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Seen and noted

MUFFIN TOP FROM LIFESAVERS

 TV   USA    November 30, 2007 19:05 (Edited: November 30, 2007 08:05)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10134_Lifesavers_MuffinTop.jpg
Quick thinking saves the day in this funny Lifesavers spot from Energy BBDO New York, Chicago. Directed by Bryan Buckley from Hungry Man.


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STEFAN SAGMEISTER: BUT IS IT A PENCIL?

 VIRAL   UK    November 30, 2007 18:46 (Edited: November 30, 2007 07:46)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10132_D_AD.Hex.Yellow.RGB.jpg
The second in the series of animated films for the D&AD Awards 2008 Call for Entries - Stefan Sagmeister describes the creative process behind his Yellow Pencil-winning AIGA Detroit poster. The film may answer the question, ‘But is it a Pencil?’ but it raises just as many about the nature of creativity and the creative process itself. Krzystof Bierski and Camila Carlow from Goldsmith’s College, London – a Student Awards 2007 in-book team – animated the film.

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SHOP VICTORIOUSLY ON EBAY

 TV   USA    November 30, 2007 18:41 (Edited: November 30, 2007 07:41)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10133_eBay_IceFishing.jpg
A group of people on an iced lake are fishing items from a frozen lake in this Ebay spot from BBDO New York. Man gets guitar, lady with red bag...


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CREATURE DISCOMFORTS

 TV   UK    November 30, 2007 18:37 (Edited: November 30, 2007 07:37)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10131_leonard_cheshire_01.jpg
Aardman Animation has created a new campaign to challenge and change attitudes towards disability.


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TIMING IS EVERYTHING

 PRINT   USA    November 30, 2007 18:33 (Edited: November 30, 2007 07:33)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10128_Sony_Alpha_reprints_Page_1.jpg
BBDO New York's new print capaign for Sony puts a twist on well known photographs.

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FIND MY WAY HOME

 TV   AUSTRALIA    November 30, 2007 08:16 (Edited: November 29, 2007 21:16)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10126_Bro4.jpg
It's funny how things with labels always seem to find their way home. The Sweet Shop's Noah Marshall directs this Brother P-Touch spot for DDB Sydney.

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NBA: WHERE AMAZING HAPPENS

 TV   USA    November 30, 2007 01:36 (Edited: November 29, 2007 14:36)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10121_NBA2.jpg
A new push for the NBA from Goodby, Silverstein & Partners, San Francisco and Buck

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TEST DRIVE THE VIEW

 DIRECT MARKETING   AUSTRALIA    November 30, 2007 01:33 (Edited: November 29, 2007 14:33)
http://bestadsontv.com/files/print/2007/Nov/tn_10120_Volkswagen-Eos.jpg
Direct mailer for VW Eos from DDB Sydney.

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CREATIVE SOLUTIONS ON THE FARM

 VIRAL   USA    November 30, 2007 01:29 (Edited: November 29, 2007 14:29)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10124_IBM_Cockadoole.jpg
It's tough on the farm so our farmer has to adapt and come up with a creative solution.


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SPEECHLESS IN HOLLYWOOD

 VIRAL   USA    November 29, 2007 23:00 (Edited: November 29, 2007 12:00)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10115_Speechless.jpg
Even the finest actors are vulnerable when working without a script - but beginning Thanksgiving Day (November 22), a staggering array of A-list Screen Actors Guild talent - including Sean Penn, Susan Sarandon, Jeff Garlin, Gary Marshall, and Harvey Keitel, to name a few - did just that as part of a "Speechless" campaign conceived by director/writer George Hickenlooper and writer Alan Sereboff. Driving home the importance of writers, the spots use various means to convey the actors' frustration in attempting to do their job without the proper tools. The ads are appearing exclusively on the Internet, the medium at the heart of the current WGA labor strike against the Alliance Of Motion Picture & Television Producers. Woody Allen, Charlize Therone, Philip Seymour Hoffman and others are slated to go before the cameras in the coming days.
Music Forever Owner/Composer Anthony Marinelli is providing original music, sound design, dialogue editing, and the final mix on the 20-plus spots. Given the absence of scripts or storyboards, these elements play a more critical role than usual.
Says Marinelli: "These are raw, mini-films with a screen-test-like quality, we're all shooting from the hip. The very nature of this campaign is that there is no script, so the music has to support the stories and pull them together without completely smoothing the rough edges.There is a new economic structure developing for all creative artists. It's nothing we could have planned for but it's something we all have to reconcile in order to survive.
"Obviously, we are looking forward to a resolution and at that time the campaign will be complete. In a way, though, the spots are a documentation of this moment in time, something we'll look back on for years to come."


