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Seen and noted

St George: Power of Thumbs - Cardless Cash

 INTEGRATED   AUSTRALIA    September 01, 2015 08:34 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9c1b8_0000.png&width=200In this St. George Bank content campaign via Saatchi & Saatchi Sydney, the spotlight shines on a digit that has too long been in the shadows; finally giving the oft overlooked thumb its due. 'Power of Thumbs' is a campaign for St. George Bank's new everyday banking app that gives customers unprecedented control of their financial life, right from the palm of their hand (or thumb). The campaign consists of five films that star real thumbs in a world of miniature sets. The content campaign is being delivered online, socially and on phones.

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Guest Judge: Graham Lang, CCO, Y&R, South Africa + Africa

 GUEST JUDGE /BEST AD OF THE WEEK   WORLDWIDE    August 31, 2015 15:32 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/upload/Graham.jpg
This week's guest judge is Graham Lang, chief creative officer, Y&R South Africa and Africa.

The overall standard this week was pretty good but there were two standout pieces. The first is Dismaland by Banksy. A wonderfully executed satirical film, which has so many gems that it makes you want to watch it over and over again.

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LG: Forrest Gump

 OUTDOOR   BRASIL    August 29, 2015 14:32 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2015/Aug/tn_73542_72904_7_AF_LG_ULTRA_HD_4K_ENG_60x40-2.jpg&width=200Y&R Sao Paulo reproduced remarkable scenes of famous movies using the 8bits style to promote LG Ultra HD 4K TV. As a result, we've got and old visual effect which proved our point: the way people watch movies has become outdated.

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Acephalus Humanus

 PRINT   BRASIL    August 29, 2015 14:26 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FAug%2Ftn_73550_72904_7_AF_OFB_Fundo_Mar_ENG_60x40-1.jpg&width=200The idea from Y&R Sao Paulo goes opposite from the logic of wildlife preservation campaigns. It invites the society to collaborate to the extinction of a particular species: human beings who harm nature.

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Golf GT: Razor Sharp Handling

 PRINT   SOUTH AFRICA    August 29, 2015 12:37 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FAug%2Ftn_73541_GTI+Performance+Pack+-+Razor+Sharp.jpg&width=200Print ad from Ogilvy & Mather Cape Town to dramatise the excellent handling capabilities of the new Golf GTI Performance Pack.

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Parana Health Department: When Smoking Does Not Kill

 WEB FILM   BRASIL    August 29, 2015 12:34 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fee78f.png&width=200A true and touching story of ex-smokers who live with the consequences of the addiction.Agency:OpusMultipla

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Yalumba : One Family Many Stories

 TV   AUSTRALIA    August 28, 2015 14:51 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/d1852_0001.png&width=200Every family has stories well told and little known, ones you share and ones you probably shouldn't. At Yalumba we’re no different. We cherish our stories and invite you to get to know the stories behind these two charismatic characters, Patchwork and The Scribbler.Agency: kwp! Australia

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Castrol: Drive On

 INTERACTIVE   VIETNAM    August 28, 2015 14:41 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F01cbc.png&width=200The vietnamese truck driver is a rolling stone. Always on the road, always short on time and attention. So, how do we reach an unstill target audience? More importantly, how do we earn his trust?We created a community for the lonely, always on-the-road trucker. Through the Castrol app, we were able to gather details that helped us take care of both the driver and his truck.
This allowed us to build direct relations with him and introduce ‘empathy’ to a very functional category. Agency: Lowe Vietnam

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Grolsch: The Youtube Syntesizer

 INTERACTIVE   ROMANIA    August 28, 2015 14:34 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F00cc4_0000.png&width=200Grolsch is the proud sponsor of creative people everywhere. We reinvented the simple youtube video, with no programming, transforming it into a digital synthesizer using only the "jump to" function of youtube and some very, very clever editing. Thus proving our mantra that applied creativity can change everything you put your mind to, and giving our consumers an awesome new tool to play with and create with. A youtube innovation with zero costs, only creativity. Agency Kubis , Bucharest

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Heineken: It's Your Call

 AMBIENT TV   IRELAND    August 28, 2015 14:22 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/a1c6a_0000.png&width=200Heineken and creative agency Rothco, Dublin shows you what happens when you take one of rugby’s biggest legends and hide him inside a prize machine in a Dublin pub.

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Vebu: Pig Cake

 PRINT   GERMANY    August 28, 2015 14:20 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FAug%2Ftn_73534_VeBu_1.jpg&width=200The German Vegetarian Union (VEBU) with the skill of Jung von Matt/Spree fights against the use of animal gelantin.

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Ayo Fitness Club : Lighter

 PRINT   BRASIL    August 28, 2015 14:14 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FAug%2Ftn_73516_lighter1.jpg&width=200Smoking risks the most valuable things you have. Agency: Delantero, Brasil.

