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Web Film

Volkswagen: Brittany

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Assembling the Atlas, Passat and upcoming Atlas Cross Sport in Chattanooga, Tennessee. takes thousands of people working closely together. For the next several weeks, Volkswagen will highlight four of these employees in a new advertising campaign that demonstrates their passion for their work. From engineering and paint to assembly and final inspection, each worker introduced in the series shares insight into their life and how dedicated they are to their role in the assembly process. Volkswagen has always been known as the ‘People's Car,’ and as we continue to make the brand matter today in culture we are bringing back the pride of Volkswagen craftsmanship. We wanted to show the modern day version of the human touch behind each and every vehicle made. Also we’d want people to feel pride for these great American workers. Their stories are worth hearing and sharing.
Credits Other credits

Design Director: Charles Watlington

Head of Production: Maria Perez

Sr. Business Affairs Talent Manager: Toby Feliciano

Business Affairs Manager: Nakiella Smith

Product Specialist: Ryan Callahan

Account Director: Erandika Weerasinghe

Management Supervisor: Danny Alvarado

Account Executive: Sydney Shatsky

Account Executive: Cat Beer

Group Strategy Director: Mary Bakarich

Strategist: Adriana Mariella

Head of Communications Strategy: Meg Piro

Senior Project Manager: Loren Lee

Project Manager: Marcel Lipari

Head of Production: Rika Osenberg

Line Producer: Matt Wersinger

Editorial: Exile Edit

Executive Producer: Sasha Hirschfeld

Producer: Becca Riehl

Editor: Shane Reid

Assistant Editor: Stephania Dulowski

Original Music: Duotone (Ben and Anthem), Pull (Chris and Tim), and Q Department (Brittney)

Record and Mix: Sonic Union

Mixer: Steve Rosen / David Poppa

VFX: The Mill

Executive Producer: Heath Raymond, Clairellen Wallin

Producer: Luke Proctor

Color: Fergus McCall


CEO: Scott Keogh

SVP, Marketing: Saad Chehab

Retail Communications Manager: Jessica Wolf

Retail Communications Sr. Specialist: Megan Gross

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