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Barba Men's Grooming Boutique: Adrienne & Uncle Joey


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As the Covid-19 lockdown stretches on, individuals all over the country are finding themselves in dire need of a haircut, and spouses, partners, parents and children are suddenly being enlisted as amateur barbers and stylists. You can only imagine the results. To help provide some relief, upscale men’s grooming boutique, Barba, in partnership with their longstanding agency, Terri & Sandy, has launched Quarancuts Virtual Hair School. Every day, Barba’s owner and master stylist, Xavier Cruz, will guide amateur ‘stylists’ through haircuts on Zoom. Anyone interested in taking the ‘course’ can DM Barba on Instagram, and all Quarancuts sessions will air simultaneously on IGTV so friends, family and the greater community can get in on the lesson. The first amateur stylist to attend Quarancuts was Grammy-winning singer, Tony-winning actor, and renowned style icon Billy Porter, who enlisted just yesterday to cut his husband Adam Smith’s hair. The second episode shows Uncle Joey getting his hair cut by his 6-year-old niece and he lived to tell the story. Terri & Sandy also created a host of digital and social content to launch the virtual school, including diplomas for graduates which will include before and after photos.

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