Seen and notedMore interested in the barbie than Barbie
Billboard from Special, Auckland to announce the new series of America's Next Top Model - the one where they come to New Zealand to film.
VIEW BBQ OUTDOOR VIEW UTE OUTDOOR Selling bananas on the spot
Ogilvy Auckland's objective was to get shoppers to consider purchasing All Good Fair-trade bananas while at the supermarket. To do this, we used a new audio-spotlight device to interact with them like never before. Unlike a regular speaker, the audio-spotlight emits a narrow high frequency beam of sound, which can only be heard by one person at a time, making it the perfect tool for communicating our intimate message.
VIEW OUTDOOR Marmite brings home the Kiwis
Sanitarium Marmite is a Kiwi staple and a national icon of 100 years. But today, one in five Kiwis live abroad (only Ireland has more expats per capita). Many of these 600,000 miss their Marmite, as it's hard to get overseas.So, to celebrate 100 years of Marmite in New Zealand, Ogilvy, Auckland reunited long-lost Kiwis with their homeland and everything they love about it, including Marmite.
VIEW INTERACTIVE DETAILS Door to door jerky salesman surprises
Harcos Labs promotes the launch of Zombie Jerky with a new episodic weekly web series. Each episode is 10 seconds long.
VIEW INTERACTIVE DETAILS Look what's on the Blackberry Torch
Through a series of short films seamlessly tied together, this spot from BBDO New York demonstrates the unique "Predictive Video Search" feature of the Blackberry Torch that predicts the videos the user would probably like to watch.
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Craft brewer Matilda Bay, via Clemenger BBDO, Melbourne, is launching a new campaign for its increasingly popular pale ale brand, Fat Yak. Thinking it was high time they got involved with elite sport, Matilda Bay is proud to announce the first season of the 2011 Fat Yak Racing Cup. In Mongolia. On yaks.
VIEW THE IT IS ON SPOT VIEW THE YAK ATTACK SPOT VIEW THE GROOMING & ADORNMENT SPOT VIEW THE MANOEUVRES AT SPEED SPOT The most dangerous place in the world for journalists
In November 2010, the United Nations called the Philippines "the most dangerous place in the world for journalists" after the so-called Maguindanao massacre of 32 journalists. With the trial on the case still in progress for more than a year after the crime had been committed, the National Union of Journalists of the Philippines continues to remind Filipinos of the problem of journalists killings and the pressing need to deliver justice for murdered media people.
VIEW THE POSTER Guest judge: Paul Brourman, president + CCO, Sponge, Chicago
GUEST JUDGE /BEST AD OF THE WEEK
WORLDWIDE
February 02, 2011 08:58 (Edited: February 17, 2023 04:19)
This week's guest judge is Paul Brourman, founder and chief creative officer of Chicago-based Sponge (www.spongechicago.com).
Best TV: Axe - Even Angels Will Fall. This just came through as the biggest idea in the pack. What an unexpected way to demonstrate the power of the product's formula without ever mentioning a word. It's understated, simple and dramatic at the same time. I can just hear the guys around the globe wondering, "If it can corrupt angels, it should certainly work on the girl in cubicle C." Only felt the arc near the end could have gone a notch higher. Still, another great one for Axe. READ MORE
Set to the theme tune of the âFallen Angelsâ version of âSexy Boysâ, made famous by the band Air in the late 90âs, the provocative 30 and 60 second ads show the residents of a picturesque European town going about their daily business, when suddenly beautiful female angels begin to fall from the sky, and search out the gorgeous young man who has captivated them by using new Lynx Excite. The ad then breaks to the man spraying Lynx Excite onto himself in his bedroom, and the voiceover says âNew Lynx Excite, even angels will fallâ. Agency: BBH London.
VIEW THE SPOT Who is Finland's stupidest customer?
Gigantti is the Dixons or Best Buy of Finland. Their tagline "It's darn stupid to pay too much" has become a widely used proverb a part of popular culture. To celebrate its tenth anniversary, 358 Helsinki built up this campaign where we seek for the "most stupid consumer in Finland". Anybody can participate by submitting videos or written stories about stupid purchases. The winner, the most stupid consumer, wins a grant of 5 000 euro to practice sound consuming in Gigantti. There were thousands of stories.
VIEW INTERACTIVE DETAILS You cant eat toys
During the holidays - while most children are pleading with their parents for the season's newest toy the Christmas Bureau of Edmonton tries to feed the thousands of hungry children in the city who want nothing more than a decent meal. To help garner donations, Calder Bateman Edmonton designed and produced custom "toy boxes" for carrots and potatoes, and sent them out to philanthropists and the city's major donors during the Christmas period reminding them that, "For some children, these are the season's Must-Have Gifts."
VIEW CARROTS OUTDOOR VIEW POTATOES OUTDOOR VIEW THE AD Whichever way you say it it's still a dog
A clear hearing print campaign out of Monday, Bangkok.
VIEW THE DOG AD VIEW THE DUCK AD VIEW THE MAN AD
The Honda 'Grrr' directors team up again with Wieden+Kennedy London on this new Honda Jazz spot.
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"Heart of Home" mom she enjoys seafood, flavors and tastes. She enjoys cooking and looks to improve his/her cooking skills taking great pride in serving high quality meals to her seafood loving family in this spot from Brunner, Pittsburgh.
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The product is called the Flipside Handshower. It offers four unique spray patterns when you spin the shower head. The need was to feature the four sprays so the viewer knew they got all this in a single handshower not four different shower heads. GSD&M Idea City, Austin.thought.Flipside....hmmm...how about a trapeze artist? They flip. That'll work. And we can show the four unique shower sprays on the other trapeze bars. Done. It's a cool product. You should get one. Because when you flip the shower head you get four unique shower sprays.
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Today FM briefed Irish International BBDO, Dublin to create an advertising campaign for "Shave Or Dye". The idea is that the presenters shave or dye their hair and in turn ask listeners to do the same to raise money for the Irish Cancer Society. The campaign highlights some of the unexpected dangers you might encounter with a dyed or shaved head.
VIEW GOLF OUTDOOR VIEW PENGUIN OUTDOOR VIEW CANDY OUTDOOR The start of the Festis season
In 2010 Carlsberg and their still drink, Festis, took the opportunity to launch Sweden's first 3D commercial.In the beginning of the 3D hype, the mission for Akestam Holst, Stockholm was to get Festis into the conversation. By using the new technology, our idea was to single out who's most "festis", in Swedish meaning who's "most fun", in the audience at movie screenings.
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A TVC created by Ogilvy & Mather, Mumbai to promote tourism for the state of Madhya Pradesh in India. It tells the many magical stories of this land using the oldest storytelling art form hand shadowgraphy.
VIEW THE SPOT Thicker lashes mean bigger wishes
February 01, 2011 19:29 (Edited: February 17, 2023 04:19)
Thicker Lashes - Bigger Wishes! Three radio spots from McCann Erickson, Tel Aviv
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