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American EHR: Grenade

 PRINT   CANADA    August 28, 2015 14:11 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FAug%2Ftn_73508_health-alerts-grenade.jpg&width=200It is projected that a coordinated outbreak prevention strategy can help save tens of thousands of lives annually. The U.S. Centers for Disease Control and Prevention reported that by preventing infections from antibiotic-resistant germs through more efficient coordination among healthcare facilities and public health departments, as much as 80 percent of infections could be prevented in the next five years.Agency: Hot Tomali, Vancouver

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MiWadi: Splash Of Imagination

 TV   IRELAND    August 28, 2015 14:06 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F3b3ae.png&width=200MiWadi's first TV ad in 5 years takes us on a breath-taking trip through the imaginations of a group of Irish kids, as the public park around them becomes an epic adventure on the high seas.With spectacular computer animation and delightful emotional performances from a talented young cast, this 30 second spot brings a sense of MiWadi magic to a brand new generation.Agency Cawley Nea TBWA Dublin

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Adidas: Unfollow Messi

 TV   UK    August 28, 2015 13:58 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ff89d2_0002.png&width=200No one ever created anything new by trying to be someone else. Leo Messi, the greatest player in the history of football, challenges you to make your own path and unfollow him in pursuit of creating your own game. Agency: 72andSunny, London.

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Banksy : Dismaland

 TV   UK    August 28, 2015 13:54 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F16fd0_0000.png&width=200British graffiti artist Banksy has created "Dismaland" a Bermusement Park for families this summer.

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UHealth: Breath

 TV   USA    August 28, 2015 13:46 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F1c84b_0002.png&width=200M&C Saatchi Los Angeles has launched this spot to revolutionize health care with UHealth.

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Ford : Paintball

 TV   ARGENTINA    August 28, 2015 09:27 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5be6c_0000.png&width=200Blue Hive, Buenos Aires has released this campaign for Ford to showcase it's new technology.

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BT: Artificially Intelligent Poster

 WEB FILM   UK    August 28, 2015 09:18 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9baaa_0000.png&width=200The world’s first poster created by M&C Saatchi London that evolves and generates new, unique adverts based on how much attention it attracts.

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Bowers Wilkins: Field Experiment

 AMBIENT TV   UK    August 28, 2015 09:13 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fcabf4_0003.png&width=200The first in a series of field experiments that will explore the premise of sound fidelity in new and interesting ways, 'Field Experiment No.1: Bees' puts the Bowers & Wilkins T7, a portable Bluetooth speaker to the test. Recording and reproducing the sound of the honeybee, will these noble and important flying creatures engage with the speaker if it enters their natural habitat.

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Burger King : McWhopper

 INTEGRATED   NEW ZEALAND    August 28, 2015 09:07 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/3db02_0000.png&width=200In honor of Peace Day, September 21st, Burger King is inviting McDonald's to team up to create the McWhopper a burger built for world peace. If they say yes, we'll mark this 'burger wars' ceasefire with a one day pop-up McWhopper shop in Atlanta on Peace Day, halfway between our two headquarters. Agency: Y&R New Zealand

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Life Private Label: The Blind Brushing Test

 WEB FILM   ISRAEL    August 27, 2015 08:40 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5f19b_0000.png&width=200Every little girl would agree: brushing your hair can be a real nightmare.Especially when dad does it for you. Or is it Mom? Well, there is always one parent who does it better, smoother and less painfully. It's a time old theory any little girl can tell you is proven.But we decided to put it to the test anyway
and then we changed one of the variables:We introduced Super-Pharm's new Wet Brush in the equation.Now who brushes better? Mom or Dad?Agency: BBR Saatchi & Saatchi Tel Aviv

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Orangina: Cest Shook

 TV   UK    August 27, 2015 08:34 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F2f59a_0004.png&width=200Orangina returns! A Brand repositioning campaign the agency's first work for the iconic soft drink brings its French heritage and quirky nature to the fore-
Orangina, the drink from your sunshine filled holiday memories, is making a return to UK shores. Grey London has unveiled its first work for the brand since winning the business last year: a quirky brand repositioning campaign that aims to raise the cult brand’s presence and bring the drink into the premium adult market.

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Scouts: Learn It Young Remember It Forever

 TV   SOUTH AFRICA    August 27, 2015 08:30 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F0e4e6_0000.png&width=200In a collaboration with Gavin Whitfield and Not Norm agency, Velocity director Bailey delivers a breathtaking awareness campaign for SCOUTS South Africa.

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Target: Share The Force

 INTERACTIVE   USA    August 27, 2015 08:22 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5c4ab_0002.png&width=200Deutsch LA has launched this interactive Star Wars campaign for Target.

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Google: Fast Photos

 AMBIENT TV   USA    August 27, 2015 08:04 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F990de_0000.png&width=200Google Photos wanted to see how fast New Yorkers could find their photos, and the results were delicious. Those who could sort through their photos to find a randomly selected object were given a large free waffle. Agency: Deeplocal, USA.

