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Seen and noted

Someone's homeless night is hanging on your donation

 AMBIENT   ROMANIA    March 01, 2012 03:39 (Edited: February 29, 2012 16:39)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5992b.png&width=200Each winter hundreds of homeless people die of cold. This year, Samusocial came to us searching for a quick, inexpensive way to get help. The solution came as The warming hanger.
In partner dry cleaners, customers received their clothes on a hanger which also displayed our message asking for clothes donations. People related with the homeless’ need for warm clothes and, by the means of the actual hanger they were holding, they found it easy to help. Their donations gave hundreds of homeless people a chance to survive this winter.

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Just like a boss's resume

 INTERACTIVE    March 01, 2012 03:21 (Edited: February 29, 2012 16:21)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8064c.png&width=200To promote Dunkin' Donuts new Angus Steak & Egg Breakfast Sandwich, the folks at 22squared have launched the LIKE A BOSS Video Resume Maker. A Facebook app that allows you to create a personalized video resume LIKE A BOSS. The app uses Facebook Connect to customize your video experience complete with laser beams, explosions, monster trucks and the greatest motivational song from the 80's ever to be recorded: "You're the Best" by Joe Esposito.

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Play like Schroeder

 INTERACTIVE   USA    March 01, 2012 03:18 (Edited: February 29, 2012 16:18)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F7284d_0000.png&width=200This web banner and Facebook app from MetLife via CP + B turns your keyboard into a virtual Piano in order to play along with Schroeder. The game resonates with the rest of MetLife's new TV campaign and its "I Can Do This" rallying cry. It teaches people that when faced with a seemingly daunting task, all you have to do is take the first step and you'll see there's nothing standing in your way.

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Cricket for the forgotten fans

 AMBIENT   UNITED ARAB EMIRATES    March 01, 2012 02:21 (Edited: February 29, 2012 15:21)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6bf13z0003.png&width=200Most of the UAE's 250,000 labourers are from India, Pakistan, Sri Lanka and Bangladesh. These men often work long hours in difficult conditions. They spend what little free time they have watching, playing and dreaming about cricket. Ogilvy Action Dubai created a cricket tournament, modeled on the World Cup, which turned humble construction workers into Cricket Stars. The series of trials, practices, group stages and playoffs stretched out over 6 months, culminating in the Grand Finals at the new 25,000 seater Dubai International Stadium - home of International Test Matches.

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Wow! A popup book

 PRINT   BELGIUM    March 01, 2012 01:56 (Edited: February 29, 2012 14:56)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F229b9.png&width=200Air , Belgium campaign for the Filigranes chain of bookstores.Pop-up books of emotions as answers to the question: And you, why do you read?

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Harsh words on the mountain

 PRINT   UNITED ARAB EMIRATES    March 01, 2012 01:45 (Edited: February 29, 2012 14:45)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2012/Feb/tn_42975_Mountain.jpg&width=200To promote and instill the classic adventurous spirit of Land Rover in the next generation of prospective owners Y&R Dubai created this campaign that re imagines places off the beaten path
like mountain, forest and river as interesting characters who give out incisive warnings. Challenging the determination of Land Rover owners to explore the outdoor world's harshest places.

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Men only beer

 PRINT   BRASIL    March 01, 2012 01:23 (Edited: February 29, 2012 14:23)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42972_Pintor+-+ingles.jpg&width=200Helldorado IPA Imperial Ale is a pretty strong beer (13% Alcohol). Print from CCZ/Curtiba

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Kicking a goal at the roulette

 TV   DENMARK    March 01, 2012 00:32 (Edited: February 29, 2012 13:32)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8d9b8_0000.png&width=200True football fans have their own rituals and language according to McCann Copenhagen.
So when winning you cheer! Like you always do. Football style!

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Extra strong grip

 PRINT   FRANCE    February 29, 2012 20:12 (Edited: February 29, 2012 09:12)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42982_gorille-presse-enbr.jpg&width=200Spit is an international brand that provides professionnal fixing solutions. The campaign highlights the robustness of Spit products through 3 strong and funny visuals that express the brand competitive advantage.

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Guest judge: Brent Choi, CCO, Cundari, Toronto

 GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE    February 29, 2012 09:23 (Edited: February 28, 2012 22:23)
http://www.bestadsontv.com/news/upload/brentpicpress.jpgThis week's guest judge is Brent Choi, chief creative officer at Cundari, Toronto.

