Seen and noted
The campaign focuses on a sad and revealing fact about Soccer, locally and globally. It has to do with the fact that gender violence increases considerably when a soccer team loses. With an average of 25%, it reaches an increase of 34% or more globally. The best way to reduce and put an end to this is to make the information known and show this problem constantly to be able to raise awareness and take action
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Globant, a digitally native company focused on reinventing businesses through innovative technology solutions, today launched its new commercial âTaste ID.â The film is the latest instalment in Globantâs âStuck in Consultancyâ saga, created by the award-winning global agency GUT, which was recently incorporated into the Globant family.
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The national campaign, called 'Brilliantly Boring since 1865,' acknowledges a core brand truth: PNC Bank keeps things boring, and thatâs a good thing â especially when it comes to managing money responsibly. As the world continues to be defined by instability,
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Founders, the indie agency founded by Tanya De Poli & Checha Agost Carreño creates the "Princess Sale" to promote their line of merchandising for the City of New York.
The idea features RONY (Rats of New York), main character from the collection, sitting in the same spot where Kate Middleton and her children are in the viral photo that has circulated the world and turned into #photogate given the alleged retouching of the image. VIEW THE AD
Production company Yonder has unveiled its latest campaign for Volvo, aimed at captivating truckers across the nation. The humorous #WhatTheTruck initiative aims to generate excitement and intrigue surrounding Volvo's upcoming truck design release. The top secret strategy, crafted by creative agency BALDWIN&, sets out to intrigue and excite truckers with Volvo's latest creation, encased in a shroud of mystery. The film showcases a sleek, efficient marvel on 18 wheels, disguised as a test race car and strategically parked in the heart of bustling truck stops. To top it off, the hashtag #WhatTheTruck is plastered across the side, driving social engagement.
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Have you ever wanted to do something but didn't know how to get in the door? That's how I felt about directing commercials. I've always loved them, written fake commercials, pitched commercials but never got in the door. So I decided to make a short film about it. So I partnered up with #SupplyandDemand production company and asked some found funny people like @nealbfree #blakegriffin @kumailn #helenhong #joelmchale and #johnnyknoxville if they'd help me out.
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The launch of Hanes Originals with SuperSoft fabrics will kick off with a creative campaign. âThe Great Softeningâ, developed by The Martin Agency, takes viewers on a journey to the Wild West,
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SKIMS Lab: where the next generation of underwear and shapewear are tested and engineered to perfection.
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On World Down Syndrome Day, March 21, 2024, CoorDown - the National Coordination of Associations of People with Down Syndrome - is launching the international awareness campaign "ASSUME THAT I CANâ to call for everyone to put an end to prejudice and support the concrete potential of each person who has Down syndrome.
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As 'Impossible Shot' airs, Comcast Business is also launching a new anthem spot titled 'Make the World Go Round.' The spot features companies that Comcast Business serves, like Dunkinâ, Chase Centre, Taco Bell and Marriott Bonvoy. While the tone is different from the golf work, the message is consistent: Comcast Business is powering the world around us.
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Corey Langelotti, a NYC based director presents âGulaâ and âLuxuriaâ, the first two chapters of âInstallations" a seven part video art series modernising the Seven Deadly Sins. Inspired by contemporary fashion, each instalment depicts an abstract world centred around a central figure who reflects the world they inhabit.
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Menâs Wearhouse has debuted a comedic ad campaign that signifies a pivotal brand evolution focused on redefining its image for the next generation of consumers.
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From drafting poetry to amazing imagery, artificial intelligence (A.I.) may be making waves in the creative space, but the Lunchables® brand is championing a force even more powerful: kid imagination (K.I.). Today, Lunchables, and its new Dunkables⢠line of snacks, is on a mission to prove that nothing can out-imagine kids, not even artificial intelligence.
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This week Degree UltraClear unveils its latest campaign in the US and Canada, spotlighting the indomitable spirit of athletes and movers everywhere, led by none other than NBA phenomenon Giannis Antetokounmpo. The brand and the athlete join forces to reframe marks of movement and inspire confidence, after a new Degree research* found that 82% of consumers in the US feel the need to compromise between sweat protection and stains to their clothing.
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The centerpiece of the campaign is a powerful short film created by Fred & Farid Los Angeles, which poignantly uses the end credit format of films to display the vast gender disparity that exists between men and women as well as men and women of color in the film industry. The film uses a custom created soundtrack to highlight the statistics of women to men ratios in behind-the-scenes film positions, escalating from surprising to unbelievable as the statistics of women of color to men fill the screen.
VIEW THE SPOT Lilly Pulitzer: What You Want Doesn't Exist Create It
To celebrate 65 as a brand, Lilly Pulitzer will proudly launch a new campaign on March 8th in partnership with Yard NYC. The visually striking video authentically marries the female-founded brandâs rich heritage with the industryâs newest technology, resulting in a genius use of AI and a stylish juxtaposition made in heaven!
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At Michaels, we believe everyone can be creative. We want to help you discover the joy of painting, crocheting, decorating, jewelry-making â whatever shape creativity takes for you. Weâre here to supply you with everything to create anything.
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Introducing a years-in-the-making partnership between Guinness and star actor Jason Momoa. Starting today, brand new content â co-directed by and starring Momoa â will appear across digital and social media, with TV to follow on March 11.