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WINNERS ARE GRINNERS

 TV   CANADA    November 29, 2007 21:50 (Edited: November 29, 2007 10:50)
http://bestadsontv.com/files/thumbnails/2007/Nov/ARTCIC-EXPLORER.jpg
Ogilvy, Toronto were tasked with informing punters that Winners have the best holiday gifts right up till the last minute. Winners go to the ends of earth and face great dangers to bring ads into the world.

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YOU ARE IN CHARGE OF YOUR LIFE IN A FIAT

 TV   BRASIL    November 29, 2007 21:13 (Edited: November 29, 2007 10:13)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10108_heroina04.jpg
Fiat makes things happen in this new campaign from Leo Burnett Sao Paulo via Republika Filmes.

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SCH... YOU KNOW WHO

 PRINT   UK    November 29, 2007 21:04 (Edited: November 29, 2007 10:04)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10106_0216_You_Know_who_96.jpg
Mother London has extended their 'Sch You Know Who' campaign for Schweppes.

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FIREWORKS SPREADS FIRES

 OUTDOOR   NEW ZEALAND    November 29, 2007 21:00 (Edited: November 29, 2007 10:00)
http://bestadsontv.com/files/print/2007/Nov/tn_10112_NZ_Fire_Service__-_F_1FCAB6_2.jpg
On Guy Fawkes Night, the New Zealand Fire Service asked people to take more care with fireworks.

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STICKERS HIGHLIGHT GLOBAL WARMING

 AMBIENT   INDONESIA    November 29, 2007 20:57 (Edited: November 29, 2007 09:57)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10103_Sticker_Global_Warming_melting.JPG
Stickers are placed on the rear view mirror of cars to increase awareness of global warming. Two stickers were created by Bicara Communications, Jakarta - cracked soil and melting glaciers.

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VIEW THE 'CRACKED SOIL' AMBIENT

USE THE FORCE

 TV   AUSTRALIA    November 29, 2007 20:47 (Edited: November 29, 2007 09:47)
http://bestadsontv.com/files/thumbnails/2007/Nov/10114_UseTheForce.jpg
This commercial from JWT Melbourne demonstrates Action #89 "Ring IT, just to see how they are" from the book "Change the World 9 to 5". Published by global social change movement We Are What We Do, the book contains 50 simple actions that everyone can do to make their workplace happier and the world a better place.

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THORNTON'S STOPS TIME

 TV   UK    November 29, 2007 20:34 (Edited: November 29, 2007 09:34)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10105_1.jpg
The world is stuck in time as a young boy struggles to think of a wonderful message to have iced on a chocolate plaque for someone special in this spot from Shop London via 2AM.

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FORD SPREADS ITS WINGS

 TV   UK    November 29, 2007 07:51 (Edited: November 28, 2007 20:51)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10102_spreadyourwings.jpeg
In this commercial for Ford, via Ogilvy, London, we see a series of situations where small birds are getting about by hopping on the ground or hitching a ride on an escalator, a window cleaners cradle or even a skateboard. The reason for this becomes apparent when we see a caption, which reads, ‘Wouldn’t it be a shame if birds never used their wings’. Finally, we see two people getting into a Ford S-MAX and metaphorically spreading their wings as they drive off together.

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GUEST JUDGES: MATT SMITH + DEREK GREEN, SAATCHI'S PARIS/GENEVA

 GUEST JUDGE /BEST AD OF THE WEEK   EUROPE    November 29, 2007 05:19 (Edited: November 28, 2007 18:19)
http://www.bestadsontv.com/news/upload/Matt%20and%20Derek%20photo.jpgThis week's guest judges are Matt Smith and Derek Green, who are based out of both the Saatchi & Saatchi Paris and Geneva offices. They are joint-regional Creative Directors for Central Eastern Europe, Middle East and Africa on P&G. They roam this region meeting weird and wonderful people while trying to beat what the Saatchi NY office achieved last year at Cannes.

BEST TV
Like our photo, The Ode to Axehad the best intentions of being funny and macho but turned out to be quite frankly, gay. So our thumbs up must go to the Carling commercial. Nice insight. Great use of beards.

