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Liga Colombiana Contra el Cáncer: Nutshot Boxing

Why do we check our balls when someone receives a nut-shot?
Because preventing pain is much better than enduring it. Using this insight we created a campaign to alert men about the importance of practicing self-exam before it hurts so that they can detect testicular cancer on time.
Credits Other credits

Account Manager: María Clara Villegas

Graphic Designer: Heynner Herrera

Head of Planning: Juan Camilo Laverde

Motion Graphics Designer: Cristian Sánchez

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