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Bud Light: Legends - Extended Cut


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Bud Light introduced its second Super Bowl LV commercial, Bud Light Legends. This year, the brand is bringing the nostalgia and featuring legendary appearances by iconic Bud Light friends including Grammy-nominated artist Post Malone, Cedric the Entertainer, the Bud Knight and more, as they all come together to save the Bud Light. The Super Bowl advertisement follows fan-favorite characters as they join forces to help a delivery driver save an overturned Bud Light truck, and ensure the ice-cold Bud Light makes it to the convenience store. Leveraging their combined superpowers, the Legends celebrate and recreate some of the best moments in the history of Bud Light advertising. This commercial also serves as the formal launch of the new Bud Light Legends program, which celebrates the fans that have supported Bud Light over the years, and encourages them to ‘Join the Legendary’ at BudLightLegends.com for exclusive rewards, custom merch and legendary experiences. To kick-off the program, Bud Light is offering the first 10,000 fans who enlist in the program at BudLightLegends.com to have their names engraved on the Bud Light brew tanks used to brew their favorite beer in our St. Louis brewery.

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