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Perdue: Chicken Plus, 30s

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Perdue Chicken is pulling a fast one on chicken-nugget loving kids everywhere with the help of The VIA Agency. Launching today, these spots showcase Perdue’s brand new “Chicken Plus” line of nuggets, tenders and patties with vegetables discreetly hidden inside. The hidden-camera style spots show parents how easy it is to get their picky-eater children to eat more veggies, and the best part is that the kids aren’t even able to tell they are eating vegetables.
Credits Other credits

Jim Perdue, Chairman and Spokesman Perdue Farms

Ryan Perdue, Founder Full Moon Pet and Spokesman Perdue Farms

Chris Perdue, Director of E-commerce and Spokesman Perdue Farms

Eric Christianson, Chief Marketing Officer Perdue Farms

Leslie Henderson, Client Strategy Lead

Dan Bailin, Director of Client Strategy

Mattie Wahosky, Project Management Lead

Perdy Mullins, Director of Project Management

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