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PROMO

Cartoon Network: Hall of Game Awards

 PROMO   USA    March 22, 2013 06:18 (Edited: March 21, 2013 19:18)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fac64e_0000.png&width=200Forget the Golden Globes and the Oscar's this year’s awards season is all about who’s got Game. Nola Pictures'Bruce Hurwit recently teamed up with longtime partner, Cartoon Network, to create "Training," a clever spot starring Shaquille O'Neill and Nick Cannon for the Cartoon Network Hall of Game Awards.

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AMC: Immortalised

 PROMO   USA    February 09, 2013 21:28 (Edited: February 09, 2013 10:28)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F30226.png&width=200This is where things get a little… strange. AMC's new reality show, Immortalized, dives into the quirky and peculiar world of competitive taxidermy. ACM's creative team wanted the commercial campaign to celebrate this unique brand of weirdness.These spots are a spin on stories featured in so many nature documentaries where wild animals face off against one another in an effort to survive.

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What's cooking in Finland

 PROMO   FRANCE    January 15, 2013 21:03 (Edited: January 15, 2013 10:03)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fed31b.png&width=200TV spot by 358 Helsinki for MasterChef Finland's new season 2013. This season it's hotter than ever.Voiceover: Master Chef Finland on Nelonen in January.

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Keep them in Canada says Brazil

 PROMO   BRASIL    January 11, 2013 19:40 (Edited: January 11, 2013 08:40)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb92de_0000.png&width=200The concept "Comedy Continent”"expresses Latin American’s natural comedic talent to make fun of themselves. The film, via Wieden + Kennedy Sao Paulo, satirizes the Canadian hawks migration seeking the Latin American warm weather, showing their sudden behavior changes due to distractions they find when they get there.

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Rebel won't talk

 PROMO   USA    January 03, 2013 21:12 (Edited: January 03, 2013 10:12)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F00366.png&width=200In house launch promo for the 2013 MTV Movie Awards starring Rebel Wilson (Bridesmaids).

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Homeland at home

 PROMO   USA    November 17, 2012 20:22 (Edited: November 17, 2012 09:22)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fbfae3.png&width=200Rock Paper Scissors Editor Biff Butler collaborates with Smuggler’s Todd Field and Ogilvy in a recent promo for Time Warner Cable’s On Demand product.

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Soundtrack to Auckland

 PROMO   NEW ZEALAND    October 16, 2012 18:12 (Edited: October 16, 2012 07:12)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F59846_0000.png&width=200The government is reviewing the funding of New Zealand's orchestras and the Auckland Philharmonia Orchestra is fighting for a fairer share. So how do they get heard? The APO, via Colenso BBDO, Auckland, released a performance of Tchaikovsky's 1812 Overture as a single with the aim of getting the APO to #1. If they get to #1 the government will definitely hear them.

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Stand up yoga

 PROMO   INDIA    April 05, 2012 17:42 (Edited: April 05, 2012 07:42)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8c957_0000.png&width=200Meet an Indian yogi who can do all the asanas (positions) except one. His struggle to attempt it results in hilarity in this promo for Comedy Central from Viacom 18 India

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The funny bone doctors

 PROMO   INDIA    March 06, 2012 18:17 (Edited: March 06, 2012 07:17)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9e857_0000.png&width=200A pair of bonesetters work hard to put the funny bone back into India in this Bawa , India production .

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Case Study: World's richest sneaker colouring competition

 PROMO   AUSTRALIA    September 07, 2011 22:23 (Edited: September 07, 2011 12:23)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F67c34.png&width=200It trumped Australia's most prestigious art prize by one dollar, turned the art world on its head and put Foot Locker at the heart of sneaker culture. It was all to prove Foot Locker's passion for sneakers. With a top prize of $50,001 and a finalist exhibition in the home of the prestigious Archibald Prize, Foot Locker elevated sneaker art to fine art and gave people a new platform for self-expression. It was the most exciting collaboration in Australasia's sneaker history with templates to 'colour-in' from Nike, adidas, Converse and Puma. This resulted in 6,177 individual artworks.

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How one little pen got noticed by 230m households

 PROMO   AUSTRALIA    March 09, 2011 17:27 (Edited: March 09, 2011 06:27)
http://www.bestadsontv.com/includes/image.php/b82ed.png?width=120&filewidth=320&fileheight=173&filetime=1299589200&image=s3://bestadsontv.com/thumbs/b82ed.pngThe oldest and fiercest rivalry in World Cricket, 'The Ashes', was being fought in Australia over summer 2010/11. The broadcast reached 230 million households. Artline wanted a presence but didn't have anywhere near the budget necessary to be involved. Any guerrilla activity would need to run the gauntlet of security, exclusion zones and big brands.

