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Top 6: July 3rd 2019

Auckland Transport: Distracted Road Signs - Get Milk

Top 6: July 3rd 2019
Auckland drivers cause hundreds of serious accidents at intersections every year due to distractions. Instead of staying focused they let their minds wander. To highlight this Ogilvy, New Zealand Limited, used the road signs to convey the types of things drivers shouldn't be thinking about.
Credits Other credits

Auckland Transport

Marketing Services Manager - Mark Sharman

Marketing Advisor - Kelly Hansen

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