OUTDOOR
The New York Lottery just launched their Multiplier family of instant games. To help illustrate how quickly your money can magnify, DDB, New York depict a piggy bank family in the midst of some serious growth.
VIEW MATERNITY OUTDOOR VIEW ROMANTIC OUTDOOR VIEW TV OUTDOOR Stories from the world's greatest storytellers
Indigenous Australians have been around for 60,000 years. Storytelling is not just a means of communication. It's a finely tuned art. This poster campaign is a celebration of modern indigenous storytelling.
VIEW SHARON POSTER VIEW KOBI POSTER VIEW JOHN POSTER Soon Red Bull Buildings in Brazil
A floor of an office building was turned into a Red Bull machine by Loducca Sao Paulo . It was launched in November, in Sao Paulo. Soon it will energize more office buildings in Brazil.
VIEW OUTDOOR The gorilla is good for a game
Chicago Billboards campaign from Real Art New York promoting social aspects of tennis and Midtown's heritage as the country's premiere tennis club.
VIEW THE GORLLA AD VIEW THE PORCUPINE AD VIEW THE WICKED WITCH AD Brewed fresh in Canberra
New campaign for an emerging local brewery.
VIEW THE CUSTOMS AD VIEW THE KIDNAPPED AD VIEW THE BABY AD A portion of the Christmas pie goes to salvation
Mr Kipling has launched a national Christmas advertising campaign promoting its seasonal range.The outdoor campaign, created by JWT London, features the two new Christmas products Mince Pies with Brandy Sauce, and Black Forest Whirls, as well as favourites such as Christmas Cake Slices and Frosty Fancies.
'A Miniature Kipling Christmas' shows miniature figurines enjoying the festivities. The campaign is made up of four executions called 'Salvation Army', 'Christmas Trees', 'Ice Skating' and 'Snowball Fight'. VIEW SALVATION OUTDOOR VIEW CHRISTMAS TREES OUTDOOR VIEW ICE SKATING OUTDOOR VIEW SNOWBALLS OUTDOOR
Carlton Dry has launched a new national outdoor campaign that is another chapter in the 'Hello Beer' story created by Clemenger BBDO Melbourne. They collaborated with photographers from around the country to capture the things that can happen when the boys get together for a beer.
VIEW SNORKEL OUTDOOR VIEW PEG 1 OUTDOOR VIEW PEG 2 OUTDOOR VIEW TOAST OUTDOOR
Leo Burnett/Arc Worldwide's "Open Something Greater This Holiday" campaign for the Art Institute of Chicago's inspires Chicagoans to take a break from the stress and obligation of the holidays and enjoy the freedom and sanctuary of the Art Institute Galleries.This campaign builds on the excitement of unwrapping something through print, digital, social, OOH, transit, ambient, event, etc.
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With the creative flat of the ashtrays in public smoking areas in Beijing, Dentsu made X-rays of lungs into hollowing boards, and integrate them with ashtrays.
VIEW OUTDOOR The power of imagination
McDonald's in Hong Kong is out to create the most amazing McDonald's store in the world, designed by kids for kids and, in the process re-connecting with families this summer.
VIEW THE CONCEPT Tricks of the trade
Secret diary of a call girl is a TV show about a high class call girl who, for a price, can make any fantasy a reality.DraftFCB, Auckland created the outdoor
VIEW DWIGHT OUTDOOR VIEW WALTER OUTDOOR VIEW GREGORY OUTDOOR The Rain Gauge will make you run for the sun
Kitchen Reklamebyra, Oslo created the Rain Gauge Board to encourage Norwegians to take holidays in the sun
VIEW OUTDOOR Help wanted : light work only
Upstairs Downstairs is a show about two classes under one roof in 1930s England. To demonstrate this clear and often cruel class division, DraftFCB Auckland employed two "downstairs" servants of our own - Samantha and Andrew - to tend to the lighting needs of the "upstairs" portion of the cast on the billboard. The agency's servants stood vigil seven nights straight, rain or shine and naturally, on top of their lighting duties, invited onlookers to tune in for the premiere.
VIEW THE AD Old men be-cider themselves
This month, Matilda Bay's matured apple cider, Dirty Granny released its first ever outdoor and press campaign that proudly pays tribute to the name and proves you're never too old for a bit of fun. The outdoor and press advertisements are a series of portrait stills capturing the unexpected and cheeky facial expressions of three elderly men looking off into the distance at something a little shocking and surprising off camera. Each one begs the question "What exactly are they looking at?" Created by Clemenger BBDO Melbourne.
