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Seen and noted

American Express: The Journey Never Stops

 TV   USA    February 28, 2015 03:38 (Edited: February 27, 2015 16:38)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F07677_0001.png&width=200Aretha Franklin, Natalie Young, Nick Woodman and Mindy Kaling share their journeys to success and the road they traveled to get them there. We are all on journeys. The visionaries. The underdogs. The artists. The long shots. The homegrown heroes who make every day a little better. Join us as we follow the stories that will inspire your journey.Agency: Ogilvy & Mather New York

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Coca Cola: A Generous World

 TV   USA    February 28, 2015 03:35 (Edited: February 27, 2015 16:35)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd2838_0002.png&width=200No matter who you are, or whatever life throws at you, there's always someone out there who could use a Coke a little more than you.Agency Wieden + Kennedy Portland

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Reebok: Lift

 AMBIENT   SWEDEN    February 28, 2015 03:30 (Edited: February 27, 2015 16:30)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffbecd_0000.png&width=200There's an escalator meltdown in the Stockholm subway, forcing people to walk. Sometimes up to 180 steps. Which is easier said than done at 8:30 in the morning. On Friday the 20th of February we decided to help men and women up the escalators together with our friends from @f4lcrossfit. #BeMoreHuman.

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Jose Cuervo: Margaritas In Space

 AMBIENT   USA    February 28, 2015 03:27 (Edited: February 27, 2015 16:27)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1f476_0000.png&width=200The people who pioneered the margarita, proudly present another margarita first. Jose Cuervo and McCann, New York launched a margarita into space.

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Bonpoint:Peekaboo

 INTERACTIVE   CHINA    February 28, 2015 03:19 (Edited: February 27, 2015 16:19)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb0021_0002.png&width=200Fred & Farid, Shanghai has designed this interactive website for French children's fashion store Bonpoint.

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The Realm System: Play The Game Better

 INTERACTIVE   AUSTRALIA    February 28, 2015 03:17 (Edited: February 27, 2015 16:17)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F6a716_0000.png&width=200A new gaming experience that is introducing resistance so that your actual strength determine the outcome of the games you play.

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Western Union: Moving Warmth Better

 AMBIENT   PERU    February 28, 2015 03:10 (Edited: February 27, 2015 16:10)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5ce8b_0000.png&width=200Waskaganish in Canada and Lampa in Peru are two communities that are thousands of miles apart but that have something in common: both struggle with very low temperatures during the winter. Together, they are the focus of a great story about unity in spite of distance, and an exchange of knowledge that aims to overcome problems caused by the most extreme weather to create a better quality of life.Western Union Peru, together with the advertising agency FCB Mayo, developed "Moving Warmth for Better," to find practical solutions to a real problem.

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ESPN: It's Not Crazy It's Sports

 TV   USA    February 28, 2015 03:05 (Edited: February 27, 2015 16:05)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff6271_0001.png&width=200Acclaimed director, Errol Morris, investigates the the world’s most prolific streaker, Ty Cobb’s dentures, the Charlotte Electric Football League, Michael Jordan’s stolen jersey, California Chrome, the man inside Mr. Met, and other things that can only happen in sports. 6 Short Films premiere Sunday, March 1st at 9pm EST on ESPN. Agency: Wieden & Kennedy New York.

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Nissan X Trail : Xtreme Pizza Delivery

 AMBIENT   JAPAN    February 28, 2015 03:00 (Edited: February 27, 2015 16:00)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1176f_0000.png&width=200Following the success of the ‘Xtreme Pizza Delivery Service’ campaign last year, Nissan has once again joined forces with PIZZA-LA, Japan's largest pizza chain, to re-launch the service, this time catering to winter sports fans. TBWAHAKUHODO helped Nissan recruit the world’s top snowboarders and winter athletes as delivery crew, offering wages of 500,000 yen per day.

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Mettre Hot Ketchup: Buns On The Beach

 PRINT   BRASIL    February 28, 2015 02:28 (Edited: February 27, 2015 15:28)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FFeb%2Ftn_68882_MetreBeach2400px.jpeg&width=200Campaign created by CCZ/WOW Brasil to publicize the Hot Ketchup

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Vermax: Too Comfortable

 PRINT   ARGENTINA    February 28, 2015 02:20 (Edited: February 27, 2015 15:20)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FFeb%2Ftn_68879_VETOQUINOL_VERMAX_FINAL_EN-01.jpg&width=200Keep the parasites at bay says Les Argentins, Buenos Aires

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Toyota Yaris: Made In France

 TV   FRANCE    February 28, 2015 02:17 (Edited: February 27, 2015 15:17)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F194f0_0004.png&width=200The new TV spot from Saatchi & Saatchi + Duke takes us backstage at the Toyota factory in Valenciennes, France and shows a production line in action. The natural sound of the machinery and employees at work slowly build throughout the film to build an unusual version of the French national anthem, The Marseillaise. Toyota France employees 4000 people with a daily production of 1000 vehicles and the factory in Valenciennes is a true pillar of the industrial community.

