 |
Seen and noted
 This campaign is representative of how culture is evolving as we speak. Calvin Klein is bringing together a diverse mix of provocateurs with a unique collective of visual artists to create content that sparks and drives cultural conversationVIEW THE SPOT  Make Valentine's Day more Memorable with Durex Play Pleasure Gels. Isobar Canada says cut the cliches and give your partner something they'll really want to unwrap and play with.VIEW THE SPOT  BBDO New York has created this Snicker teaser spot titled "Happy Birthday" for Super Bowl 50.VIEW THE SPOT  On 11 January 2016, D&AD Pencils simultaneously started disappearing around the world. Revealed to have been a clever stunt thought up by Lucky Generals and D&AD, they have created and released a behind the scenes film that shows how it was all orchestrated. VIEW THE SPOT Barbie: The Evolution Of Barbie Imagination comes in all shapes and sizes. Thatâs why the world of Barbie is evolving. See the inspiration behind the new dolls and meet the team that made it possible. Agency: BBDO San Francisco.VIEW OUTDOOR McDonald's: McCharging To launch the new phone charging service in McDonald's restaurants Leo Burnett London created an animated graphic that not only represented the charging of battery, but that is also instantly recognisable as a McDonald's message.VIEW OUTDOOR L'Oreal: Black Opium Nuit Blanche Following the successful launch of the women's perfume Black Opium, BETC Luxe and BETC POP are now bringing out Black Opium Nuit Blanche , a unique second screen experience. Targeting an audience of women between 15-25 years of age, the second screen technology allows the user to connect 2 devices and join YSL Black Opium muse Edie Campbell in a night out, directed by the young talent Louis de Caunes.VIEW THE CONCEPT  Disque Denuncia is the most popular violence hotline in Brazil.Work from Agencia 3, Brasil VIEW THE FIRST AD VIEW THE SECOND AD  M&C Saatchi has created for the Catholic Aid Agency for England and Wales (CAFOD) to address the Syrian Refugee crisis. The campaign features a number of images, taken by award-winning photographer Dario Mitidieri, emphasising the tragic loss that families have endured during the conflict.VIEW THE RAZIR AD VIEW THE ALI AD VIEW THE MAHMOUD AD Tovaritch Premium Russian Vodka:Never Drink Alone Proximity Madrid has released this print campaign for Tovaritch! Premium Russian Vodka.VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD  To mark the release of the new Diesel Black Gold Type-2614 denim range, Meri, London worked on the art direction of the campaign with photographer and director, Yvan Fabing (Louis Vuitton, Givenchy and V Magazine). Starring 'The Garden', the punk twin duo from California, the campaign plays on the energetic characteristics of the specially engineered denim with stylised shapes and playful interactions between the twins. VIEW THE MIXED SPOT VIEW THE BLACK AND WHITE SPOT VIEW THE WHITE SPOT VIEW THE BLACK SPOT Mountain Dew: Payable Pre Roll To launch Dew Gamer Hub in the Philippines, BBDO Guerrero created a pre-roll campaign with a difference. To bring people to the site a place for all the latest news and content in gaming - the agency produced a series of playable 8-bit games that enable gamers to spend more time with the brand. The three games: 'EDSA,' 'Balete Drive' and 'Intramuros' use local landmarks and feature unique Filipino characters that would be particularly relevant to local gamers such as the 'Tikbalang' (half-man, half-horse) and Manananggal (a ghoul that flies with its own wings).VIEW THE CONCEPT Hus Forbi: The Invisible Man On the 12th of January Jacob Kangholz was found dead in one of the main streets in Denmark. Hundreds of people passed him by without noticing. Jacob was homeless. And invisible. Homeless organisation HUS FORBI set out to create awareness about the heart breaking fact that people ignore the homeless. Hjaltelin Stahl, Copenhagen created a fake movie trailer, which people are more likely to watch than a film about homeless people. It ran in cinemas among other trailers. VIEW THE CONCEPT Argon Life Insurance: Simple Makes Sense Aegon Life Insurance has partnered with DDB Mudra Group to launch a new integrated campaign that focuses on simplicity and ease of buying its products. Contrary to other life insurance ads, this multimedia campaign is completely bereft of the usual play of safety, security, emotions and a better future for the insured and their dependents. VIEW THE SPOT  Together with Superculture, UNIT9 created an innovative audiovisual experience that carries the viewer through an abstract space infused with the soul and dominated by the presence of the Audemars-Piguet Roc Repeater.Agency DLKW Lowe UKVIEW THE SPOT  Now it's even more easier and faster to book your holidays through tiket.com. Tiket.com is an online services that provide hotels and airline bookings.Agency: Hakuhodo, Indonesia VIEW THE SUMO SPOT VIEW THE DANCERS SPOT VIEW THE TIGER SPOT  You don't need an excuse to shop at Harveys, when prices are this low in the sale! Agency: McCann Manchester VIEW THE SPOT Seek Profiles: Canoe Clemenger BBDO Melbourne has created a new campaign, Let Opportunity Come to You, for SEEK's profile product.Airing in both Australia and New Zealand, the campaign is a significant step in showcasing SEEK's product offering to support and partner with candidates throughout their career journey â from first job to dream job. VIEW THE SPOT Strangelove: Organic Drinks Organic soft drink and craft mixers brand StrangeLove has launched a series of