Opioids: More than pain

While there’s a growing awareness of the addictive properties of prescription opioids, there are a range of other unexpected side-effects connected to these powerful drugs that the public is still largely unaware of, including relationship breakdown, crippling anxiety and impaired physical function.A series of outdoor executions were created to expose some of these unexpected side effects and direct the public to a dedicated informational website. Evocative language and emotive images combine to create an arresting public health communication.