BEST PRINT
We have to reach for the abstain button on this one, as it's our team that produced the Head & Shoulders 1961 campaign. So we can't say that it's the greatest H&S ad we have ever seen. Nor can we say that Nick, Jorg, Daniela and Arturo are all legends. So coming in 2nd place, sorry 1st, is the Wall Campaign for the Audio Products Group.

BEST OUTDOOR
When it comes to outdoor we thought the Bayantel DSL 'Problem Downloading' billboard was a good use of the medium but for us the real standout was the Mitsubishi campaign from Brazil. It's a beautifully crafted campaign and should do well during the festival season.

MORE FUN IN A FORD

 TV   ARGENTINA    November 28, 2007 19:18 (Edited: November 28, 2007 08:18)
http://bestadsontv.com/files/thumbnails/2007/Nov/Ford_fun.jpg
In the end there is more fun in a Ford. A new spot from JWT Argentina directed by Armando Bo from Rebolucion.


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ROCK 'N' ROLL FROM WIEDEN+KENNEDY PORTLAND

 TV   USA    November 28, 2007 18:20 (Edited: November 28, 2007 07:20)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10095_Rockband_Tshirt.jpg
Randy Krallman takes a look at life on the road with a rock band in this campaign from W+K Portland

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VIEW THE 'THE' SPOT

SATURDAY NIGHT DRAG QUEENS

 PRINT   PHILIPPINES    November 28, 2007 18:16 (Edited: November 28, 2007 07:16)
http://bestadsontv.com/files/print/2007/Nov/tn_10057_Queen_Sue.jpg
This campaign promotes the drag queen Saturday nights at Manila's most popular gay night club.

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TINY HANDS WON'T CUT IT AT BURGER KING

 TV   USA    November 28, 2007 18:12 (Edited: November 28, 2007 07:12)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10099_BurgerKing_TinyHands.jpg
You need big hands to handle Burger King's Double Cheese Burgers as this spot from Crispin Porter + Bogusky, Miami shows.


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THANKSGIVING AT JC PENNEY

 TV   USA    November 28, 2007 18:11 (Edited: November 28, 2007 07:11)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10098_JCPenney_Wakeup.jpg
A mother and two daughters must leave the house quickly and calmly in this spot from Saatchi & Saatchi New York for JC Penney. Direction by Mike Long from Epoch Films.


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DON'T MISS A BEAT WITH VISA

 TV   USA    November 28, 2007 17:21 (Edited: November 28, 2007 06:21)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10094_Rockit.jpg
Hungry Man's Bryan Buckley directs this latest Visa spot for TBWAChiatDay Los Angeles.


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ACCESS THE SKY WITH RENAULT MIGANE

 PRINT   CHILE    November 28, 2007 16:59 (Edited: November 28, 2007 05:59)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10089_beauty_1.jpg
A new print campaign from Lowe Porta Santiago makes use of the Renault Migane II Cabriolet's best feature.

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VIEW THE THIRD 'SKY' AD

MITSUBISHI: EVERY ROAD LEADS TO AN ADVENTURE

 OUTDOOR   BRASIL    November 28, 2007 03:43 (Edited: November 27, 2007 16:43)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10082_Mitsubishi_Lizard.jpg
Every road leads to an adventure in this campaign from Africa, Sao Paulo.

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EVERYBODY LOVES BLOCKBUSTER MOVIES

 TV   USA    November 28, 2007 03:19 (Edited: November 27, 2007 16:19)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10081_BLOCKBUSTERXMAS.jpg
Jeff Labbe uses memorable lines from movies in this DDB Toronto spot for Blockbuster.


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DREAM A LITTLE WITH FLY BUYS

 TV   NEW ZEALAND    November 28, 2007 03:14 (Edited: November 27, 2007 16:14)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10076_Fly_Buys.jpg
People wear their dreams on the outside in this spot for a retail loyalty card from Clemenger BBDO Wellington via Robber's Dog.


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THREE WISE MEN

 TV   AUSTRALIA    November 28, 2007 03:09 (Edited: November 27, 2007 16:09)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10075_Betta_Electrical_2.jpg
In this spot Jesus Christ comes in to promote the Betta Electrical Christmas Gift Card.


