to water stress and lack of access to water increasing in communities in Peru due to global warming. VIEW THE SPOT  So to celebrate the 70th anniversary of its flame-grilled taste, BURGER KING France is launching a campaign showing babies marveling at their birthday cakes VIEW THE SPOT  The new campaign, developed in partnership with creative partner StrawberryFrog, marks an evolution in creative strategy for Truist, based in large part on feedback from consumers. Truist research showed that while clients look to banks for their financial experience, whatâs missing is a bank that supercharges that knowledge with genuine customer care. And focus group participants say they believe Truist can provide both. VIEW THE SPOT ProActiv: Live Fearlessly High cholesterol is more common than youâd think. But that doesnât mean you have to live your life worried about cholesterol. All you have to do is spread Becel ProActiv on your sandwiches, and from there? Live fearlessly. VIEW THE SPOT  In response to this alarming reality, Vult - a Brazilian beauty brand from Boticário Group - presents the campaign "This is More than a Lipstick," aiming to support women who are victims of domestic violence in Brazil.VIEW THE SPOT  Girls, boys, and adolescents have the right to a safe life in their home, school, and community. In Mexico, there is a systematic violation of their right to protection, especially for those living in poverty. Thousands of them are recruited by organized crimeVIEW THE 3 ADS Cris Sal: Salt For Everything While in the food industry every product has a way to stand out, Cris-Sal, a simple salt, stands out for being just that: A salt. With all the uses a salt has, we decided to take other categories and grow 1% in eachVIEW THE 2 ADS |
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New spots for Crumpler
On her forehead is branded "I am Nothing" because bullying is unforgettable
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More good looking print ads for Foundation Set