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Yamaha: Guitar Boy

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Who doesn't remember the frustrations and difficulties that teenage life brings for both young people and their parents? A deeply emotional and important stage in a family's life and one that FCB Hamburg embraced as the backdrop to the new "Make Yourself Heard" campaign for Yamaha Music Europe. In three different spots "Make Yourself Heard" describes how music can help young people to express themselves where words fail. “Piano Girl", "Guitar Boy" and "Drummer Girl" show how a musical instrument can make life easier, at least for a while.
Credits Other credits

Roman Schenker (Digital Concepter)

Daniel Daglioglu (Director Innovation)

Natascha Teidler (Global Head of Production)

Jonas Pieper (Head of Planning)

Annika Haller (Account Director)

Saskia Merz (Account Director)

Davina Hasse (Junior Account Manager)

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