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Seen and noted

Channel V: 2013 promo

 TV   AUSTRALIA    June 01, 2013 00:53 (Edited: May 31, 2013 14:53)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F76a30.png&width=200WTS explored a variety of themes including rebellion, ritual, love, devotion, spirit, power, and mythology to construct a mesmerising visual journey through conceptual dreamscapes filled with artists and objects from all corners of popular music.Our approach was inspired by music's finest quality communication through art.

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Axe: Coffee Shop

 TV   UK    June 01, 2013 00:49 (Edited: May 31, 2013 14:49)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8111a_0000.png&width=200The spaceman appears again in another spot from BBH, London

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WorkSafe: If you're not sure, ask

 TV   AUSTRALIA    June 01, 2013 00:45 (Edited: May 31, 2013 14:45)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/eef00.png&width=200Young workers - apprentices, part timers, casual workers etc simply don't believe that the workplace can be dangerous. But they are at extremely high risk of accidents. Most of these accidents are due to being inexperienced, unsure, over-confident and embarrassed about speaking up. This campaign from Grey, Melbourne shows the long-term effects of one small stuff-up at work. And it reinforces the importance of always asking questions through the line: If you're not sure, ask.

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Cochlear Implant: Molly's Day teaser

 WEB FILM   AUSTRALIA    June 01, 2013 00:41 (Edited: May 31, 2013 14:41)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9573e_0000.png&width=200Molly's Day is the online promotion for the release of Cochlear's International's new Nucleus 6

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Exceldor : Chickens

 WEB FILM   CANADA    June 01, 2013 00:37 (Edited: May 31, 2013 14:37)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1a15c_0001.png&width=200Web Film from Cossette, Montreal for poultry company Exceldor




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Cafe Amazon: Drive Awake

 INTERACTIVE   THAILAND    June 01, 2013 00:32 (Edited: May 31, 2013 14:32)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F60ce2_0000.png&width=200"Drive Awake"The World's First Mobile Application that helps wake up drowsy drivers by using advanced eye and face tracking technology to analyze driver sleepiness while they are behind the wheel.Cafe Amazon is the largest coffee chain in Thailand and known as the traveler's buddy with 650 coffee stops at gas stations nationwide, helping to keep travelers and drivers fresh and awake during their journeys. Cafe Amazon wanted to find a way to help their traveler buddies to arrive at their destinations safely no dozing off, no accidents.
Agency : BBDO Proximity Bangkok

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Save the Children: Walking to Education

 INTERACTIVE   MEXICO    June 01, 2013 00:28 (Edited: May 31, 2013 14:28)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F15e63_0000.png&width=200As a result that the campaign against child abuse "Break the circle" made last year, Save The Children challenged Young & Rubicam Mexico with a new project: To develop a campaign supporting education programs in marginalized communities.In Mexico, as in the rest of Latin America, there are thousands of communities in which their children have to walk several miles everyday just to reach school.Unfortunately, this fact passes unseen to the majority of the people. The idea developed by the agency reflects this reality in a very surprising way, combining social networks and the way that runners share with their friends the distances traveled.

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A Hell of a Job

 INTERACTIVE   ISRAEL    June 01, 2013 00:24 (Edited: May 31, 2013 14:24)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/8286b.png&width=200A few months ago we launched a special recruitment campaign which looked for a programmer via the popular game Diablo 3.If you were wondering whether we succeeded or not check out the video case we made.BBR Saatchi&Saatchi IL, recruited a "god damned" good programmer in a place where they can usually be found in the realms of the most popular game ever released, Diablo 3.

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Pango USA: Smart Parking

 AMBIENT   USA    June 01, 2013 00:20 (Edited: May 31, 2013 14:20)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54139_Smart+Parking.jpg&width=200Pango Mobile Parking a smart parking mobile app launched today via agency No No No No No Yes, a giant brain installation titled "Smart Parking" that will be parked at the Courthouse Square in Scranton Pennsylvania. It is part of a larger campaign commencing today that includes local print ads that point out "Next time you look for change, look for a change. Pango"

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Scrabble WiFi

 EXPERIENTAL   FRANCE    June 01, 2013 00:16 (Edited: May 31, 2013 14:16)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54109_Scrabble+WiFi.jpeg&width=200Like the official game, 'Scrabble Wifi' is a playful way to get free wifi connection by spelling words.People's words served as WIFI passwords, and their scores into free minutes of connection.Based on scrabble rules, the higher the score, the longer the connection.Agency Ogilvy& Mather, Paris