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Firestone Walker Brewing Company has released the latest effort for 805 Beer featuring a female-led ad spot including a diverse cast of trailblazing athletes and creators, known as "Authenticos." The campaign showcases the brand's ongoing commitment to spotlighting the stories of remarkable individuals breaking through in their prospective endeavors. These narratives, explored with each Authenticos' voice, illuminate a path forward for the next generation of athletes and artists.
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MANSCAPED's goal for 'The Boys' campaign was to stop treating male groin grooming like itâs some kind of taboo. Itâs 2024 after all, we need to normalise groin grooming for the benefit of men (and their partners) everywhere.
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To bring more visibility and recognition to PWHL players, Molson, the official beer of hockey, is sponsoring the space above PWHL jersey numbers, usually covered by the playerâs hair, this International Womenâs Day. By shifting the playerâs name below their number, Molson is covering its name so hers can be seen. Introducing: See My Name.
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2024 marks Old Navy's 30th anniversary year, and the brand is launching this year's first TV campaign with a bit of nostalgia. The Spring commercial, created by The Martin Agency, takes a little trip down memory lane with nods to the brand's heritage,
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To mark the moment, Amazon Ads tapped creative agency, Anomaly, to debut a new creative campaign, "Did You See It?" The campaign showcases a marketing department the morning after "something big" has aired on Prime Video. It's safe to assume the team is excited about a new movie or show, until it is revealed that the "did you see it?" buzz is all for the premiere of their ad. After all, no one gets as excited about ads as ad people.
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Visit California has launched a new global campaign "Let's Play" via US agency The Shipyard, inviting visitors around the world to escape to the Ultimate Playground, where an abundance of adventures and experiences give travellers permission to play their own way on a hike, on a road trip or simply relaxing on a beach or tasting wine.
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The campaign spotlights real-life career experiences faced in everyone's professional journey. The film 'Office' tells the story of a member whose role wasn't a great fit and who uses LinkedIn Premium to find a job that is. On the other hand, 'Presentation' tells the story of a member slowly and painfully losing her audience in a presentation, only to pull it back together with the help of LinkedIn Learning, which is part of the LinkedIn Premium experience. Lastly, 'Interview' tells the story of a member who figured out how to stand out in a job interview with the help of LinkedIn Premium's AI-powered job search.
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Created in partnership with NY-based content studio Bindery, the centrepiece of the campaign features two :30 TV spots, 'Bladestone' and 'ZipDish.' The ads show how investors often navigate the world through a lens of potential investment opportunities in their everyday life.
VIEW THE 2 SPOTS Courageous Conversation Global Foundation: Erased
Does America the Great censor voices? Does the Home of the Brave shy away from the past? When we remove stories of liberty, freedom, and bravery we erase values we believe in. And without those, are we who we say we are? Help defend students' freedom to learn at AmericaErased.us
VIEW THE SPOT VIEW THE 3 ADS teamvaccine: The Most Exciting Vaccine
The brief was simple: piggyback on the excitement of Africa's biggest football tournament to promote male involvement in vaccination.
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Developed pro bono by FCB, the creative agency behind Smokey Bear since his 1944 introduction, "Decades" ushers viewers through time to experience the generational impact of Smokey's empowering message. The film revisits five previous decades to consider some of Smokey's important lessons,
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To help show the world what #ProgressFeelsLike, Kotex is debuting a provocative film produced by an all-female Kotex team in partnership with Rakish, led by renowned director, Jaci Judelson. The powerful #ProgressFeelsLike film speaks to the data unearthed in Kotex's study. It depicts the reality around the globe that women face bias related to inequality, their periods and other restrictions, which continue to challenge or hinder progress.
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VML has launched its new Sir Kensington's campaign, OBEY TONGUE, which is aimed at 'flavour fanatics' and focuses on the brand's adventurously flavoured mayos and sauces.
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Created in partnership with long time creative partner Butler, Shine, Stern & Partners (BSSP), 'Anyone Can Bracket,' embraces the unpredictability of the tournament. Through the campaign's cast of characters, fans can see how there is no one way, or one type of person, who can fill out a bracket. Anyone or anything can fill one out and have a pretty good shot at success.
VIEW THE SPOT Morgan Stanley: From Grit To Vision
Just in time for this year's 50th anniversary of THE PLAYERS Championship, Morgan Stanley, which is a proud partner of the tournament, has released its latest creative featuring long-time Morgan Stanley Brand Ambassador and PGA Tour professional Justin Rose. Titled "From Grit to Vision,"
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To promote male involvement in family vaccination, USAID decided to ride the football fever created by the Africa Cup of Nations tournament with these hilarious football themed ads.
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Part one of this campaign features three ad spots: Massage Ad, Putt Ad, and Bubble Wrap Ad. Part two of this campaign is brought to life in a 30 second ad that features Curry Brand signature athletes Stephen Curry and De'Aaron Fox, as well as Under Armour athlete Kelsey Plum.
VIEW THE 3 SPOTS Lays: Chip Cam
Go behind the scenes of No Lay's, No Game with Beckham and Henry as they discuss the filming of the "Chip Cam" stunt at San Siro.
VIEW THE SPOT VIEW OUTDOOR Jameson Irish Whiskey: St Patricks Eve
Thankfully Colin is good at math and physics. If he weren't, weâd be stuck celebrating St. Patrick's Day on Sunday, and not St. Patrick's Eve on Saturday, March16th.
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The latest animated comedy series 'All in a Dayâs Work' from Rowdy and Mailchimp Presents covers the ups, downs, and sometimes-painful truths of life as an entrepreneur or small business owner.
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