Cosmopolitan Hotel They swung for the fence on this. That's for sure. And I really value that. I could nitpick some parts, but it was courageous. And fun to watch and delivers on the communication. I think there could have been a little more 'wrong'. There I go, nitpicking.

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Targeting colour

 TV   USA    February 29, 2012 04:25 (Edited: February 28, 2012 17:25)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fefa85_0000.png&width=200Wieden + Kennedy spot for Target that illustrates how colour can change everything.

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Lost files can spoil your wedding

 TV   USA    February 29, 2012 04:21 (Edited: February 28, 2012 17:21)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F210fa_0000.png&width=200You can lose everything at your wedding. Agency: Arnold Worldwide.

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Create your first car

 INTERACTIVE   USA    February 28, 2012 23:29 (Edited: February 28, 2012 12:29)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42957_Screen+shot+2012-02-28+at+8.49.16+AM.jpg&width=200Subaru announced the launch of its First Car Story campaign supporting the all-new 2012 Subaru Impreza. The campaign hub, FirstCarStory.com, created by Carmichael Lynch, Minneapolis features a groundbreaking animation generator that allows users to recreate their first car, tell their story, and see it turned into an animated video, which they can also set to music and narrate with their own voice. Through Facebook, Twitter, or email, users can share their video with family and friends throughout their social network.

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The singing garbage men

 INTERACTIVE   SWITZERLAND    February 28, 2012 23:25 (Edited: February 28, 2012 12:25)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42956_Screen+shot+2012-02-28+at+8.44.44+AM.jpg&width=200The singing garbage men. Schneider Umweltservice AG is the leading recycling and environmental service company in Zurich. To communicate their services, Streuplan, Zurich had the employees make a Videoclip and sing. After an internal casting, the singers were found. And that's the result.

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Find the flash

 INTERACTIVE   GERMANY    February 28, 2012 23:22 (Edited: February 28, 2012 12:22)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42955_Screen+shot+2012-02-28+at+8.31.10+AM.jpg&width=200 A combined street and online game, where 50 Nike runners in fully reflecting Vapor Flash Jackets were chased on Vienna's dark streets and thanks to a GPS data transferring app online at the same time.Agency Jung von Matt / Neckar

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Under the seat surprise

 AMBIENT   POLAND    February 28, 2012 23:19 (Edited: February 28, 2012 12:19)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42935_7.png&width=200As part of the Nokia Lumia campaign in Poland, Nokia through Wunderman, Poland planned an event together with the Cinema City network. The event, to take place in 8 cities during the month of February , was to surprise movie goers with the amazing everyday often we go to the movies as part of our free time during weekends. For certain film sessions i.e. selected films and time of the day, we hid special coupons under the seats in the cinema halls. As the commercial break was coming to an end our Nokia Lumia product spot always being the last commercial to be aired viewers were shown a 15 second spot with a well known Polish celebrity that urged them to search for the hidden coupons. As soon as the spot ended viewers were encouraged to start looking for the coupons with the lucky ones getting the chance to win a Lumia 800 device. We recorded the event in each of the 8 cities with 64 movies and 64 lucky Nokia Lumia 800 winners.

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Putting our bellies on the line

 OUTDOOR   HONG KONG    February 28, 2012 23:13 (Edited: February 28, 2012 12:13)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42928_Oasis_DancingPoster.jpg&width=200Grey Hong Kong introduce ladies to a beautiful new way to tone their bodies through belly dancing and encourage them to join belly dancing classes at the Oasis Dance Centre.


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Even the poster coughs

 OUTDOOR   SAUDI ARABIA    February 28, 2012 23:10 (Edited: February 28, 2012 12:10)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F35f04_0002.png&width=200FP7/RUH Saudi Arabia created an unconventional poster to stop smokers

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Skimming the plate for 75 years

 TV   USA    February 28, 2012 22:56 (Edited: February 28, 2012 11:56)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/5cd7e_0001.png&width=200It’s the diamond anniversary of KRAFT Macaroni & Cheese and to celebrate 75 years, they debuted the "Diamond Jubilee" spot during the Academy Awards. The spot from CP B includes three generations of KRAFT Macaroni & Cheese lovers and the 75 year old practice of parents skimming off their kids' plates. Of course, "Golden Voice" Ted Williams provides the spot's VO.

