Seen and noted
Abby Wambach is one of the greatest soccer players to ever step on the field. Pushing the sport forward, while championing the fight for equal rights, her impact extends far beyond the field. Yet, as she faces retirement, her focus is solely on the next generation. Urging them to achieve things so great that she is all, but forgotten. Agency: TBWA/Chiat/Day, San Francisco.
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YouTube and Camp + King revealed a new ad on December 17, 2015 featuring clips from the "Mr. Plow"episode of The Simpsons, and showing how YouTube is celebrating small businesses. YouTube and Camp + King, in collaboration with Gracie Films and Twentieth Century Fox Consumer Products, used original footage from The Simpsons to create the Mr. Plow video ad. The one-minute spot shows how YouTubeâs video ads for small businesses help out Homer Simpson in his new business venture, just in time for the busy snow season.
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This is a new film for Lanee Clothing, a small greek clothing company. The idea behind this film was to capture the kind of people who have inspired the clothes and what they stand for. Despite this production being very low budget, it has been a unique collaboration and a truly creative process from the start.
VIEW THE SPOT TIM: Calls
To promote a new TIM plan DMC, Brasil created an interactive billboard. The LED lights connect the TIM chip to others 4 mobile chips colored according to their telecommunications companies. The movement of the lights simulate the TIM calling to the competitors, highlighting the benefits of the plan.
VIEW OUTDOOR Because Music: Recollection
84.Paris has created this interactive journey though 10 years of sound for Because Music.
VIEW THE CONCEPT Netflix: Netflix Socks
Netflix knows that sometimes a show is so good, you just can't stop. So with help from Deeplocal, USA we created 'Netflix Socks" to pause your favorite shows if you fall asleep!
VIEW THE CONCEPT Samsung Galaxy 6: The Dunbar Edge
Samsung pairs Oxford professor with social media to help you find your five most reliable friends. The Samsung Galaxy S6 edge+ offers the ability to keep five contacts for quick access on its edge screen. But do you know which five you would keep there? Together with Robin Dunbar, professor of evolutionary psychology at the University of Oxford, Samsung Nordic, DDB Stockholm and MediaMonks have created The Dunbar Edge Experiment an interactive social friend test that helps you find out.
VIEW THE CONCEPT Coors Light: Frozen Foosball
Coors Light created the world's first "Frozen Foosball" table. The hotter the game gets, the bigger the refreshment. Agency: Bravo/Y&R Miami.
VIEW OUTDOOR LG: The Dark Force Is Stronger
Without true black, there cannot be true colors. Tha'âs why LG invented OLED a TV that delivers perfect black so colors can shine even brighter. Then M&C Saatchi Stockholm tapped into the the worldwide Star Wars blitz
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The TGV is a mythical train that now belongs to the French heritage.
It has lost none of its glory, but in this increasingly competitive world, SNCF and its agency TBWAPARIS wanted to make the travel experience in TGV exciting again. VIEW THE SPOT Blackmores: The Mindful Ocean
The Mindful Ocean, a Blackmores wellbeing check, uses wearable sensors to help people experience a moment of mindfulness and live a healthier life.
Working with Dr. Con Stough, Professor of Cognitive Neuroscience and Psychology at the Swinburne University of Technology, Holler designed a system that uses an array of wearable sensors to measure the brain waves of the wearer. By translating these brainwaves into a webGL ocean visualisation, The Mindful Ocean allows the wearer to see inside their own mind, with a real-time display of their cognitive wellbeing. VIEW OUTDOOR
PayPal heroes is a series of characters created by Isobar and based on behaviours and lifestyle of Android users.
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It's a new day in America and Netflix wants you to vote for Frank Underwood in 2016. Agency: BBH New York.
VIEW THE SPOT Systeme U: Gender Free Christmas
This is the question that Systeme U has tasked itself with answering over the 2015 Christmas period. Children are constantly exposed to preconceived ideas, whether at school, on TV or even in toy catalogs. Systeme U is one of the first retailers to offer a theme-based toy catalog that is gender-neutral. This year, the group has decided to take a stand because being a major retailer in France today means being a social stakeholder, in touch with the French people. Few French brands dare display their social commitment and even fewer dare to do so through film. But, in a video to be shown on TV and online from December 20, 2015, Systeme U reveals that there are no such things as girls' toys and boys' toys but just toys. Produced by the agency TBWAParis, this film will be backed by a bi-media approach: on TV with a one-minute commercial and online with a dedicated media & social media campaign.
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Santa's sweatshop is in full swing in Blue Zoo's new short. St Nick's cheeky little elves tell us what they think of our greedy Christmas consumption by singing about what the holidays really mean to most of us. more stuff! From selfie sticks to minion merchandise, it all becomes too much to handle so the elves decide it's time to let loose and give us a whole new perspective on the words Christmas junk. Blue Zooâs shorts programme, now in its fourth year, seeks to provide a creative platform for the whole company to showcase their talents in a non-commercial space. Last year the team created the gory, stomach-exploding animation, Daddy Christmas.
VIEW THE SPOT Naked Communications: Naked Gifmas
Every day in the run up to Christmas, they'll be uploading a new animated Christmas-related catchphrase puzzle for people to solve, encouraging people to tweet their guesses to #NakedGifmas ahead of the answers being revealed at 2pm each day. Agency: Naked Communications London.