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STARBURST'S FULL ON FRUIT FLAVOUR

 PRINT   AUSTRALIA    November 28, 2007 02:50 (Edited: November 27, 2007 15:50)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10078_1-starburstsamurai.jpg
Clemenger BBDO Melbourne has embodied the intense flavour of Starburst's lollypops in this new print campaign.

VIEW THE 'SAMURAI' AD

VIEW THE 'JOUST' AD

VIEW THE 'TANK' AD

CARLING ENCOUNTERS SPACE

 TV   UK    November 27, 2007 19:10 (Edited: November 27, 2007 08:10)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10073_Carling_Space_1.jpg
There's a dress code in space. New Carling spot from BMB London and directed by Fredrik Bond.


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PRAY OUTDOOR WORKS

 OUTDOOR   NEW ZEALAND    November 27, 2007 16:37 (Edited: November 27, 2007 05:37)
http://bestadsontv.com/files/print/2007/Nov/tn_10071_st_matthews_hands.jpg
M&C Saatchi, Auckland used Outdoor to promote online sermons offered by St Matthew in the City Church.

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PRUDENTIAL BOOKS AHEAD

 TV   SOUTH AFRICA    November 27, 2007 16:24 (Edited: November 27, 2007 05:24)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10069_PRUDENTIAL.jpg
Singh&Sons, Cape Town booked Laurence Hamburger from Egg to shoot this towering spot for Prudential


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ODE TO AXE

 TV   USA    November 27, 2007 15:45 (Edited: November 27, 2007 04:45)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10070_OdeToAxe.jpg
A Thanksgiving message to Axe from the men of America.


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PLAYSTATION 3: THIS IS LIVING

 PRINT   BELGIUM    November 27, 2007 15:39 (Edited: November 27, 2007 04:39)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10068_PLAYSTATION3_OEIL_1.jpg
New Playstation 3 print work from TBWABrussels.

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CLEARING YOUR CRIMINAL RECORD

 PRINT   CANADA    November 27, 2007 15:36 (Edited: November 27, 2007 04:36)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10037_pdi_world_map.jpg
This poster from Hot Tomali in Vancouver was used to convey the travel limitations in Canada associated with having a criminal record.

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KEEP YOUR DOG SMILING

 AMBIENT   NETHERLANDS    November 27, 2007 15:32 (Edited: November 27, 2007 04:32)
http://www.bestadsontv.com/files/print/2007/Nov/tn_10034_Dogtoys-Direct_B03.jpg
The brief was to give dogtoys.nl some extra attention a week before world animal day, with a minimal budget. The tennis ball is a well-known dog toy and 500 tennis balls were dropped in city-parcs. When the dog ran to his owner with his new found toy, it read: "Buy something different for a change. www.dogtoys.nl. Dogtoys keeps your dog smiling".

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THE UNCOMFORTABLE LIFE OF PAUL JENKINS

 TV   UK    November 27, 2007 14:57 (Edited: November 27, 2007 03:57)
http://www.bestadsontv.com/files/thumbnails/2007/Nov/10035_Stiff_1_300dpi_1.jpg
Ogilvy London's challenge was to reframe Comfort's core benefits so they'd serve as a reason why Comfort makes a good clothes day. Ogilvy wanted to dramatise how Comfort made you feel great in you clothes rather than just explaining how Comfort made clothes feel great. "Practically everyone we spoke to, whether in Europe, Latin America or South East Asia referred to Jeans when they were talking about clothes they felt great in," said creative director Alasdair Graham. "Jeans really are a universal item of clothing that eptimomises comfort - emotional if not always physical. Indeed, when jeans feel good, they're the item of clothing that people feel really comfortable in - the very stuff of good clothes day. This provided us with the campaign proposition: Say goodbye to cardboard jeans with Comfort. This opened doors for a number of other actvities, such as the short film which tells the story of "The uncomfortable Life of Paul Jenkins", a real-world character who suffers from cardboard jeans with serious lifestyle consquences but who shuns help, refusing to use Comfort to alleviate the symptons."

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GET WHAT YOU WANT ON VIRGIN BLUE

 TV   AUSTRALIA    November 27, 2007 14:50 (Edited: November 27, 2007 03:50)
http://bestadsontv.com/files/thumbnails/2007/Nov/10030_tree.jpg
Cummins Nitro Brisbane has extended their Virgin Blue campaign with a tactical push.

VIEW THE 'CARBON OFFSET' SPOT

VIEW THE 'VELOCITY' SPOT

VIEW THE 'LOUNGE' SPOT
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