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Mitsubishi Pajero: Pajeroism

 PRINT   ISRAEL    August 27, 2015 07:59 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http://www.bestadsontv.com/files/print/2015/Aug/tn_73499_pajeroism.jpg&width=200Print from Publicis Tel Aviv for Mitsubishi Pajero

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Splendid Chocolate: When You Grow Up You'll Get It

 TV   ISRAEL    August 27, 2015 07:55 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F203f4_0000.png&width=200Some things still belong exclusively to the realm of adults and any kiddy attempt to overstep those boundaries,is bound to expose them to some unpleasantness.
Dark chocolate is no exception. It's not made for kids! Agency: BBR Saatchi & Saatchi , Tel Aviv

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Honda : The Perfect Fit

 TV   FRANCE    August 27, 2015 07:50 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F9c827_0001.png&width=200Dynamic, versatile and surprisingly spacious. The all-new Honda HR-V has been meticulously designed to fit your lifestyle. Agency Lost Boys, Paris.

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DirecTV:Petite Randy Moss

 TV   USA    August 27, 2015 07:46 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F23d6b_0000.png&width=200With DirecTV NFL SUNDAY TICKET, Randy Moss knows he can watch every single NFL game featuring his favorite team live, each Sunday, no matter where he lives. Petite Randy Moss only has cable and can't watch his favorite team every week. Don't be like Petite Randy Moss. Agency: Grey New York.

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McCoy's: Be Bold

 TV   UK    August 27, 2015 07:42 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F10412_0000.png&width=200BMB UK has released this spot for McCoy's.

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Towards Zero : There's No One Someone Won't Miss

 TV   AUSTRALIA    August 26, 2015 13:54 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/5032e.png&width=200At the heart of Towards Zero is the belief that human health is paramount to all else. It acknowledges that, as people, we all make mistakes. However, when mistakes happen on our roads they can cost us our lives or cause serious injury. That's because our bodies aren't made to absorb the forces of high impact speeds.Agency: Clemenger BBDO, Melbourne

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Organix: Dogs Can't Read

 TV   USA    August 26, 2015 13:51 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Fb0d93_0000.png&width=200Tongue-in-cheek science reminds "organically informed" consumers of what they already know, namely that their dog can't read, so it's up to them to think carefully about what their pet gets to eat. The spot is tagged "They can't read ingredients. You can," and a voice-over at its end concludes, "America's number one organic pet food. Organix. Let's do better."Agency: TDA Boulder

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Bose: Real 3D Experience

 POSTERS   TURKEY    August 26, 2015 13:43 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=http%3A%2F%2Fwww.bestadsontv.com%2Ffiles%2Fprint%2F2015%2FAug%2Ftn_73476___BOSE_SAMARA.jpg&width=200Posters from DDB Istanbul for Bose

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Kohler: Irreconcilable Differences

 TV   INDIA    August 26, 2015 13:39 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/d71ad_0000.png&width=200Irreconcilable Differences Kohler's new marketing campaign
conceptualized by O&M Advertising Gurgaon.

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Yaskawa: The Bushido Project

 WEB FILM   JAPAN    August 26, 2015 13:36 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F90f80.png&width=200Yaskawa Electric Corporation conveys to the world the "manufacturing spirit" inherited continuously in itself to mark its 100th anniversary of foundation.
In "YASKAWA BUSHIDO PROJECT",Dentsu Tokyo reproduced Machii's swordplay with MOTOMAN-MH24, while challenging the industrial robot's performance limitations

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Ikea: Kitchen Concert

 TV   SWITZERLAND    August 25, 2015 15:48 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2Ffa50c_0000.png&width=200Using IKEA's kitchen products Wirz Werbung, Zürich has created the "Kitchen Concert."

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Smash : The Chocolate Wall

 TV   NORWAY    August 25, 2015 15:46 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3://bestadsontv.com/thumbs/0c73a_0003.png&width=200It's impossible to have just one Smash. Agency: Saatchi & Saatchi, Norway.

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Richelieu: The Chase

 TV   SOUTH AFRICA    August 25, 2015 15:43 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F5838b_0004.png&width=200FCB Cape Town has launched this spot for Richelieu.

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Audi : Plugging In

 WEB FILM   USA    August 25, 2015 15:39 (Edited: February 17, 2023 05:19)
https://www.bestadsontv.com/news/http://www.bestadsontv.com/includes/image.php?image=s3%3A%2F%2Fbestadsontv.com%2Fthumbs%2F70a97_0000.png&width=200Bob Dylan plugged in his electric guitar on stage at the 1965 Newport Folk Festival and everything we knew about music changed. Spurred by the 50th anniversary of this iconic moment, we take a look at what 'plugging in' means to musicians and audiences and how technology is changing the music we listen to. Weighing in on the topic are artists including Jim James, Courtney Barnett, Colin Meloy, Bethany Cosentino, John McCauley, as well as historic perspectives from George Wein, Bill Hanley and more. Agency: PMK•BNC/Vowel.

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