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Tradie Underwear: Tradie Workwear


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Nick 'Honey Badger' Cummins has had to dig his way out of a few holes in his time, but this one looks the toughest. Filmed in outback Broken Hill, Tradie's new TV spot features Nick, clad head to toe in Tradie Workwear, planting the first of 23,495 fence posts - with questionable success, but infinite style. Why is he building a massive fence? Who knows? Who cares? While we may never understand the enigmatic workings of the Honey Badger's mind, one thing's for certain: Tradie workwear is the best clothing choice for a mission this epic.
Agency: The Incubator, Melbourne
Credits Other credits

Tradie Founder - Ben Goodfellow

Tradie Brand Manager - Simone Hyde

Account Director - Jeremy Walsh

Editor - Luke Dickinson

Grade/Flame - Chris Reynolds  

Sound design - Dead on Sound

PR Agency - Lampoon Group

Lampoon Group CEO - Josh White

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