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Web Film

Nexio: Nexio

In May 2019 Stortech has become Nexio.
Nexio is a digital systems integrator and solution provider which gives its clients the tools, services and professional advice needed to realise their business digital transformation goals.

Wherever they are in their journey, Nexio enables them to modernise their environment and embrace new technologies.

This online film is highly targeted B2B communication aimed at the CIOs and CEOs of large SA companies. It was used at the Nexio launch event and is being constantly used as a sales tool.

The brand film was a part of a larger campaign comprising of additional 5 “Explainer” films that are going into greater technical detail of each disciplines on show, and 5 “Film Trailer” teaser short films providing the links and driving the audience to the appropriate Explainer films.

Objectives of the brand film:

To launch the new brand Nexio to market
To give this brand relevance and meaning in relation to its positioning: a digital systems integrator and provider that enables business to achieve their digital transformation goals, by giving them the ability to see the bigger picture.
To intro its flagship solution, and reason for transformation and rebranding: the new digital platform
To communicate the themes of digitalisation, integration and empowering the CIO to be proactive and business focused
To relate to pain points CIOs and CEO are facing in having to undergo the digital transformation of their own businesses and to connect with them on an emotional, human level.

Fields of expertise on offer from Nexio and used as chapters in the film:

The Digital Platform
Security, Risk and Governance
Workforce Transformation
Data Management

The film was received with standing ovation by the staff and clients at the launch event.

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