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Kiss a Japanese celebrity

 PROMO   JAPAN    November 16, 2010 23:11 (Edited: November 16, 2010 12:11)
http://www.bestadsontv.com/includes/image.php/3d961_0000.png?width=120&filewidth=0&fileheight=0&filetime=1289826000&image=s3://bestadsontv.com/thumbs/3d961_0000.pngHakuhodo Tokyo has created a sales promo campaign that allows Zima drinkers to kiss a celebrity.

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Batelco INFINITY - Trailer II

 PROMO   BAHRAIN    October 13, 2010 03:05 (Edited: October 12, 2010 16:05)
http://www.bestadsontv.com/includes/image.php/e7323.png?width=120&filewidth=320&fileheight=180&filetime=1286632800&image=s3://bestadsontv.com/thumbs/e7323.pngOver 48000 fans 'Like' it on www.facebok.com/batelcoinfinity join the INFINITY experience global phenomena today. An EPIC journey through people's ideas coming to life. It's INFINITY from Batelco - The biggest innovative ad Film. INFINITY was more than one year in the making with new technologies, and innovative interactive layers and two accomplished directors. watch trailer 1 & 2 and stay tuned for the release this October plus exclusive materials

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Draw a beam on mosquitoes

 PROMO   ROMANIA    June 08, 2010 21:36 (Edited: June 08, 2010 11:36)
http://www.bestadsontv.com/includes/image.php/696dd.png?width=120&filewidth=320&fileheight=218&filetime=1275919200&image=s3://bestadsontv.com/thumbs/696dd.pngA new container designed to lazer beam mosquitoes and promoted by TBWA Istanbul.

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Canon EOS 'Photo 5'

 PROMO   AUSTRALIA    June 08, 2010 03:31 (Edited: June 07, 2010 17:31)
http://www.bestadsontv.com/includes/image.php/fb878.png?width=120&filewidth=320&fileheight=206&filetime=1275832800&image=s3://bestadsontv.com/thumbs/fb878.pngLeo Burnett, Sydney knew that amateur photographers find inspiration in galleries and exhibitions, by having the chance to see through other people's eyes. So Canon gave them the opportunity to create their own exhibition, in a way that didn't just showcase one person's way of seeing, but thousands. Photo 5 began with a simple brown box containing 5 simple items. Each item acted as a brief, which we asked photographers to shoot in their own creative interpretation, to form the content of the exhibition. Launched as part of the Festival of Sydney, the Photo5 Gallery showcased over 7000 photographs, each a different way of interpreting one of the five items. Through the experience of seeing so many different creative interpretations to their own, Photo5 created a unique connection between photographers and the brand.

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Hit me. Hit me bastardos!

 PROMO   AUSTRALIA    November 05, 2009 09:05 (Edited: November 04, 2009 22:05)
http://bestadsontv.com/files/thumbnails/2009/Nov/25229_Pancho.jpg
Betfair challenged M&C Saatchi, Melbourne to develop an idea big enough to promote racing's ultimate prize, a trip for two to Royal Ascot. So they created Pancho, the biggest pinata ever created in Australia, and then released him at various Spring Carnival events so punters could have a crack at him. But for those who missed seeing him in person, director Nick Ball from @radical.media has now brought Pancho's tragic story to life on film.

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Tonight

 PROMO   USA    August 28, 2009 22:33 (Edited: August 28, 2009 12:33)
http://www.bestadsontv.com/files/thumbnails/2009/Aug/23834_Picture_45.png
MTV re imagines West Side Story in this campaign to promote the 2009 Video Music Awards.
The campaign features 11 spots and this 3 minute music video which is a modern take on West Side Story’s climactic song "Tonight", with Leonard Bernstein's music updated by Bill Sherman and Lin Manuel Miranda, the Tony Award-Winning musical team behind In The Heights. The campaign is produced by MTV's award winning On Air Promos department that, in recent years, has helped launch a talented and diverse stream of directors such as Randy Krallman, David Horowitz, and Aaron Stoller.

