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Ni Putes Ni Soumises: Home Isn't Safe
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Against the backdrop of Covid-19 and the related quarantine measures implemented, many women, victims of domestic abuse within their own homes, have been confined for more than 6 weeks in toxic hotbeds, where daily violence and psychological fatigue punctuate their daily life and worsen their situation from day to day. An observation confirmed by the United Nations Population Fund (UNFPA) in its latest report on gender equality, and by the number of reports made to the police and gendarmerie, which has increased by more than 30% since quarantine was initiated. In light of this, Ni Putes Ni Soumises ("Neither Whores Nor Submissives") unveils a 30-second TV clip to make people aware of the dangers that quarantine can have for women living with physically- and/or psychologically-violent partners. Fear, conflict, harassment, violence... a host of emotions which bear witness to incredible plight, and which are reflected through this short, impactful clip created by the committed agency Marianne Paris (#InOurShoes). This 40s video whisks us off into the phone of a woman who receives notifications about the virus and several messages from her partner while she was out shopping. The clip ends with a claim encouraging victims, as well as witnesses, to speak out.
Editing : Julien Schickel Related
Neither whores nor submissives: doyouchat
Publicis Conseil, Paris |
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