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Seen and noted
Pause for the sound of a penguin People generally use bookmarks to remind themselves the page they last read. So Y&R Singapore created one with the symbol for 'pause' found on sound equipment to graphically remind them that Penguin also has a range of audiobooks. These bookmarks were given away with every book purchased in stores.VIEW OUTDOOR  Martin Agency, Richmond visual design to convey the benefit of each Ping club.VIEW THE PUTTER AD VIEW THE DRIVER AD VIEW THE IRON AD May the force be with you To celebrate the release of the voices, agency Pool Amsterdam created a unique Star Wars game where fans can test their allegiance to the Force, to see if they wish to turn to the dark side. You'll know what it's all about once you have a play with the cool site. VIEW INTERACTIVE DETAILS Talk to the tree Working on the idea that everybody has an opinion on climate change but what about the opinion of Nature? Happiness Brussels, the award-winning international communications agency, decided to give an interesting and intelligent voice to one tree in Brussels and let the whole world know what it has to say. The tree, living in Bois de la Cambre, one of the finest public parks in the heart of Brussels, has been 'brought to life' to become the communications centre of a campaign for leading popular science magazine EOS. VIEW INTERACTIVE DETAILS  Everyone's a little bit slow in the morning, especially before their first coffee. In these Leo Burnett Melbourne spots we hear a guy who's struggling with a few simple morning tasks, before he's woken with news of $1 coffee from 7-Eleven. PLAY THE PANTS SPOT PLAY THE PLEASE SPOT PLAY THE RADIO SPOT  Nola Pictures teamed up with noted features director Pierre Morel and Anton & Partners to portray that famously iconic city in a romantic, devil-may-care tv :30 starring Justin Timberlake for Givenchy's Play fragrance. VIEW THE SPOT Guest judge: Ken Erke, chief creative officer, Y&R Chicago
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
September 23, 2010 04:59 (Edited: February 17, 2023 04:19)
 As chief creative officer, Ken oversees the creative direction at Y&R Chicago and works to integrate all mediums, turning great ideas into campaigns that feature digital, non-traditional, and traditional points of contact. He has created award-winning campaigns for Sears, Craftsman, Miller Lite, DieHard, Hilton Hotels, Orbitz.com, The Great Indoors, and Found Magazine. Favorite: MTV & Muse - MK Ultra. This was my favorite piece of the bunch. An elegant story reminding us that our decisions are filled with consequences; each taking a toll on lives all over the globe. The technique serves the ad well, driving the story while not making any moment too heavy handed. READ MORE  Artists designed birthday wrapping paper and posters to be sold, all to benefit The American Cancer Society, the official sponsor of birthdays. Agency: The Martin Agency, Richmond.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  Saatchi & Saatchi Paris is fighting for the cause of Alzheimers.VIEW THE BAZOOKA AD VIEW THE MOLOTOV AD VIEW THE GUN AD VIEW THE TNT AD Beautiful travels on the cheap DDB Singapore show how great travels can be achieved on a budget.VIEW THE LANDSCAPE OUTDOOR VIEW THE ROAD OUTDOOR VIEW THE MOUNTAINS OUTDOOR  Dancing frocks, glitter & sparkles, celebs & paps, flying zodiacs & lipsticks on legs. Banjo Advertising Sydney & Photoplay Films have created an imaginative TV commercial for Woman's Day VIEW THE SPOT  The video music awards in house campaign starring host chelsea handler and her cast VIEW THE SEATING SPOT VIEW THE WHO SPOT VIEW THE DEAD SPOT Anonymous deeds "The Man Who Gave" tells the tale of an anonymous benefactor who travels through Dubai's dusty roads in the intense heat to leave mysterious packages for the needy. Milkshake Dubai dramatises the idea that the really good deeds are normally the anonymous ones.VIEW THE SPOT Take a naughty test drive Cutters Editor Ryan McGuire and Director Scott Weintrob of Limey reunite for Volvo through Arnold Worldwide. Featured on the Volvo website, visitors take naughty