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Let the mannequin tell your story

 INTEGRATED   USA    February 28, 2012 22:45 (Edited: February 28, 2012 11:45)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/e6ee4.png&width=200LA-based Green Dot Films director and MiniVegas creative director/partner Luc Schurgers helps the visionary creative alumni by bringing their characters to life in three new :30 spots "Fashion", "Design", and "Media Arts" for The Art Institutes out of David&Goliath, Los Angeles. The spots feature the creative designs of Art Institutes graduates literally springing to life and crediting their existence to the skills gleaned from AI courses.

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Now the fish want a TV

 TV   USA    February 28, 2012 22:40 (Edited: February 28, 2012 11:40)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9c60d_0001.png&width=200Charlex recently finished an amusing and impressive Spanish-language :60 created by Lopez Negrete, Houston promoting Verizon's 100% fiber optic network, FiOS.

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How good a driver are you?

 INTEGRATED   SWEDEN    February 28, 2012 22:35 (Edited: February 28, 2012 11:35)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2012/Feb/tn_42949_CPB_Scania_DriverCompetition_Norway.jpg&width=200Scania unveiled a call for entries campaign through CP B Sweden with a difference, by placing competition invites for their annual Drivers Competition in the places where you'd find the world's most talented drivers. Including one of the world's most challenging, and dangerous roads the road to Balsas, in Peru. By placing invites on challenging roads and parking bays, Scania highlights the skill and safety awareness required to be a good truck driver, and a Scania Driver's competition winner. Scania's search for the world's best drivers has begun.

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Seeing the way of JFK

 POSTERS   USA    February 28, 2012 22:28 (Edited: February 28, 2012 11:28)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42942_Bay+of+Pigs.jpeg&width=200Poster series from the Martin Agency highlighting the crucial events of the first 100 days in JFK's first term, 1961-62.

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We dye for you

 PRINT   COLOMBIA    February 28, 2012 22:24 (Edited: February 28, 2012 11:24)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42939_dyed.jpg&width=200The objective for this campaign was to communicate to a young audience the different techniques used to process LOWE - SSP, Bogota's client's jeans

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Keep your eyes going

 PRINT   HONG KONG    February 28, 2012 22:17 (Edited: February 28, 2012 11:17)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42932_EyeMo_NewtonCradle.jpg&width=200To remind people how Eye-Mo can freshen tired or dry eyes, Grey, Hong Kong developed a print ad featuring a Newton Cradle with perpetual motion eye balls to demonstrate how Eye-MO can get your eyes going again with renewed energy and vigour.

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Angry Birds love pistachios

 INTERACTIVE   USA    February 28, 2012 22:14 (Edited: February 28, 2012 11:14)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42954_Screen+shot+2012-02-28+at+8.28.59+AM.png&width=200Developed by Red Interactive, California exclusively for Wonderful Pistachios, this game soars to new heights with the launch of The Hunt for the Golden Pistachio, the first ever fully branded, custom Angry Birds game released in the U.S.

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Win your way on Valentines Day

 INTERACTIVE   BRASIL    February 28, 2012 22:11 (Edited: February 28, 2012 11:11)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42937_thumb_gol.jpg&width=200Brazilian airline company GOL created an online campaign to make its Facebook page jump from 12k fans to over 200k in less than three days becoming number 1 in the category. During the Valentines' weekend a series of images containing empty seats were uploaded on the company's wall, without warning. The first users to see the images and comment the seat numbers won a pair of return tickets to any of GOL's destinations.Agency: AlmapBBDO, Sao Paulo

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The 3D phone gets driven

 AMBIENT   THAILAND    February 28, 2012 22:07 (Edited: February 28, 2012 11:07)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F30f69_0002.png&width=200McCann, Bangkok wanted a real demonstration of the new LG 3D mobile phone

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Flyers for flowers

 AMBIENT   NETHERLANDS    February 28, 2012 21:56 (Edited: February 28, 2012 10:56)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8bd2b_0003.png&width=200Valentine's day. The day that most men forget to buy flowers for their loved ones. Flowers.nl (translation of Dutch online flower shop Bloemen.nl) wanted to do something about this. So Publicis Netherlands decided to hand out flyers. But considering the stubbornness of most men we had to bring our own special team of promoters.

