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ALDI: Leafy Blinders Christmas Spectacular

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Supermarket Aldi has announced the return of Kevin the Carrot. The UK's favourite carrot will be returning to screens on Thursday 7th November at 5.30pm on ITV. The 70-second film follows on from Aldi's Christmas teaser which aired last Friday (1st), in which Kevin finds himself in hot water with an angry gang of brussels sprouts. New character Russell Sprout, and his Brummy gang of 'Leafy Blinders', are boiling with rage about Kevin and his family of carrots stealing the show as the star Christmas vegetable.
Agency: McCann, UK

This year’s advert begins with the sprouts gathering round Kevin to teach him a lesson. They’ve heard he’s planning on putting on a massive Christmas show and they want to put a stop to it. Luckily Kevin manages to escape the sprouts’ clutches with the help of Tiny Tom and deliver his ‘Christmas Spectacular.’ Katie and the kids make a reappearance, along with a whole cast of new characters.
Credits Other credits

Planning Director: Jamie Peate

Senior Account Director: Laura McKinlay

Account Director: Jane Colbeck

Senior Account Managers: Josie Campbell and Kim Cleaver

Media Planning and Buying Agency: UM Manchester

EDIT AND POST PRODUCTION

Editor: Marshall Street - John Mayes

Post-Production: Psyop

Audio: Wave - Parv Thind

Music: SixtyFour Music

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