to a whole new level with the new Volvo S60. Shot in desert locations and on the Volvo Proving Grounds in Hallered, SwedenVIEW INTERACTIVE DETAILS Fighting like cats and dogs Multiple Sclerosis causes scars on the brain that disrupt the messages to your body. When your brain and body can't communicate, it can feel like they're at war. The campaign from TBWA Tequila Auckland represents this inner battle using the contrast between cat vs dog, and hunter vs deer. The conflicting images show what it must feel like for a sufferer of MS and how hard it can be to control their own body.VIEW THE CAT AD VIEW THE DEER AD A gorilla will get you up there Take the ground with you in these two print ads designed by Showpony Adelaide VIEW THE EXTERIOR AD VIEW THE INTERIOR AD Are you hands, mind or heart? The Vodafone World of Difference programme matches up volunteers with chosen youth charities, based on their skill sets and personality traits. Print and outdoor executions directed the public to an online 'Lend Yourself' quiz, which required potential volunteers to answer a series of quirky questions. Their answers revealed whether they were a HEART, HAND OR MIND person, and allocated them to the most appropriate charity.The work from Colenso BBDO, Auckland VIEW THE HAND AD VIEW THE MIND AD VIEW THE HEART AD 50 years on Earth Now in their 50th year, BBC Earth revamps their Natural History Unit with Life Is, an interactive site full of images, videos and stories of the world's most visually-captivating documentaries and discoveries done by the BBC Earth Team.Created by The Brooklyn Brothers London and Fantasy Interactive, the online destination features content themed around monthly concepts with, such as September's "Colourful." VIEW INTERACTIVE DETAILS Play the eVolution game Evolution is an online game bought to you by Colenso BBDO Auckland the powers of V. VIEW INTERACTIVE DETAILS It starts with Einstein REDU stands for rethinking, reforming and rebuilding US education. Powered by people and technology, REDU is a movement designed to expand and encourage the national conversation around education reform by providing information and resources to learn, a community platform to connect, and tools and initiatives to act.Following the belief that education will not be solved through a single bill passing or by policy makers alone, our goal is to create a destination where educators, parents, students, and everybody who cares about the issue have the means to engage in the ongoing conversations, be inspired by reform stories, and make a difference in their own way. It's a platform for everyone.REDU was developed by Bing from Microsoft in partnership with CAAMarketing New York GOOD, Staple Design, Task Force, and Roadtrip Nation. United in the belief that "every child deserves a great education", REDU is powered by Bing's commitment to empower people through knowledge with our founding partners' ability to creatively drive positive social changes through its powerful content, unique network, and expertise in education.VIEW INTERACTIVE DETAILS Scott Pilgrim this is your world Universal Pictures and Projectc created a microsite for the movie Scott Pilgrim Vs The World. The site contains rich content and endless social engagement unlike any other movie site. VIEW INTERACTIVE DETAILS Triple M is 'Everything Melbourne' Triple M, via agency George Patterson Y&R, Melbourne, is launching a new marketing campaign to promote their hot Breakfast team Eddie McGuire, Luke Darcy and Mieke Buchan, including TVC and outdoor that encompasses 'everything Melbourne'.VIEW THE FIRST SPOT VIEW THE SECOND SPOT MTV video highlights dangers of human trafficking This third installment in the MTV EXIT music video series, via Colman Rasic, Sydney, dramatically highlights the dangers and impact of human trafficking. The video was unveiled in special preview screenings during recent Muse Wembley Stadium concerts on September 10th and 11th 2010.VIEW THE VIDEO What did you do behind my back! Print campaign created by Mohallem/Artplan Sao Paulo to advertise MAIS, a Brazilian printing company located in São Paulo.VIEW THE TATOO AD VIEW THE SURGERY AD VIEW