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Experiential

Hooton: UNheard


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Five up-and-coming European hip-hop artists collaborated on a set of new tracks launched on Monday, 4 November as part of UNheard; a campaign by Foot Locker and adidas Originals, via Hooton, to relaunch the iconic CHILE 20 tracksuit collection and promote cross-cultural understanding through music. Each artist - representing the UK, Netherlands, Germany, France and Italy - has contributed an original track and translated and re-interpreted another into their own language and style. The lyrical switch ups and interviews with each artist are available now on YouTube with Dark Pyrex (Milan), Ahzumjot (Berlin), Dinos (Paris) Yung Nnelg (Amsterdam) and Greentea Peng (London).
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