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Seen and noted
 Many years before certain terms related to sustainability were used and became trendy, Volvo was already taking real actions to reduce its impact on the environment.Words like "sustainability", "corporate responsibility", "eco-friendly" were already part of the brand's culture in practice. So during Volvo's 97th anniversary celebrations around the world, we decided to showcase these milestones through a graphic campaign, showing that we were already taking action long before words. VIEW THE 3 ADS  This spot uses a musical chairs game to talk about something that is not a game. 40 children arrive to the capital to continue their medical treatment, but statistically only one of them finds a place to stay. Ronald McDonald House Charities Peru wants you to know these facts so that you can help them give more children a home.VIEW THE SPOT  Cusquena, the beer that keeps alive the ancestral Peruvian culture, bringing the richness of our historical past to the present, alongside Backus, has been developing a unique environmental project as a solution to water stress and lack of access to water increasing in communities in Peru due to global warming. VIEW THE SPOT  Tecsup, the leading technological institute in Peru, celebrates 40 years of existence and commissioned Zavalita Brand Building, awarded local independent agency, to rebrand and position the brand. As a result, the agency came up with âIt's techno, but it's not logicalâ, a campaign focused on social platforms like TikTok that questions the thoughtless use of technology as a panacea in itself, without considering its deeper and transformative meaning of the local reality.VIEW THE 3 SPOTS Ferreyros:Less Prejudices More Opportunities In the mining and construction sectors in Peru there are women who, day by day, build a more solid country, with less prejudices and greater opportunities to make a change in our society.In tribute to those women who build equality, we present the latest campaign for International Women's Day (8M) for Ferreycorp, a leading corporation in capital goods and related services, through its companies.VIEW THE 3 ADS  An English that is understood is a language that is believed when it is well applied and in the correct way. Our courses are not only accelerated, but they also make you speak relevant things fluently and be heard as you deserve. Opening doors to achieve your goals without talking nonsense.VIEW THE 2 ADS  From an early age, we possess the innate instinct to negotiate. Since childhood, when we desire something, we deploy a variety of tactics: whining, tantrums, tears, screams... we don't stop until we get what we want.At Caja Maynas, the leading financial institution in eastern Peru, we decided to take advantage of this universal insight to promote our new savings account designed for children, designed for âñañitosâ (Which is how children are called in this part of the country). VIEW THE AD  "Let conservation not be a tale" is a campaign aimed at raising awareness about forests and preventing the new forestry law, which contravenes constitutional provisions and mainly affects the biodiversity of the Amazon in Peru. Together, let's make conservation a reality!VIEW THE 2 ADS  There are women who, thanks to their âOff-Roadâ way of thinking, managed to discover places that became known worldwide. Those places turned into destinations we wouldn't know today if they hadn't dared to go off the beaten path.VIEW THE 3 ADS Proteggo; Unconditional Love BCP needed a campaign to raise awareness about the dangers of using typical passwords based on important dates such as births or weddings. These passwords are easily decipherable by criminals as they can often be found with a simple search on the web or on the social networks of the people whose cards or cell phones were stolen. VIEW THE 3 ADS  Children who suffer from bullying and those who provoke it, increase their body temperature feeling much hotter than they should. All this happens inside school classrooms. Our goal is to position Daikin as a brand concerned about the family, focused on children and the bullying they suffer at school.VIEW THE AD  The illegal wildlife trade affects over 340 species in Peru due to poaching, deforestation, pollution, livestock and agriculture, and illegal mining. On World Wildlife Day, WCBH launches an environmental awareness campaign to emphasize the importance of conserving forests to protect wildlife and our own existence.VIEW THE 4 ADS  Context/problem: In August 2019, a forest fire in the Amazon took more than a month without being put out; it seems that all the media and citizens have already forgotten about it.The animals that inhabit the Amazon cannot do anything about the problem, but we can. VIEW THE 2 ADS  There are pipes that should also disappear. That's why by 2030, Volvo will stop producing cars with exhaust pipes. This is because, by that year, all our models will be 100% electric.In this way we will contribute to reducing CO2 pollution, while