Alcohol Think Again: One Drink

303 MullenLowe Perth exposes the dangers of drinking alcohol while pregnant for the WA Mental Health Commission. The campaign targets pregnant mums or mum’s planning a pregnancy. Any amount mum drinks, her baby drinks. Around 2% of Australian babies may be born with some form of FASD each year. With better knowledge of how alcohol can affect an unborn child, we hope to bring this down to zero.