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Paul Courtney


Location: New Zealand
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Featured work
Fool's Gold-TV2
Client: TVNZ
Product: TV2- Fool's Gold
Agency: Colenso BBDO, Auckland
Date: 2010-06-16
Playing off the popular gag of sticking a coin on the ground and watching poor fool's try to pick them up, Colenso BBDO, Auckland surrounded a bus shelter containing the 'Fool's Gold' Adshel with actual NZ$2 coins, stuck to the sidewalk.

Lost
Client: TVNZ
Product: TV2
Agency: Colenso BBDO, Auckland
Date: 2010-05-25
Lost is a show known for its strange plot twists and confusing storylines, that always kept its viewers guessing. So Colenso BBDO decided to have a bit of fun and do the same to promote the show’s 6th and final season, and introduced a...

Yellow Chocolate campaign
Client: Yellow Pages Ltd
Product: Yellow
Agency: Colenso BBDO & Aim Proximity
Date: 2010-05-18
An integrated campaign for Yellow Pages from Colenso BBDO & Aim Proximity in New Zealand produces a yellow chocolate bar.

Bleeding Billboard
Client: Papakura / Franklin District Councils
Product: Road Safety
Agency: Colenso BBDO, Auckland
Date: 2009-06-24
The first heavy rains after summer bring the highest death toll on New Zealand roads. To alert people to the dangers of driving in the wet, Colenso BBDO Auckland created billboards that bled every time it rained. This year in Papakura, t...

Interrogation
Client: TV3
Product: TV3 - Law & Order
Agency: Colenso BBDO, Auckland
Date: 2009-04-26
Using a standard police interrogation technique this detective grabs and bends the fitted billboard light to question his suspect. Agency: Colenso BBDO Auckland.

Haunting Girl
Client: Rodney District Council
Product: Road Safety
Agency: Colenso BBDO, Auckland
Date: 2008-11-04
Speed around schools has always been a huge issue in the Rodney district. So to get people to slow down Colenso BBDO, Auckland created a poignant campaign that would get people thinking
about how it would feel to kill a child. To ...

Hoarder
Client: TVNZ
Product: Big Stuff
Agency: Colenso BBDO, Auckland
Date: 2008-07-17
The Big Stuff is a new TV show, that over the course of five days, helps hoarders clean out their homes. So Colenso BBDO Auckland cluttered a billboard just like a hoarder would and over the course of five days, cleaned it up.

Fascination Print
Client: Mercedes-Benz
Product: Mercedes-Benz
Agency: Colenso BBDO, Auckland
Date: 2008-05-16
Why are some things more fascinating than others? Mercedes-Benz ponder this question in a print campaign from Colenso BBDO Auckland.

Fascination Print
Client: Mercedes-Benz
Product: Mercedes-Benz
Agency: Colenso BBDO, Auckland
Date: 2008-05-16
Why are some things more fascinating than others? Mercedes-Benz ponder this question in a print campaign.

Fascination Print
Client: Mercedes-Benz
Product: Mercedes-Benz
Agency: Colenso BBDO, Auckland
Date: 2008-05-16
Why are some things more fascinating than others? Mercedes-Benz ponder this question in a print campaign.

Read A Book At Work
Client: New Zealand Book Council
Product: New Zealand Book Council
Agency: Colenso BBDO, Auckland
Date: 2008-05-06
These days people spend far too much time in front of their computers working and not enough time reading books. So New Zealand Book Council asked Colenso BBDO Auckland to find a fun new way to make books more accessible and to encourage...

Mars Rocks
Client: Mars
Product: Mars Rocks
Agency: Colenso BBDO, Auckland
Date: 2008-04-17
One day New Zealanders woke to find rocks all over their city, courtesy of a new campaign via Colenso BBDO, Auckland. The rocks were placed in unusual places to launch the brand new Mars Rocks chocolate bar, a regular Mars with the unexp...

Fascination Billboard
Client: Mercedes-Benz
Product: Mercedes Benz
Agency: Colenso BBDO, Auckland
Date: 2008-04-16
What is it that makes some things infinitely more fascinating than others? To launch their new campaign, Mercedes-Benz, via Colenso BBDO Auckland, posed this question on a long-copy billboard.

King Kong
Client: TVNZ
Product: King Kong
Agency: Colenso BBDO, Auckland
Date: 2008-04-01
To promote the film King Kong airing on New Zealand television for the first time, this poster was stuck to the outside of buildings looking in. One day these students were enjoying the view from their university’s top story cafeteria,...

www.lingerie4men.co.nz
Client: Mars
Product: Snickers
Agency: Colenso BBDO, Auckland
Date: 2007-11-12
Lingerie for men gets an outing ib this campaign from Colenso BBDO Auckland.

BMW Art Cars
Client: BMW
Product: BMW Art Cars Exhibition
Agency: Colenso BBDO, Auckland
Date: 2007-09-12
In the 1970s and 80s BMW invited some of the worlds best artists to use Le Mans BMWs as their canvases. The result became the BMW Art Car exhibition. To promote it when it came to Auckland, we commissioned local artists to take existing ...

BMW Art Cars
Client: BMW
Product: BMW Art Cars Exhibition
Agency: Colenso BBDO, Auckland
Date: 2007-09-11
BMW had 4 existing billboards around town. Colenso BBDO Auckland suggested to leave them up there, and get four local artists to turn them into art to promote the BMW Art Car exhibition.

Exploding Billboard
Client: Deadline couriers
Product: Deadline Couriers
Agency: Colenso BBDO, Auckland
Date: 2007-07-23
Description
------------------------------------
thought we might send you the follow up...

Well we blew the billboard up last night. All went well. We made it onto TV1
News and breakfast this morning.

Exploding Billboard
Client: Deadline couriers
Product: Deadline Couriers
Agency: Colenso BBDO, Auckland
Date: 2007-07-17
Headline: 'This message will self destruct in exactly:'
Visual: A digital countdown(days/hours/mins) ticks down towards Sunday at 6pm.
Deadline logo and 'When we give you a time we mean it'

Check out lin...

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