VIEW TOM AD VIEW KEN AD Bus stop burnt bulbs bring in buyers
The brand name is "Lightning Warehouse" which is the #1 light chain store in Israel, that known for selling decorative house lamps and bulbs.We were asked to let people know about a "florescent sale" in a unique and creative way.
Our solution: We attached stickers to real bus stations and placed them over a burnt light bulb. The sticker read: "Fluorescent light bulb - 6 NIS. Lightning Warehouse" The campaign had great impact at the local market. VIEW OUTDOOR Unwrap your Christmas billboard
Although the city of Karlstad is located in Scandinavia it is far from sure that it snows during christmas. Branas Ski Resort wants to remind the citizens of Karlstad that only 1,5 hours away Branas offers a Christmas package with a "real" Santa and a Christmas tree in every cabin.Part 1 of the campaign Bulldozer, Karlstad wrapped the billboard. Soon afterwards curious citizens unwrapped the billboards to see from who and what the message was about. Of course had we a team standing by to clean the streets during the campaign.
VIEW OUTDOOR This little pig stayed home
To create public attention for the new 'Go Veg' for 30 days campaign for SAFE, Starseed PR created life-sized door posters with not the usual animal's face peeking through the cat door. The doors were placed in busy CBD areas, visualising a mental shift for passersby, with a website to visit to register to be a vegetarian for a month.
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âProtect Whatâs Behind Youâ is a campaign for Toyota aimed at protecting children from car reversing accidents by promoting the use of rear view cameras. The campaign centres around dynamic, interactive street art created by renowned Lithuanian artist Ernest Zacharevic, one of the leading street artists of his generation. On the walls of the Q-Park Lepage parking lot in Brussels Zacharevic created six unique 3D street art paintings featuring children playing. The realism is strengthened by projecting real objects from the murals: a shopping trolley, a tricycle and a ball. The result is a dynamic series of realistic installations that drivers actually can collide with unless they take care. They carry the strapline âProtect whatâs behind you. Drive with a rearview cameraâ and are simply signed âToyotaâ. The scarily life-like portraits include a boy playing ball, a girl playing hopscotch, drawing a dragon on the floor, riding down a slope on a tricycle, sitting in a supermarket trolley and a little girl graffiti-ing the message âProtect whatâs behind youâ. Agency: Happiness Brussels.
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On an early October morning, a single 11' x 6' billboard created by Baldwin& for the as yet unannounced product, Intense Hydration, went up across from a Minneapolis farmers' market its image, of a woman with radiant skin, totally obscured by 1300 $3off coupons, placed face down and covering the billboard. What viewers saw instead was a composite image of the same woman's face, but "dry and flaky," that had been printed on the couponsâ backs. Over the day, as passers-by removed the coupons one by one, time lapse photography turned the entire process into a 40-second, reimagined (and oddly pixelated!) before-and-after video demo, with the dry and flaky billboard slowly turning smooth and youthful.
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Gorila is an iconic portuguese brand of bubble gums that has been without advertising for the last 20 years. This brand is part of the emotional heritage of an entire generation. A special edition of its original flavour was created to re-launch the brand: Gorila Vintage. Bar Lisboa looked for something that had an impact on the lives of those who are currently in their 30s and 40s and found Arcade games, the âlatestâ technology in the 70s and 80s. Based on the concept "Back to good old timesâ, they recreated these videogames to nowadays platforms: mobile phones and tablets.
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A poster campaign by adam&eveDDB to launch Beauty Bazaar, Harvey Nichols - a new concept store in Liverpool dedicated solely to beauty. The striking posters feature women on the verge of a passionate kiss with themselves, alongside the headline, âLove Thyself. Beauty Bazaar, Harvey Nicholsâ.
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In a campaign created by Clemenger BBDO South Australia that sets out to change drivers' attitudes to low-level speeding we exposed the community problem that sits at the heart of it - we all contribute to the trauma on our roads. With the help of internationally acclaimed body artist Emma Hack, we constructed a car crash made up entirely of people. The final image took a total of 18 hours, using 17 men and women - each with up to five layers of paint applied to their bodies.
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Plastic bags and waste account for about 70% of the garbage dumped into the sea, damaging not only the landscape, but all marine life. To warn people about the size of the problem, Bahia Marina through Engenhonovo, Salvador took advantage of Sea Day celebrations to publish a different billboard. It featured a traditional picture of All Saint's Bay except the sea was covered artwork made out of garbage bags and plastic, with different shades of blue, plus other objects which are commonly thrown in the sea. From time to time, parts of the 'sea of waste' were removed thus revealing the true image behind the bags.