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The Corona Calendar

 DIRECT MARKETING   SINGAPORE    June 01, 2013 00:13 (Edited: May 31, 2013 14:13)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fece3f_0001.png&width=200The Corona Calendar not only gives our audience a good reason to 'Let the world wait', but it also gives our distributors 365 promotional ideas. Agency TBWA, Singapore

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LA Derby Dolls: Gori Spelling

 POSTERS   USA    June 01, 2013 00:09 (Edited: May 31, 2013 14:09)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54120_%28C%29GoriSpelling.jpg&width=200These are the posters Ignited did to highlight the individual stars of the LA Derby Dolls (Roller derby team)

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Campaign Big Awards: Infographics

 PRINT   UK    June 01, 2013 00:05 (Edited: May 31, 2013 14:05)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54114_CX_BIG_V7_SF_FINAL_for_awards_++copy+8.jpg&width=200The Campaign Big Awards rewards the best of British advertising. This series of ads created by CHI, London promotes entry to the 2013 awards, and is targeted at ad agencies throughout Britain. It features a detailed statistical breakdown of last year's winners, by age, size of agency, and distance from the stage at last year’s ceremony. The approach combined the beauty and intricacy of infographics, with topics that were intended to get the industry talking. From the relationship between size and creativity, to the average age of different creative departments, to the relationship between success and table placement at last year's awards.
Information was painstakingly gathered from a number of sources, and then translated into design.

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Ford: Reading your mind

 TV   BRASIL    May 31, 2013 23:58 (Edited: May 31, 2013 13:58)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/906de_0000.png&width=200Director Carlao Busato takes us to a futuristic Ford testing lab where a mind reading test takes an unexpected turn in this spot from JWT Sao Paulo.

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Dynafil: Phil

 TV   SOUTH AFRICA    May 31, 2013 23:44 (Edited: May 31, 2013 13:44)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/703da_0000.png&width=200Raising men's hopes in this spot from Saatchi & Saatchi, Cape Town

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Mystery Client: Improvised Ad

 TV   USA    May 31, 2013 18:22 (Edited: May 31, 2013 08:22)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/28cc1_0002.png&width=200An improvised ad break for a mystery brand - all bets are off on this stunt by Comedy Central and 18 feet & Rising.

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IKEA: In the kitchen

 TV   SWEDEN    May 31, 2013 18:03 (Edited: May 31, 2013 08:03)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/5228c_0002.png&width=200Akestam Holst Sweden has released an IKEA Kitchens spot shot by Tomas Jonsgarden through Flodellfilm.

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Thomas Cook: James Nesbitt Campaign

 TV   USA    May 31, 2013 14:36 (Edited: May 31, 2013 04:36)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/0e177_0000.png&width=200These new Thomas Cook ads were directed by Full Monty director Peter Cattaneo and shot in Lanzarote. They show actor James Nesbitt finding himself in humorous situations such as trying to exchange money with a market man who sells cheese and ending up in the wrong hotel room.

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Milk Bone: Welcome Home

 TV   USA    May 31, 2013 14:06 (Edited: May 31, 2013 04:06)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/3b30b_0000.png&width=200"Welcome Home" is the first spot in Milk-Bone's just-launched national TV and integrated marketing campaign. The new branding and positioning featured in this ad and all elements of the campaign is designed to elevate the owner-canine relationship by spotlighting those special bonding moments, such as that point at the end of a long day featured in "Welcome Home." A second spot, "Ready, Set, Go," focuses on that point when a dog, uninterested and relaxed in his surroundings until he hears the jangle of car keys, realizes his owner is about to leave home, is scheduled to begin airing in 90 days.

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Nola: Desire without End

 WEB FILM   USA    May 31, 2013 10:39 (Edited: May 31, 2013 00:39)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/9e072_0000.png&width=200Visual artists Elizabeth Perrin and Kenny Morrison have joined forces to form Beaute et Bete, a creative team operating out of Nola Pictures that will specialize in elegant explorations of the fashion and beauty worlds. The duo makes a striking debut with Desire Without End, a 4:00 fashion film that illustrates the pair's uniquely contrasting but complementary talents.

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Nike: We make the shirt you make it matter

 TV   UK    May 31, 2013 03:09 (Edited: May 30, 2013 17:09)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F09e27_0004.png&width=200The long anticipated new Nike England football kit makes its on-pitch debut yesterday in the match against the Ireland. Wieden + Kennedy London has released three tv commercials to launch the shirt. It follows the "We make the shirt, you make it matter" strategy and features Theo Walcott, Wayne Rooney and Jack Wilshere preparing to represent England.

