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KFC: Rudy II: He's Colonel Sanders Now

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Football fans will get a Kentucky Fried treat today as KFC reveals its latest ad campaign, created by W+K and produced by Arts & Science, and its newest celebrity Colonel Sanders-Colonel Rudy, played by Sean Astin, who's famously known for his leading role in the 1993 classic sports film Rudy. Colonel Rudy will make his national game-time debut in KFC's most unexpected TV commercials yet beginning September 5, just in time to kick off Thursday Night Football. Both Colonel Sanders and Rudy Ruettiger have similar stories of fulfilling their dreams by doing things the hard way and never giving up. In KFC's new campaign, Rudy II, fans will see Rudy on a quest to fulfill a new dream – to become the Colonel Sanders. The spot recreates several of the iconic scenes from the original Rudy film like the famous locker room speech and when Rudy is lifted up and carried off the field as a hero, but in a unique way that only KFC could do.
Credits Other credits

Strategist: Britton Taylor, Matt Hisamotto, Andrew Clayton, Becca Ramos

Creative Manager: Jane Monghan, Lauren Walker

Studio Designer: Amy Streger, Victoria Tengblad-Kreft, Patrick Nistler, Dave Hagen, Chris Streger

Business Affairs Manager: Amber Lavender, Nestor Gandia

Brand Manager: Jesse Johnson, Kimmy Cunningham, Aparna Battoo, Spencer Crain

Print Producer: Denise Hanggi

Line Producer: Kristin Porter

Edit Company: Joint

Editor: Tommy Harden (Rudy II: He’s Colonel Sanders Now); Dylan Sylwester (Free Cake- Argument)

Post Producer: Chris Girard

Executive Producer: Lesley Carthy

Post Production Company: Jamm

Flame Artists: Graziella Gandolfi, Patrick Munoz, Michael Do, : Michael Vaglienty

Colourist: Tom Poole

VFX Supervisor: Andy Boyd, Jake Montgomery

Producer: : Ashley Greyson

Lead CG FX: Andy Boyd

Colour Producer: : Alexandra Lubrano

Color Company: CO3

Lead Flame Artist: Jake Montgomery

Production Coordinator: Anna Dood

CG Artist: Ben Martin

Executive Producer: Asher Edwards

Title: “The Final Game” from Rudy (Original Motion Picture Soundtrack)

Sound Company: Joint

Sound Design & Mix: Noah Woodburn

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