Seen and notedSupermanco: IlovecoloredpeopleTerra Zoo: Bone
Quadrante Brasil shows us how easy it is to buy online a Terra Zoo
VIEW THE BONE SPOT VIEW THE COLLAR SPOT VIEW THE FOOD SPOT VIEW THE PAW AD Baby Town: I Choose
The purchase of a crib usually takes a lot of time and thought, as well as more than one visit to the store and those of the competition. I Choose worked as a shopping trigger, making the purchase of a crib an impulsive one as well as an emotional experience. Agency: Sparkling, Mexico
VIEW OUTDOOR Art Series Hotels: Reverse Reviews
Guests review hotels, but what if hotels reviewed guests? The Art Series Hotel Group have turned the tables with their Reverse Reviews promotion. Agency cummins&partners Australia
VIEW OUTDOOR McDonald's: Play With Me
For McDonald's, children's day is a very special date. That's why we wanted to do something that children always do: play. That day our consumers placed their orders as normal but, when they had to pay we invited them to play "rock, paper, scissor". If they won, their order was free.
VIEW OUTDOOR Western Cape Government: See Our Children
Y&R South Africa helped the Western Cape Government reduce children's road deaths with this plan
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Hyundai rear view cameras get a print campaign fro Innocean/ Z+ Brasil
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In the buildup to the 2015 GAA Championship, Chemistry produced a series of ads for the Irish Examiner's GAA coverage. Each writer featured is a legendary former player and/or manager in Gaelic football or Hurling.
VIEW THE DONAL AD VIEW THE DARA AD VIEW THE ANTHONY AD LED Mechatronic School: Be The Father Of A RobotChaav Stop Acid Attacks: Donate A Face
Acid attacks on women are an unfortunate reality in India. There are no campaigns that spread awareness of the plight of the survivors after the heinous crime and the dire need of money most of them have. Cheil India planned a social media activity that could be pervasive, cheap and most importantly, fast. Targeted at netziens we asked them to give up their self indulgent act of selfies.
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iStock by Getty Images unveils blockbuster campaign demonstrating the power of video New campaign created by AlmapBBDO Brasil showcases the extraordinary impact of video, available at an affordable price
VIEW THE TWISTER SPOT VIEW THE SPACE SPOT VIEW THE SNOW SPOT AEG Powertools: Made Of Power
Fenton Stephens and AEG Powertools have delivered a follow up to 2014's 'Unexpected Power' campaign. After successfully raising the brand's profile on worksites across the country, the power of AEG's tools could no longer be considered as 'unexpected'.
In 2015, AEG Powertools are 'Made Of Power'. VIEW THE SPOT LISTEN TO THE SPOT Delizio Coffee: Picky People
The NBA has premiered a new ad created by Translation, "The Greatest Endings," paying tribute to extraordinary, awe-inspiring Finals moments in league history. The nostalgic spot features archival imagery from more than a dozen extraordinary Finals moments as Oscar winner, musician, and actor Common narrates the league's legacy of unforgettable games. Directed by Academy Award-winning director Kathryn Bigelow, the spot is the fourth installment of the league's "Lessons in Storytelling" campaign.
VIEW THE SPOT ING Insurance: EwaNN
A pan-European campaign from Khanna Reidinga to announce that International ING Insurance business will be rebranded to NN or Nationale-Nederlanden, and ING Investment Management will become NN Investment Partners. We had Ewan McGregor change his name in English, Romanian, Greek, Bulgarian, Hungarian Magyar, Czech and Slovak to show the world ING's name change to NN.
VIEW THE EWANN SPOT VIEW THE 7 LANGUAGES SPOT VIEW THE MATTER SPOT
JWT Singapore has turned Grizzler into a canine photographer with Nikonâs help. With a device developed to turn emotions into photographs, see how they managed to capture how one dog perceives the world by using his heart rate as a trigger for the camera.
VIEW THE SPOT Breast Cancer Care WA: Get hands on
Get hands on. A hooter of a campaign from The Brand Agency, Perth and Eardrum. When it comes to breasts, there are some words that women just donât want to hear. The campaign features a series of candid conversations that juxtapose everyday Australian vernacular about breasts with more serious descriptors. With an equal mix of humour and pathos, the campaign encourages women to get hands on with their breasts.
PLAY THE FIRST SPOT PLAY THE SECOND SPOT PLAY THE THIRD SPOT
This is parenting. It's about taking a chance, living unscripted, admitting uncertainty along the way. It's complex, but that's the best part. Why put a filter on it? Because life unfiltered is full of amazing.
VIEW THE SPOT Carls Jr & Hardees: Most American Thing Ever
How does Carl's Jr./Hardeeâs celebrate the release of their Most American Thickburger, an over-the-top celebration of American picnic food? With the 'Most American Thing Ever', a new spot produced by 72andSunny that goes over the top in patriotism. Not to be outdone by the burger itself
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Pilgrims Choice is launching a groundbreaking new TV ad that will use a soundtrack specially chosen for it by the British public. The new Pilgrims Choice 'Choose a Choon' campaign, created by Karmarama, invites viewers to choose from eight different tracks for the TV ad.
VIEW THE SPOT Brazilian Symphony Orchestra: Class Of Classics
Using technology and cartoons, Artplan Brasil showed children that classical music is already part of their lives.
