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PMU: Horse Racing Resumption

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To announce the reopening of horse racing on the 11th May, PMU and its agency Buzzman have come up with a teaser giving voice to racehorses who are also confined to their stables. After 8 long weeks of lockdown without horse racing in France, this live video call from the PMU stables shows us that we are not the only ones who don’t know what to tell us anymore. Indeed, the horses also found the time extremely long... but fortunately for them and for us, the horse races resume today and our horses are delighted to be back in the starting blocks!
Agency: Buzzman, Paris
Credits Other credits

Client

Managing Director Cyril Linette

Marketing Director Emmanuelle Malecaze Doublet

Products & Brand Director Timothée Loizeau

Agency

President Georges Mohammed-Chérif

Vice – President Thomas Granger

Managing Director Julien Levilain

Deputy Managing Director Florent Kervot

Account Director Clément Chagnaud

Account Manager Clémence Defline

Account Executive Théophile Geslain

Digital Account Manager Adrien Meunier

Head of PR & Communication Amélie Juillet

PR & Communication Manager Paul Renaudineau

Head of TV Production & Art Buying Vanessa Barbel

Lead Motion Designer Théo Berdrin

Sound Production The

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