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National Advertising Challenge Too Many Briefs

 WEB FILM   CANADA    February 28, 2015 02:13 (Edited: February 27, 2015 15:13)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3ee95_0000.png&width=200A new campaign has launched just in time for the National Advertising Challenge (NAC) to issue its annual creative briefs to Canada’s advertising community. Nine briefs have been issued, sponsored by Canadian marketers looking for solutions across nine categories (Big Ideas, Campaign, Student, Print, OOH, Wild Card, Not for Profit, Media Innovation, and Digital). Agency: Zulu Alpha Kilo, Toronto

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Vodafone Warriors: Nation of Warriors

 TV & PRINT   NEW ZEALAND    February 27, 2015 21:41 (Edited: February 27, 2015 10:41)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcd38a_0000.png&width=200Special Group and the Vodafone Warriors unveil a brand new campaign to ignite the pride in a nation of loyal followers.

The concept "We are all warriors" unites the nation with the team, one tribe taking on the 15 Australian teams that make up the NRL Premiership. The 45" television commercial stars no actors – just season members, the players themselves, and cameos from Ladi6 and Sid Diamond.

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Volvo: The Patrol

 WEB FILM   AUSTRALIA    February 27, 2015 20:54 (Edited: February 27, 2015 09:54)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fda27a_0004.png&width=200Now that Wilson Security has joined the Volvo V8 Polestar Racing team as major sponsors for the 2015 V8 racing season, Volvo driver, Scott McLaughlin, took the opportunity to see what it would be like to go on patrol for his first shift as a security guard.Agency: Grey Sydney

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Living On Love

 TV   USA    February 27, 2015 20:50 (Edited: February 27, 2015 09:50)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F40402_0001.png&width=200The spot promotes the Broadway debut of LIVING ON LOVE at the Longacre Theatre. The creative team used photography shot for the key art to make an animated flip book type animation for the commercial. The aim is to give the audience a hint at the world and story of the play. Agency: AKA, New York

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NAPA: Know How Merchandising

 TV   USA    February 27, 2015 20:47 (Edited: February 27, 2015 09:47)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/3c1c1_0001.png&width=200The latest spot from NAPA highlighting their NASCAR driver Chase Elliott and Dale Earnhardt Jr., features an overzealous pitchman trying to get Chase to bite on all kinds of misguided merchandising gags. Chase is not thrilled with any of them, but his friend and mentor Dale Jr. can’t love them more.Agency VML

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Union Station Kansas City: The Monument Comes Alive

 AMBIENT   USA    February 27, 2015 20:44 (Edited: February 27, 2015 09:44)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffa4ef_0000.png&width=200Union Station's Beaux-Arts facade was transformed into a canvas for a 3D projection mapping video that was the centerpiece for the iconic Kansas City building's centennial celebration,entitled, 'The Monument Comes Alive.' Bazillion Pictures created the 3D animation, visual effects and motion graphics for the project, and crafted the multitude of digital assets into a spectacle of imagery, color and light that tells the story of this architectural landmark and how it adapted and persevered through a tumultuous century. Agency: Quixotic

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Sangue Corinthiano: Elias

 TV & PRINT   BRASIL    February 27, 2015 20:37 (Edited: February 27, 2015 09:37)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2015/Feb/tn_68873_elias.jpg&width=200To invite Corinthians soccer team supporters to donate blood, we've created a new blood type: Agency Publicis Brasil

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ATT: Spread The Word

 TV   USA    February 27, 2015 20:24 (Edited: February 27, 2015 09:24)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd56f4.png&width=200The elaborate tale came out of BBDO New York, shot on location in LA and Dallas by DOP Mauro Fiore and produced through Bob Industries. The ad shows two AT&T employees 'Spreading the Word' about the new fastest internet in the nation.

