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frank Health Insurance: frank Insurance App, 2


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frank Health Insurance has launched Australia’s first voice app for the Private Health Industry (PHI) category, built for the Google Assistant. Created by whiteGREY, the ‘frank insurance’ app provides easy answers to the complicated PHI questions that plague the industry. To get access, users simply ask any google assistant to ‘speak to frank insurance’. The app has been developed as an extension of frank’s ‘easy as frank’ brand platform. whiteGREY Head of Technology Juan Garcia said the voice app is designed for members and non-members alike, as both a customer utility and demonstration of frank’s brand ethos.

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