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Top 6: April 10th 2019
Interactive
wwf: The Longest Live Streaming Ever
Top 6: April 10th 2019
A plastic bottle takes more than 450 years to decompose. To show everyone, WWF is showing its decomposition in real time, in the longest live streaming ever. The livestream was launched during the earth hour, on the main square of Lisbon with the presence of several city officials and media outlets. The objective of the livestream, that will last 450 years, is to raise awareness to the growing problem of plastic pollution., and to raise 400.000 signatures for a petition that will be presented to key global leaders at the United Nations meeting on the environment. Agency: NOSSA, Lisbon
Client Executive Director: Angela Morgado |
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