Movember: Together We Stand

To raise awareness around mental health, Movember teamed up with In the Company of Huskies and a host of Ireland's cultural and creative pioneers to highlight the importance of staying connected through the campaign the ‘Conversation piece’ - in which a series of light installations will be projected onto landmarks across Dublin over the coming weeks. Movember, the global organisation committed to changing the face of men's health, recently conducted research that reveals that one in three (30%) men said they feel lonely more often compared with before COVID-19, with eight out of 10 (84%) men find it helpful when people ask if they’re having a difficult time. Yet nearly half (45%) say no one has checked to find out how they are coping. The ‘Conversation Piece’ campaign was launched with 'Together We Stand' created by In the Company of Huskies and projected onto the iconic Poolbeg Chimneys, a famous landmark which dominates the skyline of Ireland’s capital. The idea behind this campaign was to further highlight the message ‘Together we stand’ by projecting it on the emblematic chimneys, which have survived a demolition and are over 50 years old. ‘Together we stand’ will be followed with a series of collaborations with artists and designers such as Sebastian Barry, Vivienne Roche, Gavin Friday, Domino Whisker, Aches, Mundy and Tiny Ark and many more to raise awareness around the importance of social connection and encourage meaningful conversation. In the Company of Huskies will be doing a few other projections for the ‘Conversation Piece’ campaign along with the artists.