Seen and notedWhat ever the gun can do we can glue
As we all know enamel paints have a typical smell. As soon as you open the lid you get that smell. Here is Ogilvy And Mather India concept: Go closer to the can till the enamel paint is on your nose; still you won't get any smell. Welcome. To the world of odourless enamel paints.
VIEW THE AD Indulge in the Karma Sutra safelyKeep an eye out for a good pencil
The Indian market is cluttered with too many local and branded stationery items. The shops are often small and jam-packed. The shopkeepers are too busy to explain the benefit of one item over the other. In this scenario Ogilvy & Mather, Mumbai had to communicate that Apsara Drawing Pencils are a cut above the others and they make pictures come alive.
VIEW EYE OUTDOOR VIEW NOSE OUTDOOR VIEW EAR OUTDOOR From the streets to the World Cup, Indian Cricket celebrates
LA-based Green Dot Films director Omri Cohen celebrates cricket throughout India in this new :60, "Yards," via Hello Robot, Mumbai, India for Nike.
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No matter how much communication we at Vodafone sent customers to stop using paper bills and switch to electronic bill (e-bill), majority of them never listened or responded.
So Ogilvy & Mather Mumbai decided to hand from trees huge speech blurbs with personalised thank you messages to all those Vodafone customers who had switched to e-bill. This exercise was carried out in their immediate neighbourhoods. This didn't just acknowledge and celebrate their contribution but went on to inspire thousands of others who walked past these installations. VIEW OUTDOOR Why pick your own nose when he will
Crizal A2 lenses are now flatter, and hence far more aesthetically appealing as shown in this Orchard, Bangalore ad
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7 UP holds a contest every year before the most successful Indian Premier League T20 Tournament begins where a team of 7 boys from all over Tamil Nadu, South India are selected to form the 7 UP Pattalam (Brigade) This brigade is made to play a match with the mighty Chennai Super Kings (One of the teams and the Winners of Indian Premier League T20 2010).
Owing to the huge success of the Pattalam campaigns in the last 2 years, this year the idea was to make the boys of 7 UP Pattalam to be literally superheroes who take on Chennai Super Kings.This film from BBDO, Delhi is set in a dosa stall in small town Trichy, Tamil Nadu. There is commotion happening outside a food stall as people are clamouring for dosas (South Indian Rice made Pan cakes). As things get heated up, our hero enters watch further to see how the action unfolds! VIEW THE SPOT
A video showing how this magazine concept for Tide detergent works. Agency: Leo Burnett India
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The ads from Rediffusion Young & Rubicam Gurgaon are a creative exaggeration of the perils of hair fall with the simple insight hair fall clogs drains.
VIEW THE BEDROOM AD VIEW THE KIDS ROOM AD VIEW THE BATHROOM AD Just follow the drunken signs
'First Floor Bar and Restaurant' is a little known beer bar located in Asia's largest IT hub, Nehru Place, New Delhi, India. They approached McCann Erickson India with their problem of not being able to attract too many customers to the bar - their presence getting lost amongst the millions of electronic shops and signboards around. So we came up with an unique solution.The response to this quirky activation-experiment was overwhelming. The bar reported a 62% increase in footfall in a fortnight ! In a country where experimental advertising is only coming to age, the success of this activation is hopefully going to convince many more clients to experiment with fresh and fun alternative techniques of advertising.
VIEW OUTDOOR Mobiles fight back
Now with advanced mobile tracker technology, your mobile can fight back even when it's stolen.Print from JWT Chennai.
VIEW THE WINDOW AD VIEW THE HEIST AD VIEW THE AMBUSH AD
Objective: Stayzilla.com is India's largest hotel booking portal. The 1pointsize, Chennai task was to create a buzz around their deals packages without making it look like 'promo advertising'.
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A tribute by Wieden + Kennedy Delhi to the home, the people and the iconic motorcycles that are Royal Enfield.
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How much of the globe would you like to own? Knight Frank being international Property Consultants can enable you to own how much ever property, wherever you want. Poster from Quadrant, Mumbai
VIEW OUTDOOR In India it pays to learn Karate
Print ads and posters for ikfi - International Karate Federation of India - from McCann Erickson, New Delhi.
VIEW THE GUN AD VIEW THE SICKLE AD
Objective: To come up with an in-store Diesel promotion idea to run along with the 'Sex sells. Unfortunately we sell jeans' campaign to help increase sales. Solution: Happy Creative India created the Knee.J, a spoof sex toy of sorts that would be given away at the store for every customer that ran a bill above $ 150. The product was displayed and people were informed through posters and e-mailers.
VIEW KNEE OUTDOOR VIEW BOX OUTDOOR VIEW PRODUCT OUTDOOR No wastage in these bags
With the relevance of eco-friendly initiatives increasing every day, Lee wanted an innovative solution that would display their affiliation towards the same and also spread the message amongst their customers. To drive the message home in a fun and effective way, we went for something a bit more inventive than just a bag made of recycled paper. The âNever Wastedâ shopping bag that can be reused in one way or another. Some for fun, some for function, but nothing ever goes into the trash. Not only did this make the idea long-lasting and interactive but also conveyed the message in a fascinating manner. See more here: http://www.campaignbriefasia.com/asia/2011/02/lee-shopping-bag-nothing-goes.html
VIEW THE BAG VIEW THE CLOSE UP VIEW THE CUT DOWN Puts even your worries to sleep
Put even your worries to sleep. Via McCann Erickson Mumbai.
VIEW THE TIGER POSTER VIEW THE OBAMA POSTER VIEW THE PARIS POSTER
It took hours of hard work and tons of Happydent pellets to create this print campaign but like the copy says it gave everybody who saw it a million reasons to smile. Created by McCann Erickson India.
VIEW THE GANDHI POSTER VIEW THE MANDELA POSTER VIEW THE TERESA POSTER
With ATSS Burglar Alarm System installed in your house every thief will make noise while breaking through. Print by McCann Mumbai
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Vermillion,New Delhi, the agency, has moved to a different address. hence the communication.
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A TVC created by Ogilvy & Mather, Mumbai to promote tourism for the state of Madhya Pradesh in India. It tells the many magical stories of this land using the oldest storytelling art form hand shadowgraphy.
VIEW THE SPOT All's right on a white sheet night
Sleeping on white bedsheets during period nights is now a fear of the past.
The Stayfree® All Night White Sheet Challenge created by McCann, Mumbai will change your period nights forever. Have you taken the challenge yet? VIEW THE SPOT
A simple message from Vermillion, New Delhi that the speakers from Tektonix are any audiophile's delight!
VIEW THE AD The World Cup starts in the streets
ICC Cricket World Cup 2011 Wall Painting Campaign from Ogilvy & Mather Mumbai
VIEW THE INDIA AD VIEW THE BANGLADESH AD VIEW THE SRI LANKA AD
A man and a woman are never apart, even after they say their goodbyes. This JWT Delhi commercial is a launch spot for 3G video calls.
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âNobody cares the way a mother does, especially, when it comes to eating. But at times when a mother canât be around to feed her children, someone else needs to.â Creativeland Asia underscores this simple truth in their new TVC which launches Hippoâs new variant Round-Round munchies which comes in six regional flavours.
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