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Norlys: The Treehouse


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Technology is 'bringing us closer' to each other. This is the statement of Danish energy and telecom company Norlys launch campaign. The tear-jerking film is created by Forsman & Bodenfors and director Martin de Thurah. In the launch film for the new brand, we follow a family where digitalisation serves a slightly unusual function, strengthening the bond between sister and brother. The sister in the film is not be able to share the experiences in her treehouse with her disabled little brother, but through technology she finds a way to invite him into her world.
Credits Other credits

Account Director: Greger Andersson

Account Manager: Helen Johansson

Designer: Christian Sundén

Brand Strategy and Visual Identity: Happy F&B

Postproduction: Bacon

Music & Sound Design: Ballad

Media Agency: Orchestra

PR Agency: Verizon

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