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Adidas fingers it out

 PROMO   HONG KONG    October 07, 2008 02:00 (Edited: October 06, 2008 15:00)
http://www.bestadsontv.com/files/print/2008/Oct/tn_17058_adidas__AS_ONE__MINIATURE_FOOTBALL_GAME.jpg
In Hong Kong, European football has a close and keen following at both club and international level. adidas, being the leader in football, looked to be the leader in exciting fans about EURO 2008 and in doing so, sell adidas EURO 2008 merchandise.

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Enemies at the gate

 PROMO   HONG KONG    October 07, 2008 01:58 (Edited: October 06, 2008 14:58)
http://www.bestadsontv.com/files/print/2008/Oct/tn_17057_adidas__AS_ONE__MAGAZINE_COVER.jpg
In Hong Kong, European football has a close and keen following at both club and international level. adidas, being the leader in football, looked to be the leader in exciting fans about Euro 2008 and in doing so, sell adidas EURO 2008 merchandise.

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Flipping is not impossible

 PROMO   HONG KONG    September 29, 2008 23:05 (Edited: September 29, 2008 13:05)
http://www.bestadsontv.com/files/print/2008/Sep/tn_16899_DOUBLES-SIDED_OLYMPIC_FLIP-BOOK_print.jpg
Adidas was an Official Partner of the 2008 Beijing Olympics and their brand positioning was - 'When 1.3 billion people get behind their athletes Impossible is Nothing.'

TBWA\TEQUILA Hong Kong was briefed to create an original print campaign to extend the adidas China Olympic corporate campaign; one that would specifically reflect and support local Hong Kong athletes.

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Skip the autograph queue

 PROMO   HONG KONG    September 28, 2008 03:44 (Edited: September 27, 2008 17:44)
http://www.bestadsontv.com/files/print/2008/Sep/tn_16897_adidas_Impossible_Jerseys.jpg
In late 2007, Adidas briefed TBWA/TEQUILA Hong Kong to excite football fans about the new collection of 2008 adidas Federation Jerseys.So we decided to recreate autographed jerseys, fold them and place them as cover inserts into Hong Kong's number one selling youth magazine, MILK. So overnight, stacks of adidas Federation Jerseys appeared on Hong Kong's newsstands. Fans would find France, Argentina, Germany and Spain and every single one was autographed. It was the first time any magazine had been used to sell apparel in this way.

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Levi's goes unbuttoned

 PROMO   HONG KONG    September 28, 2008 03:42 (Edited: September 27, 2008 17:42)
http://www.bestadsontv.com/files/print/2008/Sep/tn_16898_Unbuttoned-The_Magazine.jpg
To launch the new 'Unbuttoned' range of 501 jeans into the Hong Kong market, Levi's looked to maintain its sense of originality and individuality, however endless funds were not available, so a simple magazine campaign was briefed via TBWA\TEQUILA Hong Kong.

'Live Unbuttoned' is about expressing individuality, living outside of conventions and shunning social restraint. So the 501s had to be advertised in the most unrestrained way.

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Facless person appears

 PROMO   UK    September 01, 2008 10:29 (Edited: September 01, 2008 00:29)
http://www.bestadsontv.com/files/print/2008/Aug/tn_16292_Lotus_Promo_Faceless_people_2.jpg
CMW created an unusual campaign to promote an unusual vehicle – the Lotus Evora – the first launch from supercar marque Lotus in more than a decade. At high-profile events in Britain in recent months, including Wimbledon, the Harrods sale, Elton John's White Tie & Tiara ball and Henley yachting regatta, 'faceless' people appeared in the crowds. Videos of the characters subsequently appeared online and mainstream media (including The Daily Mail, Metro and ABC news in the USA) picked up and covered the story. Searching for 'faceless people' on Google led to a sponsored link for a microsite featuring a timer counting down to the launch of the new model at the London Motor Show in late July. When the timer reached zero, the launch was streamed live online and within a few moments, the site turned into a full brand website for the newly revealed car.

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CARLSBERG: PERFECT WIFE

 PROMO   UK    April 26, 2008 20:23 (Edited: April 26, 2008 10:23)
http://www.bestadsontv.com/files/thumbnails/2008/Apr/13406_Carlsberg__announcement_1.jpg
Saatchi & Saatchi London's goal was to re-affirm Carlsberg as the champion of grass roots football. As the crowd waits expectantly for the match to kick off there is an announcement over the public address system. At first, the message starts off like any typical public announcement. However as the message continues you soon realize that it’s far from an ordinary announcement.


