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Top 6: June 17th 2020
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Hedvig: BikeTop 6: June 17th 2020
It's just stuff. The slogan of the new campaign by Swedish insurance company Hedvig will probably catch most people by surprise. Nonetheless, it is the payoff in a new campaign featuring stolen bikes, lost luggage and burning dresses, directed by Norwegian directing duo Matias & Mathias and produced by Bacon. The campaign was made with the insurance Hedvig's creative department.
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