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Top 6: July 22nd 2020

Belgian Music Fund: Songs Without Music

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Top 6: July 22nd 2020
Most Belgian artists lack the funds to create and produce new music. That's why the Belgian Music Fund was launched by Sabam for Culture, Playright +, together with interest groups for music artists GALM and FACIR. In a campaign by BBDO Belgium, Belgium's most famous artists take a stand for those who lack the funds to record new music. Artists with nationwide or even international fame like K's Choice, Sttellla, IBE, Blanche, Clouseau, Willy Sommers and many more, re-recorded their most iconic hits. Fan favourites such as 'En Dans', 'City Lights', 'Als een leeuw in een kooi' and 'Not an Addict' were remade without music. After a classic recognisable intro, the music disappears and you can hear the artists speak out the lyrics instead of singing them. Before the song continues with the second verse, the artist reads the message: “A song lyric is not music yet. Many musicians don’t have the funds rehearse, play, record or produce their music. Support them on Don’t do it for me, but for the K’s Choice / Clouseau / … of tomorrow.”
Credits Other credits

Client Contacts: Tom Kestens and David Dalemans (Double Deeds)

Head of Production: Patricia Van de Kerckhove

PR: David Dalemans (Double Deeds)

Sound editing: Sonhouse, Mathieu Schots, Tom Kestens and Pierre-Etienne Bonnet

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