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Take Earth Back is coming

 TV   USA    February 28, 2012 21:51 (Edited: February 28, 2012 10:51)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1edd1_0002.png&width=200Take Earth back! Leading up to the March 6 launch of Mass Effect 3, Electronic Arts rolled out its emotionally charged marketing campaign Sunday, February 26 during AMC's hit series The Walking Dead. Created by Draftfcb in San Francisco, "Fight for Everything" is about the potential end of humanity and the unnerving threat of losing everything

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Starting a new business cycle

 TV   IRELAND    February 28, 2012 20:45 (Edited: February 28, 2012 09:45)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd0112_0000.png&width=200eMobile's Director of Wow makes his way into work in this spot from DDFH&B /JWT Dublin

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A leap of faith

 TV   USA    February 28, 2012 20:31 (Edited: February 28, 2012 09:31)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F109c9.png&width=200Los Angeles based editorial company Therapy Studios and Design/vfx shop Visual Creatures team with Jeff Goldblum and Blake Griffin to master the art of car dunking in a comical new :60 "Dunkologist", created by Funny or Die and produced by the recently formed commercial production company Gifted Youth for KIA.

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A bad way to go home

 TV   SOUTH AFRICA    February 28, 2012 20:26 (Edited: February 28, 2012 09:26)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/21481_0002.png&width=200A TV ad from FoxP2 for the Brandhouse Drive Dry Initiative, reminding consumers that there are a lot of scary people on South Africa's roads at night, just waiting for them to drink and drive.

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Ugly men find it hard

 INTERACTIVE   HONG KONG    February 28, 2012 20:19 (Edited: February 28, 2012 09:19)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42929_Viagra_I+am+Ugly.jpg&width=200A Viagra ideal sex survey suggested that females prefer firm erection of males to bring wonderful sex life. With the firm erection brought by Viagra. Grey Hong Kong launch a teaser to promote the benefit of hardness and boost the PR mediation of the press conference.

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Jamaica is just a wall away

 OUTDOOR   USA    February 28, 2012 20:12 (Edited: February 28, 2012 09:12)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42897_IMG_1615.jpg&width=200Draftfcb, New York brings Jamaica to the city

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The message is the melt

 AMBIENT   NETHERLANDS    February 28, 2012 20:08 (Edited: February 28, 2012 09:08)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42888_The+Big+Melt+WWF.jpg&width=200Using a QR code on the ice iriis Amsterdam created attention for WWF

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Laughing all the way to hell

 PRINT   HONG KONG    February 28, 2012 20:02 (Edited: February 28, 2012 09:02)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2012%2FFeb%2Ftn_42925_Mentholatum_Hell_Lava.jpg&width=200Grey Hong Kong needed to demonstrate the extraordinary power of Mentholatum Deep Cold Patch in relieving aches and pains in muscles and joints. We created a drama around people in the purgatory of Chinese hell who would normally be suffering agonizing pain, but were perfectly happy because they were wearing Mentholatum Patches.

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VIEW THE BULLS AD
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A visit to the orange factory

 TV   CANADA    February 28, 2012 19:49 (Edited: February 28, 2012 08:49)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa8798_0002.png&width=200These ads were created by Juniper Park, Toronto. The theme is "Tap Into Nature"

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Unfair swap

 TV   USA    February 28, 2012 19:35 (Edited: February 28, 2012 08:35)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6c89b_0000.png&width=200Two spots from Deutsch that show the safety of a Volkswagen.

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Welcome to the remote controlled design cafe

 INTEGRATED   FINLAND    February 28, 2012 06:17 (Edited: February 27, 2012 19:17)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/1a612_0001.png&width=200Case study: World Design Capital 2012 Helsinki wanted to make those not naturally interested in design aware that design is anything that makes things work better, that design is all around us every day, that design affects us all and that you can have an effect on it by sharing ideas on how to make things work better with the World Design Capital mobile application. At the core of the marketing communication is a movable cafe with design (tables, chairs, music and spoken service) anybody can remotely control on the web in real-time. All of the different elements of the campaign (PR, tv, print, outdoor and banners) directed people to the cafe while also communicating the chosen messages.

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