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Samsung Hearing Aids: Hearing Hands

 WEB FILM   TURKEY    February 26, 2015 21:18 (Edited: February 26, 2015 10:18)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fc723f_0003.png&width=200A web film from Leo Burnett Istanbul for Samsung Hearing Aids

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NRL Telstra Premiership

 TV   AUSTRALIA    February 26, 2015 21:11 (Edited: February 26, 2015 10:11)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F41058_0004.png&width=200MJW, Sydney spot for the commencement of the NRL Rugby League season

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Gull Biofuel: Made By Cows

 OUTDOOR   NEW ZEALAND    February 26, 2015 21:04 (Edited: February 26, 2015 10:04)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F261d8.png&width=200Splore Festival 2015 was powered by Gull, the only fuel company in New Zealand that produces biofuel an eco-friendly fuel alternative made with dairy waste. In other words, cows. Trouble was, few New Zealanders knew about biofuel, let alone how it was made. At the gates of the festival, we set up a billboard completely constructed from hay, then printed messaging in non-toxic vegetable dye. Over the course of the opening day a herd of hungry cows ate our billboard, demonstrating in an eco-friendly way exactly where biofuel comes from. Agency: Contagion

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Faber Castell Crayons: Dali

 PRINT   CHILE    February 26, 2015 21:01 (Edited: February 26, 2015 10:01)
http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2015/Feb/tn_68862_DALI.jpg&width=200Inbrax, Santiago print for Faber Castell Crayons features some famous artists

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Axis: A World Of Possibilties

 WEB FILM   USA    February 26, 2015 20:55 (Edited: February 26, 2015 09:55)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fe6b60_0004.png&width=200Agency: Minute created this web film for Axis Space CoWorking

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Australian Unity Health Insurance: Your Body

 TV   AUSTRALIA    February 26, 2015 03:26 (Edited: February 25, 2015 16:26)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2a621.png&width=200Directed by Photoplay's Husein Alicajic, this campaign from Spinach, Melbourne presents an edgy new direction for the Australian Unity brand whilst highlighting that their customers have the freedom to choose their own individual health providers. The TV campaign creates a match cutting narrative underscored by a driving, energetic track, to tell the story of several different people unified in their commitment to training and pushing their body further from dawn to dusk.

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Williams Bred For Taste by Cripps: Full Story

 TV   AUSTRALIA    February 26, 2015 03:23 (Edited: February 25, 2015 16:23)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fa5f23_0003.png&width=200William’s is the latest offering by Tasmanian bread company Cripps Nubake, into the local premium bread market. Its packaging sees a mysterious fellow wandering through Tasmanian landscapes, referencing quality home-grown ingredients and bright colours of the seasons. Southern Cross Austereo produced the TVC, celebrating the legacy of the company’s founder, ex-convict William Cripps, and his wife Eliza. To accompany in-store launches, the 90sec spot (& 30sec cut-downs) rolled out this week in Tasmania.

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Mike's Hard Lemonade: Quality

 TV   USA    February 26, 2015 03:14 (Edited: February 25, 2015 16:14)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F76244.png&width=200Erin Sarofsky and her team were commissioned by fellow Chicago-based company Mike's Hard Lemonade Co. and creative agency TRISECT to create an innovative video piece featuring an illustrated world where the essential qualities and the history of mike's shine. The spot entitled "The mike's Quality" recently launched on the brand's YouTube channel as a precursor to the 2015 summer campaign.

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Loto: Out Of Office

 TV   USA    February 26, 2015 01:06 (Edited: February 25, 2015 14:06)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5617c_0003.png&width=200LOTO FD''s most recognisable game brand are launching a new video ad campaign, bringing a breath of fresh air to the draw with its agency BETC.

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McDonald's:Ingredients

 TV   USA    February 25, 2015 01:30 (Edited: February 24, 2015 14:30)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/de940_0000.png&width=200"Ingredients," part of McDonald's "A Little More Lovin Can Change a Lot" campaign, is a unique spot for the Big Mac, using minimalism to demonstrate how massive and important the Big Mac really is. Some things are so iconic that they simply need nothing else to be described. By comparing the "ingredients" of iconic films and the Big Mac, Leo Burnett created an interactive commercial that creates a game for the audience.