print ads via Enigma, Australia.VIEW THE GINGER BEER AD VIEW THE LEMON AD VIEW THE COLA AD VIEW THE ORANGE AD VIEW THE GRAPEFRUIT AD Qantas: Qantas Safety Video Friendly Australians and stunning destinations are the stars of the new Qantas safety video that showcases Australia as an amazing place to visit.VIEW THE SPOT Budget Direct: Ride With Risky (VR) 303 MullenLowe in Sydney has created a virtual ad-within-an-ad for Budget Direct, which gives audiences the chance to ride with Captain Risky as he performs a spectacular double helix jump stunt. This VR campaign follows the recent launch of Budget Direct's 'Jumping The Double Helix Divide' TVC, which has now been reworked so viewers can experience what it's like to be a passenger in Captain Risky's car as he performs one of his infamous stunts. The latest instalment is best viewed using a Google Cardboard device, or via a 360-degree version thatâs accessible online from any browser. For iPhone users, open the link inside the YouTube app.VIEW THE VR VIDEO  There's more to a legendary city than its legends. Created by Red Tettemer O'Connell + Partners. VIEW THE SPOT Christian Soderholm: The Spotify Portfolio How do you make something original out of your portfolio of creative work? Swedish Art Director Christian Soderholm has created his portfolio on Spotify. And while we've seen portfolios been built on platforms like Facebook, YouTube and Instagram before, this is to his knowledge the first time its been done entirely on Spotify.While of course being forced to work within Spotify's limitations, Christian has tried to use it as an advantage.VIEW THE CONCEPT MasterCard: Priceless Surprises MasterCard worked with Mark Ronson to identify and surprise fans from YouTube for the "Priceless Surprise" that keeps on giving. Agency: McCann London.VIEW THE CONCEPT Alwaleed Philanthropies UNHCR: Tweet For Heat To help prevent a real crisis and save millions of lives, Alwaleed Philanthropies has joined hands with UNHCR in the Tweet for Heat initiative, where Twitter will convey the refugeesâ living conditions and voice their cries for urgent help.VIEW THE CONCEPT Coopers Beer: Shout Out How does one of Australia's most loved beer brands say Happy New Year to its drinkers? By giving them the chance to say cheers to their family and friends on a digital billboard. Coopers Shout Out let Australians book the exact location and time their personalised messages would appear on a choice of 52 outdoor sites in major cities across the country. Thousands of free, user generated Shout Outs were booked by Coopers fans, adding much cheer to New Year celebrations. Agency: kwp! Advertising, Australia.VIEW OUTDOOR Bupa Pet Insurance: Sun Rescue Dogs In the summer months and beyond, the best way to care for yourself is to be sun smart. Thatâs why the "Bupa Sun Rescue Dogs" are here to help you stay protected no matter where you are just like Bupa's Pet Insurance. Agency: Lavender, Sydney.VIEW OUTDOOR Primavera Sound: 2016 Lineup Snoop, Barcelona has created this web film to release the musical acts performing at Primavera Sound 2016.VIEW THE SPOT  This radio spot celebrates Australia's multicultural diversity and the tradition of getting together with family and friends to have a barbecue and a few beers on Australia Day. "Fair dinkum" is an Australian slang phrase meaning genuine and authentic, but when it comes to Australian made and owned Coopers beer, it's more like, "Fair dinkum." Agency kwp!, Adelaide PLAY THE SPOT Lexus: AWD Thru Recently Lexus surprised skiers at Le Massif by elevating the drive-thru experience to 2,644ft. #LexusAWDThru. Guests experienced the power of our Lexus AWD vehicles through a winterized obstacle course consisting of moguls, rolling hills and sweeping turns and were then treated to a luxury drive-thru for a truly once in a lifetime experience. Agency: DentsuBos / 360i, Canada.VIEW OUTDOOR Orbit Gum: French Our favourite dishes, they smell delicious on our plate, but not on our breath. So what can we do to get rid of that odour that's left behind? Simple, chew the gum thatâs proved to both freshen your breath and clean your teeth at the same time. Orbit. In this series of ads we demonstrate the fact that various food odours can linger on your breath by turning the plates into speech bubbles. Every time you talk, others smell it. But with Orbit it neednât be this way. Agency: DDB South Africa VIEW THE FRENCH AD VIEW THE GREEK AD VIEW THE JAPANESE AD Botaniq Vegan Vegetarian Restaurant: Broccoli Hjaltelin Stahl, Copenhagen has created this print campaign for Botaniq Vegan & Vegetarian Restaurant.VIEW THE BROCCOLI AD VIEW THE BEETROOT AD VIEW THE CARROT AD VIEW THE EGGPLANT AD  Okamoto Condoms has released this "Dinosaur Edition" spot using two Tyrannosaurus Rexes to target young people and promote wearing condoms.VIEW THE SPOT  Badger & Winters has launched it's "We Are #WomenNotObjects" campaign as they vow to stop objectifying women in ads. VIEW THE SPOT  In this U.S. Bank TV campaign via Carmichael Lynch USA people are envisions themselves in their new home and new restaurant, realizing the Power of Possible. VIEW THE NEW HOME SPOT VIEW THE RESTAURANT SPOT |
Search blogMembersPast guest reviewers
Latest news
Blog categories
Blog archives
RSS feed
advertising news |
 |
From The Union Edinburgh a spot to help fight cancer 
T.J. Miller stars in this Super Bowl spot for Shock Top. Agency: Anomaly Toronto.
Are the grey's here to stay?
Publicis Tel Viv introduces a new burger for client tivall
Kevin Spacey stars in this E-Trade spot via R/GA, New York.