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ASK YOUR RIGHT FOOT

 PROMO   USA    April 10, 2008 20:09 (Edited: April 10, 2008 10:09)
http://bestadsontv.com/files/print/2008/Apr/tn_12993_Nomis_RBS_Collage_9.gif
Johannes Leonardo is launching Nomis Sports AG via the Right Boot Store, currently debuting in Berlin.
The store asks customers to stop buying into the hype surrounding the sports industry, and instead ‘Ask your feet’. And it does so across the road from the Adidas Originals store in the Berlin-Mitte district.
The Right Boot Store is based on the fact that the human body is the perfect mechanism to compare the quality of one boot against another. Customers can simply walk into the store, choose a Right Boot that fits, take it home at absolutely no cost and test it by wearing their current boot on their left foot.
If customers prefer the Nomis Right Boot after 2 weeks, Nomis will send them the matching left boot at the price of a regular pair.

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GLOW IN THE DARK MENU

 PROMO   SOUTH AFRICA    April 10, 2008 02:39 (Edited: April 09, 2008 16:39)
http://www.bestadsontv.com/files/print/2008/Apr/tn_12976_st_elmos_menu.jpg
South Africa has been experiencing power outages country-wide due to the power crisis. Lowe Bull, Johannesburg's client is immune to this since their pizzas are wood-fired.

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NO MORE PUSSY ODOUR

 PROMO   AUSTRALIA    March 10, 2008 16:52 (Edited: March 10, 2008 05:52)
http://bestadsontv.com/files/print/2008/Mar/tn_12272_Catsan_pillow.jpg
These pillowcases were placed in hotel rooms at a pet care trade conference. As Catsan (kitty litter) Crystals wasn’t one of the main products to be featured, Clemenger BBDO, Melbourne's task was to ambush the conference with a memorable idea that highlighted the product benefit of ‘maximum odour control.’

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COLOSEUM GETS A PIZZA THE ACTION

 PROMO   CZECH REPUBLIC    February 20, 2008 21:21 (Edited: February 20, 2008 10:21)
http://www.bestadsontv.com/files/thumbnails/2008/Feb/11920_pizza-coloseum.gif
To stir up the competition, Mark BBDO, Prague sent a delivery guy from Pizza Coloseum to other pizza places in the city. He shouted "Who ordered pizza from Pizza Coloseum?“ And they shot the reactions of people with hidden cameras. The event itself happened in two waves in a few dozen Prague pizzerias. The video was also used as viral video and as part of the client‘s web self presentation.


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THIS BOOKMARK CAN SAVE LIVES

 PROMO   SOUTH AFRICA    February 14, 2008 04:10 (Edited: February 13, 2008 17:10)
http://www.bestadsontv.com/files/print/2008/Feb/tn_11792_LIFESAVING_BOOKMARK.jpg
Every year, more than half of the total drowning victims in South Africa are children. This is mostly due to adult negligence and often occurs while parents are either reading or sleeping on the beach. DDB South Africa developed a bookmark that served as a simple, yet powerful reminder for parents to keep checking on their kids while they are reading. These were handed out at beaches and at public swimming pool areas.

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HAPPY HOLIDAYS FROM DAVIDANDGOLIATH

 PROMO   USA    December 23, 2007 10:05 (Edited: December 22, 2007 23:05)
http://www.bestadsontv.com/files/print/2007/Dec/tn_10453_holiday_DnG_2.jpg
The davidandgoliath brief was to come up with a smart xmas card for clients and suppliers.



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LIFE THROUGH A BURKA

 PROMO   BELGIUM    December 12, 2007 05:43 (Edited: December 11, 2007 18:43)
http://www.bestadsontv.com/files/print/2007/Dec/tn_10316_p_sac_en.jpg
To promote an article in P Magazine about the daily life of women wearing burkas in Afghanistan, 127,000 of these printed bags were distributed at POS a few weeks before the edition was published. The black bags were designed to look like a traditional burka dress, so that when a P Magazine was dropped into it, the girl on the cover would appear to be wearing the burka. The same effect was achieved with many other magazines.


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SPARKS FLY FOR CHOP SHOP

 PROMO   UK    October 09, 2007 14:59 (Edited: October 09, 2007 04:59)
http://www.bestadsontv.com/files/thumbnails/2007/Oct/9101_discovery_03.jpg
Sparks fly in this promo for Chop Shop, a new series on Britain's Discovery Channel


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