Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Elkjøp: Give Time Together


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
Elkjop, the largest retailer of home electronics in the Nordics, wants us to consider what Christmas is actually is all about - time together. In their Christmas film, we get to follow a teenager and her father, a relationship that most parents may recognise. In a time when people consume more and more, the Nordic retailer wants to inspire to give time together as a Christmas gift.
Agency: NORD DDB, Stockholm

In the Christmas film 'Give time together', we follow Alma and her relationship with her father. Alma is a typical teenager, and for her, there’s no real difference between online and offline. Gaming intervenes with chats and Youtube and meeting people in school. Alma’s dad wants nothing more than to spend more time with his daughter, and as he seeks different ways to get into her universe, he struggles. Alma notices her father’s attempts, and realises that she is the one who must open the door for him, into her world. She decides to give her dad something more than a Christmas gift. A wrapped gaming headset becomes an invitation to access her universe. Now they have a world of their own, securing time spent together.
Credits

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news