London Advertising: Website Visits Up

After the success of LONDON Advertising’s advertising campaign to promote LONDON Advertising on Ocean Outdoor’s super premium digital screens (with brand awareness up by 50% - as verified by Populus research, web visits up by 2,735% and five new client wins since the campaign launched), Ocean and LONDON Advertising are promoting the effectiveness of OOH with a new series of ads. The results-led work uses LONDON Advertising’s look and feel so that other businesses can quickly connect the results pithily communicated in the headlines with the original campaign, with the agency’s tagline (“This is an advert for LONDON Advertising”) replaced with the line “That’s Ocean Outdoor for you.” The ads are running during November and December on selected prime Ocean Outdoor sites across London and the UK.