calling on other industries to find sustainable solutions and reduce the negative impact on the environment.VIEW THE 3 ADS La Bendita Carpeta: Shiels Agents Against CancerCorona: Rent Your Sunset How to apply a business to Rent Your Sunset?Step 1: Go to the project's website and click on "Apply your window."Step 2: Fill out the form with your personal information. We want to know you before doing business.Step 3: Upload the best photo of your window with a sunset view. The better it looks, the more chances.Step 4: Tell us about your business. Where is it located, what type of business it is, etc. You can also include a link. VIEW THE CONCEPT  The Amazon River, Titicaca Lake, Gocta Falls: there are hundreds of natural wonders that exist in our country and throughout the planet.But have you ever stopped to think what would happen if these places ran out of water? How would our irresponsibility and carelessness affect these places?Unfortunately, we are already seeing signs of this: forest fires in Chile, loss of water levels in Peru, snowfalls that are now just memories. We cannot allow this situation to continue. The time to act is now.VIEW THE 3 ADS  The Mona Lisa, one of the most representative Italian paintings in history, has always been the subject of attacks over time. That is why, in order to take care of such an important icon of humanity, safety measures have been taken. But this is not the only Italian icon that has the protection it needs to continue to shine. We present Fiat Peru's latest campaign.VIEW THE AD  In summer, the city of Lima becomes a ghost town! The reason? Everyone takes advantage of the sun (and remote work) to move and live on the beaches in the south of Lima during the three-month-long season. That's why Solgas, the #1 domestic gas brand in Peru, has expanded its distribution network to reach all these beaches. Our mission? To communicate this in a fun and attention-grabbing way for those heading to these beaches.VIEW OUTDOOR  We all aspire to be a pro in our favorite online game. In the gaming world, where every second is crucial, fatigue emerges as a hard enemy, as challenging as the toughest in-game opponents. For those dedicating hours in pursuit of that glorious sensation of victory, feeling tired is not an option.VIEW THE 3 ADS  Electrolight, the first sports drink in Peru, has a message for every athlete. Enjoying sports only requires one thing: passion. Because when passion is present, the field or even the equipment doesn't matter. What matters is the energy you unleash, every move you make, and the competitive spirit you have.VIEW THE 2 ADS  It's a fact: Thermos invented the thermos. In 1904, the brand introduced this revolutionary product that changed the world forever. Since then, Thermos has continued to innovate in thermal products for liquids and edibles.This is why our product, designed to retain temperature, is called the thermos (in line with our name). That's also why no one preserves temperature quite like we do keeping the hot, exceptionally hot, and the cold, exceptionally cold. VIEW THE 2 ADS BCP: Aidentical Fans Nowadays, it's astounding how hyper-realistic images generated by Artificial Intelligence are. These images result from millions of combinations using photos from the internet as their base.BCP (Banco de Credito del Peru), the official sponsor of the Peruvian National Team, has collaborated with TBWA Peru to launch a promotional campaign that harnesses the power of Artificial Intelligence. VIEW THE 3 SPOTS Tottus: A Lifesaving Bargain In the month of the fight against Breast Cancer, the innovative initiative will be developed in alliance with the International Clinic of the Peruvian capital to democratise access to key tests to prevent this disease. According to figures from the Global Cancer Observatory for Peru, 7 thousand cases of breast cancer are registered every year and more than 80% of the Peruvian population does not have private health insurance.VIEW THE CONCEPT  In many places around the world, the EV industry is not yet well enough developed. There is a lot of misinformation about the advantages of alternative energy vehicles. That's why Volvo, at World EV Day, showed users of conventional vehicles how effective, practical and easy it is to charge an electric vehicle from home. Facilitating recharging times in a Volvo Full Electric, compared to the use of household appliances. This to show which destinations you could go aboard a Volvo Electric and how far you can go, with certain recharge times. Thus demonstrating that the energy of the future is already at home. That's why, for Volvo and its commitment to manufacture 100% electric cars by 2030, the destiny is electric.Agency: Arena by Havas VIEW THE ADS  Becoming a dad unlocks a whole new world of incredible moments with your adorable newborn baby. Yet, it also means bidding farewell to to many wild and pleasure escapades. On Father's Day, we wanted to take advantage of this situation and send a naughty message. Because it's awesome to get a "happy