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Top 6: November 18th 2020
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NRMA Insurance: HELP! The Game

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Top 6: November 18th 2020
Australia is becoming increasingly more dangerous. With more volatile seasons causing higher risks of bushfires, storms and floods. To make risk a more approachable conversation, NRMA Insurance and CHE Proximity created Help! The Game - an engaging way to start the conversation with families and help Aussies understand the importance of insurance. HELP! The Game teaches players about the value of protecting their assets as they risk them all to Australia's uniquely dangerous landscape. The Game launches via a series of films, OOH, social, digital and PR, with 30,000 games available at helpthegame.com.au and stocked in every Kmart store across NSW and QLD.
Credits Other credits

CHE Proximity

Reece Lawson, Digital Design Lead

David Halter, Chief Strategy Officer

Nick Andrews, Head of Strategy

Olivier Boulbain, Senior Technology Project Manager

Chris Howatson, Group CEO

Shane Holmes, Group Account Director

Tyson Mahon, Senior Account Director

Charles Todhunter, Senior Account Manager



Collider

Murray Bell, Experience Director

Andrew van der Westhuyzen, Creative Director

Hugh Carrick-Allan, Technical Director

Mitch Brown, Senior Designer

Naomi Illand, Head of Studio Production

Rachael Ford-Davies, Managing Director

Brendan Keogh, Game Consultant

Julian Frost, Jacky Winter Character Concept Illustrations

Special T Card and Booklet Production

Ted Esdaile-Watts, Principal Tech Creators Character, Object & Dome Manufacturing



Film Production Heckler

Heckler Film Production & Post

Benja Harney Paper Engineer

VFX Supervisor Jamie Watson

Senior Editor Andrew Holmes

Brad Smith Senior Flame Artist

Rumble Music Sound Design, Audio Production

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