VIEW THE CONCEPT Eskinol: Wattpad
Unilever Philippines partnered with Wattpad, an online publishing platform with 30 million readers worldwide and 5 million readers in the Philippines. Through Wattpad, Unilever brand Eskinol published a hit online novel for teens that broke records in both sales and consumer engagement. This pioneering project helped Eskinol, a 70-year old facial cleanser for teens, connect with its market in a fresh and engaging way.Agency: Lowe, Philippines
VIEW THE CONCEPT Vauxhall Adam: Everyones An Original
Outdoor & press campaign from McCann Birmingham for Vauxhall Adam, now live across the UK
VIEW FIRST OUTDOOR VIEW SECOND OUTDOOR VIEW THIRD OUTDOOR Frontline: Fight Like A Little Green Man
Dogs can't fight off fleas and ticks by themselves. But in FRONTLINE Plus' "Fight Like a Little Green Man," the Nice Shoes Creative Studio partnered with Saatchi & Saatchi Wellness
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IKEA, the leading home furnishing company, unveils today the first of two short content films exploring the insight based on the "Thereâs No Bed Like Home" campaign, currently being re-aired. The first film follows the life of Dr. Rob Conway an expedition medic who travels to in the Greenland Ice Cap. The second documentary, to be launched on Friday, follows the journey of eight months of life on the road for The Wonder Circus. The films were created by Mother, London with Knucklehead and will launch through IKEA's Facebook, YouTube and Instagram accounts.
VIEW THE DR ROB SPOT VIEW THE WONDER SPOT Israel Cancer Association: Cancer In A Box
Tanning beds are at least as dangerous as exposure to the sun. Print from Gitam BBDO,Tel Aviv
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Alzheimer's disease affects millions of people. Actually, not only the ones who have it, but the ones surrounding them as well. Alzheimer is suffered by the people whose memories slip away, and by the people who gets erased from these memories. The spot invites people to reflect on this issue, because the center works hard in helping patients as well as their families.Agency: Grey Mexico
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BBDO Dusseldorf creates a new print campaign for the dog food brand Pedigree, a subsidiary of the Mars Group, to draw attention to the adoption of dogs from animal homes. Therefore BBDO and Pedigree turn the tables: instead of "Missing Dog" notices, the new "Lost" signs are targeted at people because having a dog as a loyal companion could really benefit them.
VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD Vida Feliz Institute: Lend Your VoiceChampix; Smoking Costs
The costs of smoking in real terms in a campaign from bcg2 for Champix a prescription medicine that helps adults stop smoking.
VIEW OUTDOOR Heel Foundation: Save The Causes
The causes of the world are in danger: feminism, education, the fight against cancer, AIDS, Ebola, obesity, child abuse, people and animal trafficking; and many more, could become hopeless causes if we do not stop climate change. One cause to save the remaining causes. Under this premise, FCB Mexico and the Heel Foundation, have launched a digital campaign to present the Foundation, its work and initiatives that range from cleaning ocean shorelines to photo exhibits to raise people awareness.
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DDB Argentina presents "Special Feature", an awareness film for Volkswagen that makes people think about the danger of driving under stress.
Automobile brands are well known for presenting new features all the time. In this case, Volkswagen made a clever move by presenting a feature they don't have in order to make an awareness message. VIEW THE SPOT
22 years after the huge hit "I'd Do Anything for Love (But I Won't Do That)" Meat Loaf finally gives an explanation to what "that" is. All in collaboration with Swedish St1 a chain of unmanned gas stations and agency Garbergs
VIEW THE SPOT Care Australia: Care Package Of Thanks
The 2004 Boxing Day Tsunami ravaged 14 countries and is recognised as one of the worst natural disasters on record. Generous donations from Australians helped deliver 'Care Packages' of aid to over a million survivors. Our problem: people don't know where their donation dollars go. Agency: cummins&partners Australia
VIEW THE CONCEPT Tattoo Art Magazine: The Skin Book
LewLaraTBWA, Sao Paulo and Tattoo Art Magazine have designed a book made out of synthetic skin that recreates a part of the body so that tattoo artists can practice and create a portfolio.
VIEW OUTDOOR We Save Lives : Weed Advisor
With the legalization of marijuana on the rise in the United States (23 states and Washington, DC have all legalized it in some form or another), there is a need to educate legal consumers of the product on the hazards of driving while under its influence. To address this issue, Bravo/Y&R recently created Weed Advisor Rolling Papers, for We Save Lives, a highway safety advocacy organization (led by MADD founder Candace Lightner) that educates the public about drunk, drugged and distracted driving. Weed Advisor Rolling Papers are made of regular smoking paper with a non-toxic printed design.
VIEW OUTDOOR FAADA: The Most Savage Casting
We made a real casting of children between 3 and 5 years for a supposed TV ad . The children had to imitate various wildlife. After we interviewed the parents and explained the conditions in which their children would work during filming. Hunger, stress, thirst, separation of mothers, electrical shocks, amputations, among others. The campaign from Contrapunto BBDO Madrid ends with the slogan : It's true. It's cruel. These are the conditions which wild animals used in advertising, TV and cinema, undergo.
VIEW OUTDOOR Hungry Man: Hunger Packaging
A series of posters from Borghi/Lowe, Sao Paulo that are big food packaging mock-ups, such as pizza boxes, fruit crates and foil trays. All of them handcrafted with the packagings' original materials: wood, cardboard, aluminum and paper. The long copies tell stories that have hunger as its main subject, showing that Hungry Man is a production company hungry for new work, jobs and productions.
VIEW PIZZA OUTDOOR VIEW FRUIT OUTDOOR VIEW FOIL OUTDOOR Nivea; The Undersea Billboard
FCB, Hamburg has created this "Undersea Billboard" to promote Nivea and remind tourists in the water to use sunscreen.
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