THE HAIRCUT AD  TVC from Bashful, Sydney to launch the new range of travel suits and shirts from Van Heusen AustraliaVIEW THE SPOT Babies united in protest An ambitious campaign by BBH London to promote the goal that no child will be born with HIV by 2015. A creative expression of an online petition, the campaign calls on people to sign up and put pressure on world leaders to ensure that this global ambition is reached.VIEW INTERACTIVE DETAILS  Taking cues from online dating services and hotlines, the Edmonton Bicycle Commuters Society (EBC) wants to seduce local citizens into riding their bikes. The central idea is the personified bicycle as a lovable character; the type you want to take home with you, or go for a ride with.DDB Edmonton created the print.VIEW THE CHAIN AD VIEW THE RELATIONSHIP AD VIEW OUTDOOR Light load for a heavy problem beitech, a non profit organization for women with eating disorder, wanted to raise awareness for anorexia dangers in order to raise donations for the organization so McCann Erickson Tel Aviv did the ad.VIEW THE AD Telecom NZ creates Live PacMan TVC There's a lot you can do with half cent texts to any New Zealand network, including a life-size game of PacMan. Saatchi & Saatchi is launching Telecom's latest Text Anyone 2500 offer (send 2500 texts to any network each month for just $12), with a TVC encouraging customers to have fun with their mobiles. The PacMan TVC forms part of a wider campaign for Text Anyone 2500, including cinema and online.VIEW THE SPOT  Cut + Run's Jon Grover recently edited a two spot McGarry Bowen campaign for Chase featuring Chevy Chase with beautiful style and a delicious helping of comedy.VIEW THE CHRISTMAS SPOT VIEW THE BONES SPOT  SapientNitro launched the "Honest-to-Goodness" TV campaign for Healthy Choice this week. The two spots, "Law Firm" and "Customer Service" show a world without verbal filters, where everyone tells the truth all the time. In this world, Healthy Choice's new steam lunches are a hot commodity. So good that they have nothing to hide, the clear container is open for the whole world to see. VIEW THE CUSTOMER SERVICE SPOT VIEW THE LAW FIRM SPOT A night out with the Grey Goose UrbanDaddy has partnered with Brooklyn agency Big Spaceship to launch The Dashboard, helping those from New York, Los Angeles, Miami and Las Vegas to better enjoy their night out in the city. Sponsored by Grey Goose, the site is a premier nightlife planner offering useful information straight from the scene. Want to know the top ten places to rock out tonight? No problem. VIEW INTERACTIVE DETAILS  AMV BBDO London have developed a new advertising campaign for Kids Company, aiming to raise 5m by encouraging people to visit the 'Kids Peace of Mind' virtual brain website and buy a virtual brain neuron to help fund research. The Kids Company Peace of Mind campaign consists of press, poster and online adverts, and launched on Monday 13th September. VIEW THE AD Using the competitor's waste for our benefit ecostore make highly effective, plant based, eco cleaning products. To promote their September sale, Special Group New Zealand made a billboard from the skins other companies had thrown away.VIEW THE VIDEO 3D from London to Israel For the first time in the world, a live performance, broadcasted in 3D on a fixed line, between two continents. The performance was screened in Israel in front of the general public.The agency involved: Promarket Tel Aviv.VIEW OUTDOOR Use your head, wear a helmetOne solution to the constant bad news we hear on the radio is provided by DM9JaymeSyfu, Manila PLAY THE SPOT Nothing out of place Red-Logistics is a relocation company that moves your furniture as is.Print campaign from Promoseven Riyadh.VIEW THE LIVING ROOM AD VIEW THE BED ROOM AD VIEW THE KITCHEN AD  This JWT Melbourne cinema commercial to promote this years Melbourne Writers' Festival. The action centres around the thoughts of an uninspired writer.VIEW THE SPOT « First « Previous Next » Last » 3 of 6 |
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Artplan Rio de Janerio campaign for Spoleto Italian Fast-food.
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