Seen and notedHardys Wine: Australian Wine Sponsors The English Team
Hardys of Australia is sponsoring the England cricket team. That's a bit like Brazil sponsoring Argentina. Or cats sponsoring dogs. In this UK ident and print campaign, comprising more than 20 film and press executions, we see how Hardys' workers react to the news that the company they work for is sponsoring their fiercest sporting rival.
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World Remit are an online money transfer service.The aim of this international project was to celebrate the daily, often heroic efforts of migrant workers and the bond and commitment to family back home.
VIEW THE SPOT Nescafe: Catherine's Big Start
Watch Nescafe's latest winner, Catherine get's a Big Start to her day thanks to her husband Mark and NESCAFE Original. Agency: Iris Worldwide UK.
VIEW OUTDOOR Dannes Lions Festival: Call For Entries
The newly minted Dannes Lions Festival of Advertising has announced a call for entries today. The announcement was made this morning and captured on film by Daniel Sheppard, the Dannes Lions Festival of Advertising's Founding Director and sole Judge and Jury.
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Pilgrims Choice is launching a groundbreaking new TV ad that will use a soundtrack specially chosen for it by the British public. The new Pilgrims Choice 'Choose a Choon' campaign, created by Karmarama, invites viewers to choose from eight different tracks for the TV ad.
VIEW THE SPOT Vauxhall Adam: Everyones An Original
Outdoor & press campaign from McCann Birmingham for Vauxhall Adam, now live across the UK
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IKEA, the leading home furnishing company, unveils today the first of two short content films exploring the insight based on the "Thereâs No Bed Like Home" campaign, currently being re-aired. The first film follows the life of Dr. Rob Conway an expedition medic who travels to in the Greenland Ice Cap. The second documentary, to be launched on Friday, follows the journey of eight months of life on the road for The Wonder Circus. The films were created by Mother, London with Knucklehead and will launch through IKEA's Facebook, YouTube and Instagram accounts.
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A stark typographic campaign from Fallon, London which features fading copy to dramatise the devastating effects of memory loss in dementia patients.
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The five breakdancing schoolboys from Grey Londonâs first Vodafone UK ad, are being given the chance to show off their moves to promote the Spotify Premium service on Vodafone 4G.To build on the proposition that Vodafone 4G allows you to live life more boldly, the children are seen throwing some impressive dance moves in the playground, which they choreographed themselves.
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We've all been there; trapped in a confined space and forced to endure the sound of something unpleasant. By describing what you see, these radio adverts escalate towards universally hated noises, but just before the expected climax, there's a musical escape. Putting on Philips Citiscape headphones with Noise Isolation means you don't have to hear what you see. Agency: Ogilvy & Mather London
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Ogilvy & Mather London were briefed to bring Expedia's 'Travel Yourself Interesting' campaign to life with a digital campaign that would motivate people to get traveling. We realised that our target market spends an awful lot of time online, and decided to target them with customised, tactical pre-roll films on Youtube that would get them out into the world and travel. created Youtube Interventions, pre-roll films which targeted viewers at specific times of the day, on specific days of the week and also tailor-made films to reflect the content they had clicked on.
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Introducing the IKEA Breakfast in Bed Cafe. Following research that revealed 50% of Brits have never had breakfast in bed and 30% of the population would love an afternoon nap, IKEA opened the doors of the IKEA Breakfast in Bed Cafe a concept eatery where tables are replaced with beds to stimulate a breakfast in bed revolution.
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Targeting fashion-savvy Londoners, the three executions play on the mundane routine of shaving and show how Wilkinson Sword's Hydro 5 Groomer can help try more exciting styles.Agency: J Walter Thompson, London
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TBWA / London & Rankin have created this web film for lingerie and sex-toy retailer, Coco De Mer.
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Life's full of #GoldenOpportunities that haven't happened yet. You just have to grab them. See what happened in our latest Nescafe Gold Blend ad when 'Mum' made the most of hers. Agency: Publicis, London.
VIEW THE SPOT KFC: A Music Video In A Lunch Hour
Ducky's world is turned upside down when the sun begins to shine in this feel good Cadbury Dairy Milk spot via Fallon, London.
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For the first time ever, Alzheimerâs Society is running an advertising campaign to make people more aware of the Society and how we can support people affected by dementia. Our research shows us that many people still believe that dementia is a normal part of getting old and the main symptom is loss of memory. However, the TV ad featuring a typical family sitting down to a Sunday lunch, shows how isolating it can be for someone with dementia, even as part of a warm and loving family. Agency: Fallon, London.
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This morning London Advertising launched our "searingly honest" campaign to support the entrepreneur Ivan Massow in his bid to secure the Conservative nomination for London Mayor In just a few hours it has received over 125,000 views on Youtube and Facebook as well as PR coverage all over the world.
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To celebrate the 40th anniversary of the beloved BMW 3 Series and the launch of the latest model, FCB Inferno has created a campaign that will be seen across high-profile sites nationally.
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An innocent girl playing or something darker? Imagine this scenario happening 17,000 times a day. Agency: Don't Panic, London.