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Third Street Chicago get behind the Presidential vote drive
VIEW GIVE A F*CK OUTDOOR VIEW BABY OUTDOOR VIEW VOTE OUTDOOR VIEW WORSE OUTDOOR VIEW ATTENTION CURTIN OUTDOOR VIEW COMPLAINING OUTDOOR A new job in the New Zealand Army
There is a diverse range of trades and opportunities within the New Zealand Army especially for young graduates and skilled civilian workers. The latest campaign for the New Zealand Army was designed by Saatchi & Saatchi to build awareness of this fact and recruit for these unfilled posts.
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Aimed at curbing binge drinking among teens, these posters, created by Decoder, Brisbane, were placed alongside real gig posters in and around Australia's music festival capital - Byron Bay.
VIEW THE BURNING BUSH POSTER VIEW THE KING HIT POSTER VIEW THE BRAIN DEAD BINGERS POSTER VIEW THE EVERLASTING ANXIETIES POSTER
To spread the joy of Cadbury Dairy Milkâs Joyville, a special place that lives in the imagination of every chocolate lover, Cadbury used select bus shelters to innovatively bring Joyville to life 24/7 with the use of Clear Channel's create! Saatchi & Saatchi used both sides of the 6-sheet panel, the top is covered with the 2D/3D fabrications of a roof which features the sign âWelcome to Joyvilleâ. On one side, 3D pillars form a doorway, while on the opposite side of the panel; a peephole invites passersby to âtake a peek throughâ. Users who sneak a peek will be made privy to the secret mythical land of Joyville, which comes to life inside the panel through the use of a strategically placed digital screen!
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XXXX have got an island for Australian mates to experience the good life. So check out a slice of XXXX Island lifestyle where rules are rules, everyone is equal and visitors are free from all of the fancy 5 star treatments. It's not Club Med - it's more Club Shed. Simply kick back and enjoy a beer with your mates.Agency: BMF, Sydney
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DDB New York has teamed up with renowned artist Mark Wagner for the latest round of New York Lottery work. To promote the new Money Vault Multiplier scratch card, they multiplied money in the most literal sense by creating Cash Kaleidoscopes painstakingly hand-cut entirely from dollar bills.Turning the ubiquitous dollar bill into a work of art was no mean feat â every curve was created by cutting the bills into tiny slivers, and staggering them through the pattern. The patterns were then repeated to create the finished layout. The campaign launches today inout-of-home media throughout New York.
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Campaign from the collaborative agency Australia for Toshiba Air-Conditioning. This campaign is promote awareness. When it gets hot you want to get cool fast. Toshiba Air Conditioning are made with the power to cool fast! Our ad shows just how fast!
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Chemistry, Dublin creates a series of campaigns for Irish broadsheet the Irish Examiner called Special Investigations. This series tackles topical and controversial issues in modern Irish society, including this one dealing with the growing trend towards elderly motherhood. Previous Special Investigations have included sex trafficking, online bullying, suicide, the wealth of the Catholic church and the impact of porn on teenagers.
VIEW OUTDOOR PLAY THE RADIO SPOT
In the "meat-packing district" area of Helsinki, in an old slaughterhouse renamed Kellohalli opened as a restaurant. Kellohalli has a different approach to food. Food is seen as fuel, a stimulant, a topic. Food can be anything, even a way to express feelings.The Helsinki World Design Capital 2012 wanted to highlight Kellohalli as one of its main events. We did four posters to communicate the essence of Kellohalli. Agency: 358 Helsinki
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Beacon Japan took the one thing that is both easy to wash when itâs dirty and has a connection to food, a primary cause of stainsâ¦the plate. By making real plates in the shape of clothes with problematic food we suggested that no matter how you dine you no longer have to fear ruining your clothes.
Dine Dangerously. Ariel protective pre-wash makes clean up easy. VIEW SHIRT OUTDOOR VIEW DRESS OUTDOOR VIEW SMOCK OUTDOOR We don't care who's on top
This billboard was created for St-Matthew-in-the-city Church to show their support for the Marriage Amendment Bill, which aims to legalise same-sex marriage in New Zealand.
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The Toshiba Satellite U840W's extra wide screen lets you work easily in two windows at once. Agency: Clemenger BBDO Sydney.
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