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World Rugby: Sweta Unstoppable
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Powerful new work directed by Sweetshop's David Petch for World Rugby, through creative agency MATTA. 'SWETA UNSTOPPABLE' is the launch film central to a new Women In Rugby campaign, aimed at driving increased participation and engagement among fans, audiences, players and investors in the women's game. It's been hugely successful so far - with even Billie Jean King tweeting about it. David’s film tells the story of one of 15 Unstoppable women in the sport - Sweta Shai.
Client: WORLD RUGBY |
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