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Coca Cola : Happy Can

 OUTDOOR   ITALY    May 31, 2013 03:00 (Edited: May 30, 2013 17:00)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54091_Coca-Cola_Happy_1.jpg&width=200Its been a long year of political, economic and religious upheaval in Italy, but we believe just getting people to smile can make a difference. So we asked ourselves: what if every time you opened a can of Coke, it smiled back at you? So we went to the drawing board to get it technically right to see if we could change the opening of the can into the shape of a smile And the idea was born a smiling Coca-Cola 'Happy Can'. Agency: McCann Erickson, Milan

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Penguin Audio Books: Billy Goat's Gruff

 INTERACTIVE   UK    May 31, 2013 02:54 (Edited: May 30, 2013 16:54)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffb967_0002.png&width=200Penguin, via BBH London, has launched an experimental app that encourages families to share storytime together in a new and interactive way, no matter where they are in the world. Bringing the classic Ladybird tale Three Billy Goats Gruff to life, the Storytime Hangout app for Google+ augments special masks over the video feed in Google Hangouts, putting people at the heart of the storytelling experience, despite being in different locations.

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KFC: Scan the Bites

 INTERACTIVE   ROMANIA    May 31, 2013 02:48 (Edited: May 30, 2013 16:48)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54062_kfcscan.jpeg&width=200KFC customers in Romania are being encouraged by Agency MRM, Bucharest to match the shape of their KFC Fillet Bite to different objects to win prizes, in a promotion devised by MRM/McCann Romania. Customers download a mobile app, put their bite in a a designated place on the tray liner, and scan it. If it matches 10 of the 50 shapes (such as a plane, a ball, a camel and even Jesus and Elvis), the customers wins a prize; 20 matches gets you a bigger prize. The campaign is aimed at promoting the fact that every KFC Fillet Bite has a unique shape.

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DNB Bank: Call the Bank

 TV   NORWAY    May 31, 2013 02:44 (Edited: May 30, 2013 16:44)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fedb06_0000.png&width=200It's not always convenient to call your bank as illustrated by TRY/APT Norway

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Coca Cola : Open Summer

 TV   USA    May 31, 2013 02:40 (Edited: May 30, 2013 16:40)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c37ca_0000.png&width=200The signs of summer are unmistakable. Shirt collars unbutton, covers come off of swimming pools and barbecues, and mouths open to laugh and smile. Everything and everyone feels open for warm weather and long days of sunshine. Coke already plays a role in summer fun and now their goal is to take it to the next level. TV. Agency: Wieden Kennedy Portland.

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Nat Geo Wild: Alligator

 TV   FRANCE    May 31, 2013 02:34 (Edited: May 30, 2013 16:34)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcb778_0000.png&width=200DDB Paris has released a new tv campaign for Nat Geo Wild channel that illustrates how powerful reality is.

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MTV Brazil: Play my MTV

 TV   BRASIL    May 31, 2013 02:30 (Edited: May 30, 2013 16:30)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5b5dd_0000.png&width=200An experiment to make music with television. A guitar hooked to the TV in a way that its notes modulate the sound of MTV shows. Check these short films by Loducca, Sao Paulo with famous Brazilian guitar players:

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Coca Cola ; Statistics

 WEB FILM   SPAIN    May 31, 2013 02:25 (Edited: May 30, 2013 16:25)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F4b734.png&width=200Venice-based production company Carbo Films director Belen Gayan combats the stigma of statistics with the power of internal ambition in the new 1:22 "Statistics" for Coca-Cola out of SCPF, Spain, produced by Agosto. The spot features various individuals living vigorous lives, ignoring the limitations sometimes placed on them by modern society. Gayan's knack for affecting visual storytelling can also be seen in past work for Audi, Renault, Skoda and Barclays, to name a few.

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Dicks Sporting Goods: Steve Bell

 TV   USA    May 31, 2013 02:15 (Edited: May 30, 2013 16:15)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F889c6_0003.png&width=200Anomaly New York has created a series of web films for Dick's Sporting Goods. the campaign features 5 different runners each with a different reason to run

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Australian Bureau of Statistics: Run that Town

 INTERACTIVE   AUSTRALIA    May 31, 2013 02:10 (Edited: May 30, 2013 16:10)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/c19a2.png&width=200To help give more Australians a real sense of just how important Census data can be,Leo Burnett, Sydney took the data from every one of Australia's more than 2,500 postcodes and turned it into a game.Run That Town is an iOS game created for the Australian Bureau of Statistics that lets you take control of your actual town, make decisions, and consult with locals modelled on your neighbourhood's real demographics.
Featuring over 300 possible projects, Run That Town lets you use the Census data in your own local area, showing you your own neighbourhood in a whole new light.


