100Roofs Project: 100Roofs

Today, I'm Brave, the global non-profit announced that its 100Roofs Project with a mission to rebuild 100 roofs for 100 families in Puerto Rico, exceeded its goal, completing 116 roofs and counting. The roofs were rebuilt in Morovis and Orocovis, municipalities in Puerto Rico that were most affected by Hurricanes Irma and Maria which hit nearly two years ago. Today, 400 Puerto Ricans, formerly living under blue tarps, have a new home and life thanks to the philanthropic community of the 100Roofs Project.
Agency: Davis&Goliath, Los Angeles
A joint humanitarian partnership with renowned actors/activists Ramon Rodriguez and Rosie Perez, along with disaster relief organization HEART 9/11 and its founder Bill Keegan, the 100Roofs Project was created not only to rebuild roofs, but also train local men and women on the island on how to become professional roofers through HEART 9/11’s signature Pre-Apprentice Program. Nearly 200 professional carpenters from HEART 9/11 were sent to Puerto Rico and a total of 38 pre-apprentices received hands-on training for a period of 10-weeks, while rebuilding roofs along with instruction on measurement, safety, engineering and technical skills. They graduated from the program this past summer and now have the skills to rebuild roofs in their own communities. n order to achieve its goal of 100 roofs for 100 families, in July of 2018, the 100Roofs Project launched a multi-level philanthropic, community-outreach effort with the goal of raising $500,000. This included creating a fundraising platform, a corporate sponsorship program for brands, and finally on September 20, 2018, the one-year anniversary of the Hurricanes, they hosted a charity star-studded gala in downtown Los Angeles with some of Hollywood’s top Latin celebrities. It was at the Gala that they announced the 100Roofs Project had exceeded its fundraising goal. And most remarkably had achieved it in less than two months. And while the 100Roofs Project exceeded its goal, there are still thousands of roofs yet to be built.