VIEW THE CONCEPT V Energy: 0 Sugar 100% Mental
Guarana and caffeine energise your brain, and sugar fuels the body.So with no sugar, V Zero is all about revitalising the mind. We experimented with mental energy, using it to levitate a 20ft. shipping container. Agency: Colenso BBDO New Zealand
VIEW THE CONCEPT Samsung Nordic: Fine Watching
Samsung introduces Fine Watching and aims to elevate the TV dinner in collaboration with DDB Stockholm.Most people eat their dinner in front of the TV at some point, often while watching an episode of their favourite show. In order to keep pace with the ability of Samsung's latest-generation SUHD TV that takes viewing to a new level
VIEW OUTDOOR K9 Friends: Turn On Happy
K9 Friends like all Animal Shelters need to find homes for their dogs. During K9 Friends' donation/awareness events we had some fun with the visitors to help drive adoption.Agency: Saatchi & Saatchi UAR
VIEW OUTDOOR Monster Jobs: Thousands Of Jobs
Baxters has launched a new campaign celebrating the big and bold flavours of its food range. The print and TV work is set in a quirky, offbeat world and introduces the audience to the outstanding flavours of Baxters, by showing two woman dwarfed by beautifully shot ingredients. The work is the first by RKCR/Y&R for Baxters since the agency picked up the business in October
VIEW THE BUTTERNUT AD VIEW THE MUSHROOM AD VIEW THE ONION AD Nobel Peace Prize: United For Tunisia
Tunisia celebrates the Nobel Peace Prize awarded to the Tunisian National Dialogue Quartet for its contribution to the young Tunisian democracy. On the occasion of the award ceremony, Publicis set up a campaign with Troublemakers to support democracy and the Tunisian people. Julien Faure directs a film with a message that is strong in terms of concept and craftsmanship. It is not only a hymn to peace and solidarity, the aim was to create a visually beautiful film. A film which highlights the courage of these men and women, which inspires unity and action.
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Lexus Europe has today announced a creative collaboration with Hollywood actor and producer Jude Law, marking the launch of the luxury automotive brand's "The Life RX" campaign. Designed to amplify the brandâs spectacular new luxury SUV, the 2016 Lexus RX,
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Ali Fights Ali in This Epic Spot for the Porsche 911. Maria Sharapova and chess king Magnus Carlsen also battle themselves. Agency: Cramer-Krasselt USA.
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Watch the biggest moments of 2015 and how they inspired trillions of questions on Google. Agency: 72andSunny, Los Angeles.
VIEW THE SPOT Kaya: Painless
Kaya Clinics offer 'painless' hair removal for women and hairy men. Saatchi & Saatchi UAR had to tell people in a honest, simple way through a promotion.
VIEW OUTDOOR McKinney: JoLLY
Called JoLLY, the first holiday wearable for your face tracks happiness, and we launched it right before what is supposed to be the happiest time of the year. Perpetually in beta, this white beard is lined with adhesive sensors that send real-time smile data to an app. Don't smile enough? You get.well, zapped. JoLLY was one of many ideas submitted to HackyHolidays.com, McKinney's Internet island of misfit toys. Descriptions of and prototype schematics for the ideas that didn't make the cut are still there. Consider it our merry celebration of false starts.
VIEW THE CONCEPT Dolby: From Mono To Surround Sound
Earlier this year, Mr. Chaubey contacted a small film crew and claimed to have discovered a revolutionary audio technology that would change our television viewing experience forever.The film follows a 'mockumentary' format
VIEW THE SPOT The Andy Awards:The Best Commercial Of The Year
The International ANDY Awards, the industry's most sought-after awards show for creative excellence in advertising, today launched its 2016 Call for Entries campaign, created by Wieden+Kennedy New York, the ANDYs agency of record for the second year in a row.In itâs 52nd year.
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Registering online to be an organ donor only takes two minutes. Consider how important those two minutes could be compared to all the time you spend doing less important things at Christmas time.Agency: Story UK
VIEW THE SPOT GWK: This Man Is Building A Rocket
GWK is an agricultural cooperative based in South Africa. To tell people about how GWK helps farmers to get their products to market, we spent two months creating a miniature world. 520 model cobs of corn, 500 miniature stalks of wheat and 14 hour days of building and filming were required to make the idea happen.Agency: Lowe, South Africa
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This is the story about the unsung hero Bjorn Nittmo a forgotten Swedish sports star and former NFL kicker who crossed the Atlantic for high school studies and to chase his dreams. And now he wants to encourage the youth of Sweden to walk the same path. Nittmo himself went as a 16-year old exchange student and became the first Swede to ever play a full season in the National Football League. Playing for the New York Giants, David Letterman had him on his show several times and even coined a new catchphrase to celebrate him: "Who do you think you are, Bjorn Nittmo?".
VIEW THE SPOT Arena Business Palladium: The Crisis
How to convince businessmen and investors to sign up for an event about the financial crisis? Using LinkedIn to put the Crisis face to face with them.Agency: Master Brasil
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Every gamer is a warrior, but only the ones who never surrender become myths. This is an analogy with the Centaurs, mythical warriors of the Thessaly.Agency: WE Brasil
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Lowe Peru combines genius and games in the same ads for Lenovo
VIEW THE STUDY AD VIEW THE WORK AD VIEW THE MUSIC AD Neril Anti Hair Loss: Sticks In Your Head
From Publicis Indonesia print ads for Neril Anti Hair Loss
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The film aims to showcase Kiehl's wide skincare product range which spans from women to men, children to the elderly, even pets. Itâs designed to deepen the brand's connection with customers with a Christmas stocking, a holiday tradition that resonates with everyone.Agency: Air Hong Kong
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