day, dad", but it's even better to get a "happy day, daddy" VIEW THE AD  The best way to leave a mark is not to leave any. That is why Volvo will not go through the roads that are only for nature. On this #WorldEnvironmentDay, the brand is committed to its goal of leaving no environmental footprint by 2040. VIEW THE FIRST AD VIEW THE SECOND AD VIEW THE THIRD AD VIEW THE FOURTH AD Universidad Continental: Music to your Lungs Lung strengthening therapies are boring and tedious for children, which prevents their consistency. Therefore, to ensure children are entertained while strengthening their lungs, we created in the university labs a 3D printed flute with special features in the mouthpiece that require more effort when blowing, and also transformed the main lung strengthening exercises into a melody for a common recorder. Agency: Newnormal VIEW THE CONCEPT  The Angie Schlegel brand presents its new collection El Amor va con Todo, with web videos, focused on the concept and the sensory world of the collection. Two cuts created for the brand's social networks.VIEW THE SPOT Adidas: The Jerseyverse For the first time in its history, Adidas used the famous video game platform Minecraft to unveil the design of the new jersey for the Peruvian national soccer team. After 38 years, Adidas became the official sponsor of the Peruvian Football Federation again and, with our help, conducted a 360 degree campaign for its launch, relying on the metaverse to connect with a generation that spends most of its time on these types of platforms. Agency: 121 LatamVIEW THE CONCEPT Nosotras Sensiti-V: All different, same protection Nowadays taking care of our bodies has become a must in every woman's life. There are routines for all types of skin, so why shouldn't we apply the same logic to the different types of intimate areas that exist? Boost Brand Accelerator agency presents "We are all different, but we all have the same protection," a campaign that educates about irritation and sensitivity in the intimate area through muppets representing vulvas of different shapes, sizes, and colors. Its aim is to bring visibility and promote the different types of sensitive skin that the female body can have.VIEW THE SPOT International Amnesty: True Love Does Not Kill In order to raise awareness about femicides and the causes that produce them, Amnesty International and the agency creatively led by Mauricio Fernandez Maldonado, issued warning messages using the city's graffiti. The campaign "True love does not kill" is an innovative and simple idea, which uses more than 450 graffiti in the city to alert women and raise awareness of the reality of Peru, a country where femicides are growing year by year.VIEW OUTDOOR  Itâs been a long time since humanity is seeking life outside the Earth instead of stopping destroying the precious lives we have on our planet right now. Thatâs why on Earth Day we decided to show this problem to the whole world. Deforestation is a real problem that affects all of us, and if we could invest the same budgets that the space programs have for their projects, we could have saved millions of trees to make our planet a better place to live in. Letâs help the Earth. Letâs help our home! #ItsTimeToStop VIEW THE 1 AD VIEW THE 2 AD VIEW THE 3 AD  Citroen is one of the most iconic French brands in the world, nonetheless, it has a problem in Peru: new generations donât associate it with France.So, what did we do to help solve this problem?We took advantage of the fame of the most popular French people in history.The French-Reconnection is a project that uses artificial intelligence to bring back to life the art of Paul Gauguin, Claude Monet, Eugene Delacroix, Paul Cezanne and Edouard Manet.We created a complete collection, having as our protagonists some of the most famous cars of Citroen, and we brought the brand closer to Peruvians by turning our social media in authentic virtual galleries. VIEW THE MANET AD VIEW THE MONET AD VIEW THE DELACROIX AD VIEW THE CEZANNE AD  The city of Arequipa, in Peru, has an extremely serious problem due to the decrease in the ozone layer and other geographical factors. Arequipa is one of the cities with the highest radiation levels in the world a problem that is affecting thousands of citizens, and of which many are not aware. For this reason, Cerveza Arequipena, part of Backus, together with the NGO Por Un Peru sin Cancer, have joined forces to face this problem and raise awareness about sun care. VIEW OUTDOOR |
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On her forehead is branded "I am Nothing" because bullying is unforgettable
Unconditional love needs unconditional protection.
Dog at the table in Peru sets the scene for print ad for Proteggo
The Jeep shows us where it wants to be. Print from Mood, Peru
In Peru its hot so watch out for Skin Cancer.png&width=200 "https://www.bestadsontv.com/includes/image.php?image=https://www.bestadsontv.com/files/print/2024/Feb/tn_158549_1707764942_DAKAR_2 (5).png&width=200")
Audi goes everywhere. New Print from Havas , Peru