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Ecko Unlimited: Air Force One

 AMBIENT   USA    May 31, 2013 02:06 (Edited: May 30, 2013 16:06)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F80d7f_0004.png&width=200 On 20th April 2006: Marc Ecko, graffiti artist and founder of the Ecko fashion apparel pulled off a viral stunt: a film of himself and his crew spray painting the Air Force One with the words: Still Free. It was one big hoax. But on 9th May 2013: news filtered from that the Air Force One Presidential Aircraft was up for bid. Miami Ad School seize this rare opportunity: Ecko buys Air Force One and uses it to launch a sales promo campaign with a hint of sarcasm. That is, we turn Air Force One into a pop up store that sell clothes pimped up with scrap pieces from same Air Force One. We rip the interior and redesign Air Force One into a fashion pop up store. The scrap pieces are stitched up up on our new clothing line ironically labelled: The "Sell Out" Collection. Americans bid to have their city host Air Force One so they can come on board and shop. Now it's official: Air Force One is a "sell out".

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Heineken : Wall of Opportunities

 AMBIENT   ITALY    May 31, 2013 02:02 (Edited: May 30, 2013 16:02)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F82a37_0000.png&width=200Heineken Wall of Opportunities created by Publicis Italy

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Todos Los Dias Es El Dia: Playground

 TV   MEXICO    May 31, 2013 01:58 (Edited: May 30, 2013 15:58)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F80569.png&width=200Los Angeles-based Boxer Films director Rodrigo Garcia Saiz joins the fight against bullying in the provocative new :60 'Playground' for Todos Los Dias Es El Dia (Everyday is the Day to Not Discriminate), a youth discrimination awareness non-profit organization out of Mexico.

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Lekker Bicycles: Licorice

 PRINT   AUSTRALIA    May 30, 2013 22:57 (Edited: May 30, 2013 12:57)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2013/May/tn_54087_Lekker Licorice.jpg&width=200Dutch bicycle brand, Lekker has launched a tasty new print campaign for people who ride bikes attractive via Melbourne advertising agency, The Reactor.

The campaign seeks Lekker's new series Jordaan model bikes, available in colors that also promote good flavors, licorice, mint and blue heaven.

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Gin no Sara: Japanese Advertising's Best Kept Secrets

 TV   JAPAN    May 30, 2013 22:10 (Edited: May 30, 2013 12:10)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F189f2_0000.png&width=200Japanese Advertising's best kept secrets are exposed by Dentsu Tokyo in this web film for Gin no Sara.

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Heineken: The Negotiation

 AMBIENT   AUSTRALIA    May 30, 2013 21:16 (Edited: May 30, 2013 11:16)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F80488_0000.png&width=200A stunt from Heineken, which sees guys trying to convince their female partners to spend $1899 on two plastic stadium chairs, in order to win a trip to London for the UEFA Champions League finals.

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Global Brand Insight: Panda

 PRINT   CHINA    May 30, 2013 20:27 (Edited: May 30, 2013 10:27)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2013/May/tn_54068_01GBI-Panda.jpg&width=200Headline and copy text:Panda:Do Branding, dark circles under your eyes from staying up all night? Please check out GLOBAL BRAND INSIGHT.
Bunny: Do Branding, too anxious and get red bunny eyes?
Parrots: Do Branding, parroting back other people idea?
After releasing this series of advertisement, the magazine's retail sales increased by 46% over the same period and subscriptions increased by 53%. Agency: Dentsu Beijing

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Tiempos de Poltica: Woman

 PRINT   COSTA RICA    May 30, 2013 20:21 (Edited: May 30, 2013 10:21)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2013%2FMay%2Ftn_54063_woman.jpg&width=200The radio show that talks about what everyone pukes on. Print from Father, Costa Rica

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Common Sense Media: Alfonso

 TV   USA    May 30, 2013 19:29 (Edited: May 30, 2013 09:29)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F8e925.png&width=200In Newest Work for Common Sense Media, Camp + King Assures Parents: We've Been There Centerpiece Spot Asks Whether Kids Are Watching the Right Movies
(San Francisco – May 29, 2013) Following a well-received inaugural round of PSA spots for Common Sense Media, creative boutique Camp + King's newest work for the nonprofit features relatable situations involving children and media use that promise to resonate with parents.

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