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Groupe Média TFO: L'Écho


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Groupe Média TFO is a public media organization created by the government of Ontario, Canada, which produces and distributes French-language educational content. Now more than ever social media and online content influence the way we talk, think, and act, in turn shaping the way we see others and ourselves.
To communicate TFO's new brand purpose, Juniper ParkTBWA, and animation studio Wonderlust Media created and produced an animated short film, L'Écho, that takes a hard look at this truth.

“It became clear that a mixture of 2D and 3D animation would be the perfect way of executing a story which has one foot in the stars, and the other in suburban Ontario. The result is a moving tale that encourages us to examine what 'echoes' we're instilling in the children of today.” - Neil Walker-Wells, Group Creative Director at Juniper ParkTBWA
Credits Other credits

Groupe Média TFO

Chief Marketing and Communications Officer: Carole Nkoa

Director of Marketing: Martine English

Art Director: Martin Simard

Marketing and Communications Business Manager: Erwan Roux

Marketing Specialist: Justine Gomis



Wonderlust

Design and Illustration: Vera Babida, Loris Alessandria, Jorge Conde, Anne Macmillan, Colin Bigelow

3D Backgrounds: Andrew Pierce (Accomplice Content Supply)

Animation and Cleanup: Juan Pontaroli, Julian Fumagalli, Richard Plata, Jose Moreno, Adriano Nizzoli, Juliana Gorgati, Glen Penera

Compositing: Ryan Rumbolt, Arm Sattavorn, Anne Macmillan



Tam-TamTBWA

Client Lead: Audrey Lefèvre

Strategist: Rachelle Houde-Simard

Copywriter: Jean-Sébastien Marcoux

Producer: Josée Fréchette

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