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Three Ireland: All It Takes Is Everything

 TV   IRELAND    February 25, 2015 01:25 (Edited: February 24, 2015 14:25)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff33e9.png&width=200To play for Ireland 'All it takes is everything'. This commercial for Three Ireland explores the physical and psychological obstacles Irish players have to overcome to play for their country

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Burt's Bees : Delight Up Your Lips

 INTERACTIVE   USA    February 25, 2015 01:17 (Edited: February 24, 2015 14:17)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FFeb%2Ftn_68837_BldBBMirrorsme1IntroArtSocial.jpg&width=200To highlight the breadth of its lip color products, Burt's Bees enlisted Instagram "photo-doodle" artist @mirrorsme to create 8 images incorporating those products and tied, in most cases, to relevant holidays, events and seasonal trends. For the February 10 intro, Helene is surrounded by nature's butterflies and bees, attracted to Burt's Bees Tinted Lip Balm; for Valentine's Day and for the Academy Awards, offstage hair and make-up artists pretty up Medahl as she puckers and paints her lips in Napa Vineyard Lip Crayon. Agency: Baldwin&, USA

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A1A1A1: Real Booty Music

 INTERACTIVE   DENMARK    February 25, 2015 01:12 (Edited: February 24, 2015 14:12)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fd1045.png&width=200The idea behind the project was to provide AIAIAI headphone-users and other music lovers with new music. Moreover, we wanted to do this in an unusual way. So the DJ Branko and creative technologist Owow turns booty-shaking into a new track, available for free download. Essentially music made by the booty for the booty.

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Born Free Foundation: Don't Wait 'Till The Last One

 POSTERS   UK    February 25, 2015 01:09 (Edited: February 24, 2015 14:09)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FFeb%2Ftn_68832_born_free_Elephant_48.jpg&width=200Wildlife charity Born Free Foundation has teamed up with award-winning photographer George Logan, creative agency WCRS and media owner Outdoor Plus to launch a new campaign highlighting the alarming rate at which Africas wildlife is disappearing. The campaign prompts people to take action before it’s too late by drawing attention to the futility of saving the last lion, rhino or elephant on Earth.

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UniPin: The Big Ones

 PRINT   IRELAND    February 25, 2015 01:04 (Edited: February 24, 2015 14:04)
http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FFeb%2Ftn_68843_Uni_pin_final_a4_submit.jpg&width=200The really big creative ideas in history started as sketches on paper, on napkins, on cigarette packets. Paper and pen is still the tried and tested way to thrash out ideas. The computer screen can be anathema to experimentation, so UniPin are seen here playfully leading the charge back to the sketchbook. Agency: Target McConnells, Dublin

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McDonald's: Old MacDonald New MacDonald

 WEB FILM & PRINT   USA    February 25, 2015 00:53 (Edited: February 24, 2015 13:53)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/d54e9.png&width=200Only Organic released a new video today that reinterprets the American folksong "Old MacDonald" to contrast the real cost of conventional, chemical-intensive agriculture with the benefits of organic farming.The video, "New MacDonald," produced by the Tennessee-based creative agency Humanaut, features school children performing an updated rendition of the timeless classic.

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Westjet: Josh

 WEB FILM   CANADA    February 25, 2015 00:43 (Edited: February 24, 2015 13:43)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F53399.png&width=200WestJet has a rich history in Canada of going above and beyond. It is a company made up of not employees, but owners, almost 9000 of them. And owners care. They strive to make air travel friendlier, happier, smoother, more enjoyable and more accessible. It is how WestJetters are wired. We wanted to share stories of others who feel the same way. Who inspire us. Because we wholeheartedly believe that caring makes a world of difference.Agency: Publicis Toronto

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ICC Cricket World Cup 2015: #Won't Give It Back

 TV   INDIA    February 24, 2015 19:26 (Edited: February 24, 2015 08:26)
http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb5510.png&width=200India won the last cricket world cup in 2011 and they aren't going to give the cup back without a fight. The 2015 ICC Cricket World Cup takes place in Australia & New Zealand over February and March. Agency: Lowe & Partners, Mumbai.

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GLAAD + GMHC: Celibacy Challenge

 TV   USA    February 24, 2015 19:25 (Edited: February 24, 2015 08:25)
http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/97870.png&width=200Alan Cumming stars in GLAAD and GMHC campaign about FDA's blood donor policy - #CelibacyChallenge calls on the FDA to screen ALL donors based on risk, not sexual orientation or gender identity.

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Guest Judge: Nick Worthington, creative chairman, Colenso BBDO

 GUEST JUDGE /BEST AD OF THE WEEK    February 24, 2015 01:06 (Edited: February 23, 2015 14:06)
http://www.bestadsontv.com/news/upload/Nick W_1.jpg
This week's guest judge is Nick Worthington, creative chairman, Colenso BBDO, Auckland, New Zealand.

Sexy Delights for LastMinute.com gets my vote. Maybe I'm missing Europe, maybe I'm not getting enough cultural integration, whatever, this cheeky spot, timed for Valentine's Day's spontaneous lovers is a cultural and suggestive romp through Europe's top travel destinations.

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