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While many people are aware that FGM happens in Africa, few realise that the practice is also prevalent in Europe. The brief was to open European audiencesâ eyes to the hundreds of thousands of girls who are at risk of FGM in countries like Sweden, Germany, the Netherlands, Italy and the UK. The flag imagery creates an emotional connection and at the same time alarms the viewer with the brutality with which the flags were treated. Just like the victims of FGM, These iconic symbols of freedom and liberty are violated and degraded, instantly provoking Europeans to act against such senseless cruelty.Agency: Ogilvy & Mather London
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Channel 4 has released an elaborate marketing campaign to promote its forthcoming drama series Humans. The campaign includes a 'TV advert' for a 'Synthetic Human'" home help, as well as a shop front on Regent Street, an eBay auction and dedicated Twitter and Facebook pages. The TV ad, created by 4Creative, centres on Sally Synth, a highly developed robotic servant who is billed as 'a teacher, a helper, a friend' for the home.
VIEW THE SPOT WWF : Endangered Emoji
We've launched the world's first emoji-based fundraising campaign. There are seventeen emoji representing endangered species and you can support our work by making a small donation for each one you tweet. Agency: Wieden + Kennedy, London.
VIEW THE CONCEPT Battersea Dogs & Cats Home: Looking For You
"Looking For You", which took place at Westfield Stratford City in London, was specially created to highlight Battersea Dogs & Cats Homes' quest to rehome dogs by using innovative technology to engage with passing shoppers.Agency OgilvyOne, London
VIEW OUTDOOR William Hill Betting: Get In The Race
UNIT9 production studio are experts in creating disruptive technology, and has made it its business to innovate with clients who dare to take a leap. One of whom is William Hill, one of the UKâs largest bookmakers for sports gambling. Partnering with UNIT9, William Hill wants to revolutionise live sports gambling by introducing a product that makes use of live data and virtual reality technology to enhance the live sports experience for consumers. William Hill and UNIT9's 'Get In The Race' is the world's first product to deliver a live sports event in virtual reality for consumers.
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The Royal British Legion is commemorating the 70th anniversary of Victory in Europe Day by encouraging the nation to mark the occasion with a kiss. On 8 May 1945, huge crowds gathered across the country and cheered the end of WWII in Europe. The Royal British Legion wants the nation to experience a small part of the original VE Day celebration by making the kiss our official act of commemoration. Created by RKCR/Y&R,
VIEW THE SPOT Snickers: Hungry Street View
AMV BBDO, London has created the "Hungry Streetview". Find a Snickers among some of the worlds most famous statues and monuments.
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London Advertising created this ad on the 7th of May for the 8th of May's UK election result announcement.
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The e-book is dead, long live the book says independent London bookshop. A new ad campaign is being launched by one of Londonâs most iconic independent bookshops to get people to ârekindleâ their love of traditional books in the age of the e-reader. Camden-based ad agency RKCR/Y&R created the print ad campaign for the bookshop Camden Lock Books. The illustrated ads are in response to recent surveys showing e-reader sales are slowing as paper books experience a surge in popularity.
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This year's fiercely contested general election has already been one of the most talked about ever, and it promises to take over social media from the minute the polls open on May 7th. AnalogFolk London has created a 10 foot high replica of the iconic Number 10 door in its agency's reception window. This will generate a real time visual footprint of the organic digital conversation happening
This data will be displayed on the door as coloured triangles, with each one representing a tweet and using the distinctive colour of the party mentioned. VIEW THE CONCEPT
New Commercial from BBH London, explaining the benefit of Green Tea, with the additives.
VIEW THE SPOT Halo 5 : The Best Games
The global campaign for Halo 5: Guardians #HuntTheTruth teases one side of the upcoming story â Master Chiefs. The next instalment is an interactive experience developed by McCann London in conjunction with the creators of Halo, 343 industries.
VIEW THE CONCEPT Pampers: Every Baby Is A Prince Or Princess
Every baby is a prince or princess to their parents, and with 2,000 babies born in the UK every day, they each deserve the same joyous celebration around their birth. At a time of national celebration around one special birth, Pampers is celebrating all babies born on the same day. Agency: Saatchi & Saatchi London
VIEW THE SPOT London Pride : Made Of London
Fuller's is inviting people to join its daily brewery taste test with a free pint of London Pride, thanks to a unique new social media campaign created for the British real ale brand by The Corner. Every day for two weeks, Londoners who tweet @LondonPride at midday using the hashtag #TweetAt12 will receive a code for a pint on the house, redeemable at Fullers pubs around the capital. Fuller's hosts a taste test at 12pm each day at its Chiswick brewery, with staff ensuring the quality of its London Pride ale is consistent .Agency: The Corner
VIEW THE CONCEPT Pepsi Max: Drone Football
AMV BBDO, London and Pepsi Max surprise a group of footballers in Barcelona by transforming their local pitch into an incredible, interactive football arena. Using drones, advanced projection technology and over 30,000 programmable LED lights we created a football experience unlike any other. Watch the players' reactions as their Friday night five-a-side match is elevated to unimaginable heights.
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This is the second year of the Wall's Goodbye Serious campaign. A Wall's ice cream is the perfect way to melt away the dull, annoying seriousness of everyday life. In these three "Tombstones" executions, we bid a not-so-fond farewell to various annoyances of everyday life, marking their departure with the iconic shape of an ice cream gravestone. Agency : adam&eveDDB London
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